Smartgurlz Robotic Dolls Teaches Young Girls About Coding Basics
Amy Duong — April 5, 2018 — Life-Stages
References: smartgurlzcanada & betakit
Smartgurlz Robotic Dolls are a range of self-balancing toys that encourage young girls to learn how to code. The dolls are targeted towards the younger female demographic to increase the appeal in STEM industries. Smartgurlz is the brainchild of Sharmi, a mother and robotics enthusiast who was inspired by her own frustration in the lack of educational toys in the marketplace for her daughter. As a result, Sharmi came up with the world's first ever self-balancing coding robotics, empowering the young female demographic to develop skills in the industries of Science, Technology, Engineering, and Math.
The range of Smartgurlz dolls visually look fashion-friendly and ride on segway scooters called 'Siggy Robots.' The Siggy Robots are connected using either a tablet or smartphone and are controlled on a app. The app allows the girls to code the direction in which they want the scooters to travel -- in a straight line, a coordinated dance routine, or in a zig-zag. There are also options for sharing codes with their friends as well.
The range of Smartgurlz dolls visually look fashion-friendly and ride on segway scooters called 'Siggy Robots.' The Siggy Robots are connected using either a tablet or smartphone and are controlled on a app. The app allows the girls to code the direction in which they want the scooters to travel -- in a straight line, a coordinated dance routine, or in a zig-zag. There are also options for sharing codes with their friends as well.
Trend Themes
1. STEM Education Dolls - Opportunity to create