Younger generations play an influential role in informing the future of fashion, technology and culture, and this list of May 2018 youth trends speak to some of these emerging interests.
Repeated throughout this list are examples of forward-thinking fashion lines that offer younger people the same range of diverse styles that's offered to older generations. Examples of this include street wear-inspired youth lines like Loow Fat Kids or Kevin Lyons' New Line with CLOT. Both collections prioritize self-expression, and provide kids and teens with the opportunity to dress a little more adventurously, while still remaining age appropriate.
Kids and teenagers are eager to support social causes and brands like Vogue are giving them the platform to do so with the Teen Vogue Summit -- a three-day event which invites politicians and activists to discuss matters that are relevant to those under 20 years of age. This event offers teens a platform to educate and support one another, while speaking to the pivotal role that the generation plays in society.
Top 70 Youth Ideas in May
From Political Teen Summits to Hip Hop-Inspired Streetwear:
Ellen Smith — May 26, 2018 — Life-Stages
70
Social Media-Inspired Marketing Techniques
Three Creatives Collaborated on an adidas Ad Campaign
69
Luxurious Music Festival Tents
Marriott's Luxe Temporary Dwellings are Lush, Cozy & Exclusive
68
Inclusive Festival Fashion Photography
This Coachella Series Shows the Diversity of Attendees
67
Candy-Inspired Frozen Treats
The Sour Patch Kids Ice Pops are Sour Then Turn Sweet
66
Gen Z Beauty Brands
'My Mood' is a Youthful New Brand from the Founder of Nails Inc
65
Safety-Oriented Kid Backpacks
LANZOOM Engel is a Kids Backpack That is Vibrant and Secure
64
Sour Mango Chews
Sour Patch Kids Has Expanded Its Flavor Range to Include Mango
63
Event-Hosting Fashion Pop-Ups
The CLUB HAUS Pop-Up Celebrates Youth and Street Culture
62
Dreamy Ultra-Luxurious Childrenswear
Aristocrat Kids is a Stylish & High-End Kids Fashion Retailer
61
Hip Youth Streetwear Lookbooks
Loow Fat Kids Released a Stylish Lookbook for Its Fresh New Line
60
Flamenco-Inspired Youth Fashion
Stella McCartney's New Line Features Spanish Dance-Themed Fashion
59
Autism-Friendly Kidswear
Zappos Adaptive and PBS Kids Collaborated on Simple, Reversible Clothing
58
Streetwear-Inspired Youth Sandals
The Vans T Street Print Flip Flops Resemble Classic Sneakers
57
Hybrid Gaming Music Festivals
The Hyperplay Festival Will Bring Together eSports and Live Music
56
Youthful Animal Print Streetwear
Farfetch's Animal Print Collection Has Pieces from Gucci & Kenzo
55
Youthful Swimwear Collections
Lazy Oaf's Swimwear Collection Can Be Mixed-and-matched
54
Luxe Branded Youth T-Shirts
KITH's Spring KIDSET Collection has Luxurious Branded T-Shirts
53
Hawaiian Cartoon Youth Shoes
Disney's Lilo and Stitch Slip-On Sneakers are Perfect for the Summer
52
Plush Child Nutrition Kits
This Kit Uses Koalas and Animated Cards to Gets Kids to Eat Right
51
Youthful Collaborative Brand Editorials
Wood Wood Features Streetwear Brands in Cheery Photos
50
Brooklyn-Inspired Kids Streetwear
Little Giants Giant Shorties and Cleofus Created a Hip Kids Line
49
Nostalgic Film-Inspired Fashion Collections
The Hundreds Channels 'The Karate Kid' for SS2018
48
Anti-Junk Food Marketing Campaigns
Jamie Oliver's #AdEnough Campaign Opposed Ads Aimed at Kids
47
Teen Drama-Inspired Palettes
Peachy Queen's Clueless Eye Shadow Palette is Named 'Whatever'
46
Branded Avatar Outfits
Hollister Created a Spring Collection of Bitmoji Outfits for Snapchat Users
45
Kid-Friendly Digital Eyewear
Speckaboo's Eyewear Keep Kids' Eyes Safe from UV and Blue Light
44
Luxe Italian Youth Shoes
The New Dolce & Gabbana Leather Sneakers are a Statement Piece for Spring
43
Teen Drama Actor Sunglasses
Madelaine Petsch of 'Riverdale' Launched an Eyewear Line with Privé
42
Affordable Mint-Colored Highlighters
Essence's New Highlighter Has Been Rapidly Selling Out
41
Luxe Designer Youth Collections
Givenchy's New Sports Inspiration Line is Comfortable and Stylish
40
STEM-Encouraging Robotic Dolls
Smartgurlz Robotic Dolls Teaches Young Girls About Coding Basics
39
Empowering Adventure-Based Campaigns
North Face's Move Mountains Inspires Young Girls
38
Pastel Athletic Toddler Sneakers
Nike's Presto Extreme Sneakers are Offered in a Summery Colorway
37
Livable Artistic Hotel Rooms
BnA STUDIO Explores the Eclectic Side of the Akihabara in Tokyo
36
Color-In Mobile Posters
BBH LA Created Customizable Posters for Instagram for Teens to Share
35
Beauty Branded Coding Partnerships
Girls Who Code and Covergirl Collaborated on 'Code Clean'
34
Fun Designer Kids Swimwear
Stella McCartney's New Summer Swimwear Line Features Unique Prints
33
Kid-Friendly Streaming Apps
CBBC Buzz Just Launched for Kids 13 and Under
32
Pop-Infused Fast Food Advertisements
White Castle Taps into Gilmarie for an Uplifting Ad Campaign
31
Doll-Inspired Shoe Collections
American Girl Doll Created a Matching Line of Shoes for Children
30
Sustainable School Lunch Clubs
The 'Real Food Lunch Club' Offers Healthy, Delicious Meals Daily
29
Farm-to-Table Cafeteria Trucks
Uproot is Bringing Locally Sourced Meals to High School Students
28
Child-Centric Meal Subscriptions
Yumble Offers Healthy Meals that Picky Kids Would Actually Enjoy
27
Youthful Mermaid Attire
Hello Kitty and O'Neill's Nautical Clothing Line is Perfect for Summer
26
Sour Candy Ice Creams
Red, White, and Blue Sour Patch Kids Ice Cream is Coming to Walmart
25
Ultraviolet Youth Sneakers
Nike's Red Air Force 1 UV for Toddlers Have Hidden Branding
24
Designer Compact Youth Jackets
Ralph Lauren's New Packable Jacket is Waterproof and Stylish
23
Missing Child Sugar Packaging
Cassonade Graeffe Temporarily Removed the Child from Its Packaging
22
Affordable Superhero Youth Clothes
Gap and Marvel Created 'Avengers: Infinity War' Clothing
21
Dinosaur Movie Youth Clothes
'Someday Soon' Created a Jurassic World: Fallen Kingdom Clothing Line
20
Ice Cream-Inspired Youth Fashion
Tobias and the Bear's New Kids Line Has a Sweet Treat Pattern
19
Retro Neon Youth Sneakers
New Balance Created a New Line of Candy-Inspired Sneakers
18
Retro Surf-Themed Kids Shoes
New Balance's 574 Retro Surf Sneakers are Perfect for the Summer
17
School Lockdown Sensors
Jim Skorpik Designed a Range of Sensors to Protect Children
16
Ocean Print Youth Swimsuits
Kenzo Kids' New Swim Line Features Friendly Sea Creature Prints
15
Esteem-Boosting Cartoons
Dove and Cartoon Network are Creating Videos to Support Youth Confidence
14
App-Connected Cyberbullying Campaigns
Shazam Created Inaudible Sounds to Help "Unmute Daniel"
13
Child-Friendly Voice Assistant Devices
The Amazon Echo Dot Kids Edition is Youth-Focused
12
Engaging Science Web Series
The Fab Lab YouTube Series Takes Kids on Science-Based Adventures
11
Free Resort Meal Plans
Free Disney World Meal Plans are Offered to Families with Young Kids
10
Recycled Plastic Kids Books
'The Queen of the Ocean' Book is Made from Plastic Found in the Ocean
9
Political Teen Summits
The Teen Vogue Summit: Turn Up is Set to Empower Teens Seeking Change
8
Animated Anti-Violence Campaigns
Lobo Creates a Heart-Wrenching Short Film for Day One
7
Glittery Youth Sneakers
Van's New Glitter Shoes Come in Three Colors and Two Styles for Kids
6
Comic Book Web Series
'Jon Le Bon' is the Star of a New Animated Web Series for Children
5
Food-Themed Kids Streetwear
Artist Kevin Lyons' New Line with CLOT Boasts Artistic Styles
4
Multi-Sensory Pizza Museums
The Museum of Pizza is Set to Open in NYC This Summer
3
Multiplayer VR Game Experiences
Nickelodeon and IMAX Corporation Debut Kid-Friendly Game SlimeZone
2
Anxiety-Reducing Virtual Reality Games
Medical VR Solution is a VR Game for Kids, Facing Surgery
1
Heritage Subculture-Inspired Capsule
The Long Shot Exp. SS18 Capsule is Inspired by Its Hometown
Related Ideas
Heavy Metal-Inspired Kid's Clothing
nununu's Spring/Summer 2023 Line Boasts Edgy Designs
Thematic Denim Collections
Soorty's SS26 Collection Merges Innovation with Sustainable Practices
Streetwear Festival Collaborations
Culture Kings Partner with Rolling Loud for a New Drop
Summer-Centric Lifestyle Fashion
UNIQLO U Presents its New Collection for the SS24 Season
Graphic-Adorned Summer Fashion Collections
Boys Lie's June Collection Drop Was Stunning
Car Culture-Inspired Fashion Capsules
The Forever 21 x Ford Line Emphasizes American Heritage
Youthful Summer Fashion Ranges
The Pleasing Summer 2024 Collection Has 25 Pieces
Gen Z-Focused Fashion Labels
The 'MIXT' Label Caters to Youthful Fashion-Forward Indian Consumers
Culturally Inspired Streetwear Collaborations
Goodfight Joins Vans for a Vault by Vans Collection
Uplifting Gen Z Fashion
Boohoo & Pantone Created a Collection for Mental Health Awareness Month
Sophisticated Summer Fashion Collections
Ten C's Spring/Summer 2024 Capsule Features Bright Colors
Celebrity-Approved Luxury Fashion Lines
The Louis Vuitton x Tyler, the Creator Line is Chic
Vibrant Palette Denim Collections
G-Star RAW Presents its Latest Collection for the SS23 Season
Youth Beauty Boutiques
Hamleys Boutique: Be You is an Inspiring Space for Kids Ages Four to 14
Effortless 90s-Inspired Spring Streetwear
thisisneverthat Presents its New Collection for SS23
Collaborative Lifestyle Streetwear
GAP and Madhappy Join Forces to Create Mad-GAP-py
Vintage-Tinged Militaristic Apparel
The maharishi Spring 2023 Capsule is Inspired by Retro Themes
Consumption-Inspired Fashion Capsules
LOUTRE snd Dover Street Market Work on a New Capsule
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Sustainable Clothing Collections
New 'Regenration Nation' Collection is Inspired by Unity
NFT Fashion Runways
Vivienne Tam AW23 Fused Physical & Digital Elements
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Offbeat Fashion Campaigns
ASOS 'Inspired By' Delivers Non-Traditional Inspiration to Style-Seekers
Music-Informed Fashion Collections
Roc Nation and Moncler Join Forces on a New Capsule
Digital Streetwear Collaborations
The Fabricant x Highsnobiety Dropped During Paris Fashion Week
Rebellious Spring-Ready Apparel
Karu Research Presents its Newest Capsule for the SS24 Season
Streetwear Experimental Kids Capsules
The Ksubi 'Kids' Collection Arrives Ahead of the Holidays
Cultural Icon-Inspired Fashion Collections
Novitska's Vibrant Summer Collection is Eye-Catching
Next-Generation Fashion Campaigns
REVOLVE Partners with Jeon Somi for a Gen Z Campaign
60s Hippie Culture-Inspired Fashion
LMC Presents the Peace, Freedom, and Reversal Capsule for SS23
Age-Inclusive Collaborative Streetwear
LL Bean Joins Forces with BEAMS on a Capsule for SS23
Y2K-Inspired Fashion Collections
The Bench Revival Collection Boasts a Range of Nostalgic Styles
Technically Focused Weather-Ready Apparel
Bene Culture Presents its Latest Capsule for SS23
Fashionable Technical Sportswear
Stella Mccartney's 2024 collection Offers Sporting Excellence
Vibrant Children's Fall Fashion
nununu Recently Launched Its Fall 2023 Capsule & Its Eye-Catching
Fine Art-Inspired Fashion
Pacsun & The Met Collaborated on a Covetable Apparel Capsule
Youthful Streetwear Collections
PDF Debuted Its Spring/Summer 2024 Sophomore Collection in Paris
Inclusive Fashion Runways
The Runway of Dreams Foundation Returns for New York Fashion Week
Experimental Summer Technical Fashion
_J.L-A.L_ Launches its SS23 Collection with Technical Cuts
Adventure-Inspired Outerwear Campaigns
Canada Goose & KidSuper Drop an NBA All-Star Collection
Educational Fashion Partnerships
Louis Vuitton’s Design Graduates Initiative Shapes the Future
Experimental Denim Collections
The Ksubi Fall 2023 'Youtopia' Collection is Modern Art-Inspired
Circular Fashion Pop-Ups
The Coachtopia Pop-Up Brings Luxury Circular Fashion to Gen Z
Gen Z Sustainability Campaigns
PUMA Recruits Gen Z Leaders to Showcase How They Live Sustainably
Gen Z-Focused Coachella Campaigns
Pinterest Partners With Coachella to Connect With Gen Z
Generation-Blending Skateboarding Campaigns
Vans' Always Out There Campaigns Nods to Y2K Styles
Hip Hop Fashion Exhibitions
MFIT Presents Fresh, Fly, and Fabulous: Fifty Years of Hip Hop Style
Chic Streetwear Fashion Collections
Homme+Femme Recently Debuted Its Spring/Summer 2023 Line
Active-Minded Refreshing Streetwear
YoungLA Drops the First Instalment of its October Collection
Reggae-Inspired Spring Fashion
Nicholas Daly Presents the Reggae Club Capsule for SS24
Creativity-Driving Kids Apparel
Zara Announces a Collaboration with New York Label Sea
UK Summer-Ready Sporty Fashion
Unknown London Launches a New Capsule Designed for Summer
Talent-Focused Creative Capsules
Swarovski Debuts a Collaboration with Dover Street Market Paris
Chinese Heritage-Honoring Streetwear
VICTORIA and Yat Pit Join on the Chinese New Year Collection
Sustainably-Focused Experimental Fashion
Noki & the NESTT Showcase an Upcycled Fashion Collection
Fall-Ready Militaristic Streetwear
maharishi Presents its New Capsule Designed for FW23
British Culture-Honoring Luxe Fashion
The Burberry Summer 2024 Range is Unveiled During LFW
Textile Fashion Exhibitions
New Order of Fashion Presents Regeneration: Fashion From The Ground Up
Retro-Inspired T-Shirt Capsules
YoungLA Embodies the 70s with Vintage Colored Tees
Authentic Denim Collections
Calvin Klein Emphasizes Youthful and Classic for Fall 2023
Avant-Garde Sporty Fall Fashion
Y-3 Presents its Latest Capsule for the FW23 Season
Ultra-Stylish Tween Clothing Collections
Hayden Girls Offers a Diverse Range of Tween Clothing
Preppy Kids' Apparel
Sporty & Rich Kids Offers Elevated Comfort for the Next Generation
Pop-Up Interview Stores
Trainline's Fashion Pop-Up Preps Gen Z for Interviews with Free Clothing
Teen Skincare Hubs
Indu 101 Educates, Empowers and Inspires Young Beauty Consumers
Punk Rock-Informed Fall Fashion
Av Vattev Designs the superculture Collection for FW24
Modern Consignment Programs
GotStyle Recently Launched a New Consignment Program
Empowering Fashion Films
Victoria's Secret World Tour Reimagines the Iconic Show as a Feature Film
Secondhand Fashion Editorials
Vinted Styled a Shoot Exclusively with Vinted Finds
Handpicked Vintage Collections
Thrift+ Launchers a New Partnership to Source Vintage Fashion
Minimal Preppy Fashion Capsule
G.H. Bass Presents a Look at the Modern Ivy Collection
Timeless Spring-Ready Menswear
Last Pick Unveils a Classic Capsule of Apparel for SS23
Outerwear-Centric Fall Fashion
Bene Culture Presents its Latest Collection for the Season
Digital Fashion Designer Incubators
The SYKY Collective Represents the Future of Luxury Fashion
Rebellious Winter Apparel Collections
Streetwear Brand Ksubi's 'DEMOCRAZY' Drop is Unconventional
Military-Inspired Outdoor Fashion
N.Hoolywood Releases the Test Product Exchange Service
Expansive Graphic-Detailed Streetwear
Drama Call Presents its New Collection for the Season
Young Professional Community Apps
Yuppie Helps Gen Z and Millennials Connect with One Another
High School-Inspired Autumn Fashion
ERL Presents a Look at its FW24 Collection of Retro Themes
Youthful Backpack Capsules
Skybags and 'The Archies' Unite for a Gen Z-Focused Backpack Collection
Otherworldly Summer-Ready Streetwear
Palace and Oakley Launch a Summer 2023 Capsule
Gen Z Sustainability Initiatives
Puma's Voices of a RE:GENERATION is a Project with Changemakers
AR Secondhand Shops
American Eagle Outfitters' RE/AE Shop Spotlights Sustainable Goods
Luxe Spring-Centric Tailored Apparel
Paul Smith Presents His New Capsule for SS24
Vibrantly Designed Spring Apparel
Yardsale Presents its Latest Collection for Spring 2023
Engaging Youth-Focused Platforms
V&A Introduces the Mused Website for Gen Z Digital Natives
Visionary Youth Platforms
The Collab by Claire's Celebrates and Activates Gen Zalpha Creators
Wasteful Fashion Campaigns
Vestiaire Collective Reminded People to Shop Mindfully on Black Friday
Understated Spring-Centric Fashion
Stein Presents its Spring/Summer 2025 Line of Minimal Looks
North African Culture-Inspired Fashion
Daily Paper's Under the Same Moon Series Readies for SS23
Ancient Mythology-Inspired Fall Fashion
Endless Joy Presents its Capsule for the FW23 Season
Gen Z Streetwear Brands
'HOS Wear' Prioritizes Individuality and Self-Expression with its Clothing
Spring-Ready Fashion Editorials
The Garbstore Presents its New Campaign for the SS23 Season
90s-Inspired Tween Fashion
John Lewis' New Collection Will Outfit Gen Alpha
Age-Embracing Fall Fashion
Sage Nation Presents its New Collection for the FW23 Season
British Vintage-Tinged Streetwear
Yardsale Presents its Latest Collection of Retro Looks
Fabric-Centric Spring Fashion Capsules
SAGE NATION Presents a Look at its SS25 Capsule at PFW
Coming-of-Age Runway Shows
Dhruv Kapoor's Spring/Summer '25 Collection Mirrors Personal Growth
Rebellious Spring-Ready Fashion
Jekeun Presents its New Collection for the SS24 Season
20s-Inspired Sportswear Collections
Balmain Unveils Its New Vintage-Themed Sportswear Range
Sleek Kid-Oriented Apparel
Authentic Brands Group Partners with Kidz Concepts for Aéropostale Kids
British Nightlife-Inspired Fashion
Martine Rose's Spring/Summer 2024 Collection is Eye-Catching
Anniversary-Honoring Graphic T-Shirts
Places+Faces Launch Collaboration Tees for 10 Years
Summer-Inspired Vibrant Streetwear
Colorful Rebel Unveils a New Bright Collection for SS23
Summer-Ready Layered Apparel
Sage Nation Presents its New Capsule for the SS24 Season
Y2K-Inspired Co-Ed Luxe Fashion
Wood Wood Presents the Heaven Out There Series for FW23
Unpredictable Spring-Centric Fashion
Y/Project Presents a Look at its New Capsule for SS24
Expansive Summer-Ready Skate Fashion
Yardsale Unveils an Expansive Capsule for Summer 2023
Toronto Fashion Music Festivals
MODECANADAROCKS Spring Equinox Takes Place on March 23
Shared Fashion Pop-Ups
eBay UK is Inviting Love Island Fans to Shop the Nation’s Shared Wardrobe
Online Sustainable Fashion Toolkits
Fashion Takes Action Features an Important Resource
Youth Art Campaigns
Sun Bum Taps Into the Gen Alpha Market with an Innovative Art Contest
Extensive Collaborative Kids Apparel
Palace Gap is a Collaborative Effort Between Two Brands
Individualism-Focused Apparel Capsules
Gap Debuts a Collection with The Brooklyn Circus
Unpredictable Fashion Collections
Our Legacy Debuts Its Spring 2024 Line, Titled 'Snow in April'
Tween-Friendly Apparel Capsules
John Lewis Debuts its First Tween Fashion Collection for Ages 7-12
Youth Intern Social Stunts
Louis Vuitton Hires a 13 Year Old Intern After Sketches Went Viral
Lightweight Summer Fashion Capsules
Drama Call Presents its Latest Collection for Summer
Size-Inclusive Summer Fashion
Hayden LA's Summer Staples Boast Whimsical Floral Patterns
Park-Inspired Outdoor Fashion Capsules
Parks Project Sets out to Preserve National Parks
Sustainable Kids Cartoon Capsules
Primark & Disney Unveil a Collection Inspired by The Lion King
AR Voter Campaigns
Snapchat & the Dutch Ministry Engaged and Inspired Gen Z Voters
Youth Culture Telecom Campaigns
Deutsche Telekom's Summer Campaign Connects with Gen Z
Harajuku-Inspired Slip-Ons
Vans Taps Guest Designers on the Harajuku Punk Design Series
Festive Eco-Friendly Apparel
EarthyTweens Offers Up a New Clothing Capsule for the Holidays
Summer-Ready Vibrant Streetwear
Corteiz Presents its Newest Collection for the Summer
Durable Fall-Ready Streetwear
Yardsale Presents its Newest Capsule for the FW23 Season
Sporty Digital Apparel
Roots & Stadium Live Launched a Digital Experience for Gen Z
Contemporary Workwear-Inspired Fashion
Madhappy Debuted Its Utility-Focused Pre-Fall 2023 Range
Simplistic Everyday Fashion Designs
C2H4 Unveils its New Case#R007 Genesis Collection
Activism-Focused Apparel Capsules
Aéropostale and Global Citizen Launch a New Apparel Collection
Luxurious Spring-Ready Streetwear
AMBUSH Presents a Look at its New Collection for SS24
Color-Changing Fall Fashion
Anrealage Unveils New Clothing Designs at Paris Fashion Week
Short-Form Fashion Competitions
#TikTokFashion Challenges Users to Create and Share Their Design
Virtual Self-Expression Summits
göt2b's Virtual Metaverse Experience Uplifts Millennials & Gen Z
Growth-Inspired Spring-Ready Fashion
FACETASM's Coming of Age Capsule Readies for SS24
Gen Z-Backed Eco Initiatives
The EPA Debuts a Youth Advisory Council to Address Climate Challenges
Family-Inspired Fall Apparel
YUME YUME Presents the New Capsule for the FW23 Season
Revamped Gen Z Fashion
Walmart Refreshes its Gen Z-Focused 'No Boundaries' Collection
Youth-Focused Non-Profit Programs
In Tandem's Youth Voice Fellowship Offers Paid Opportunities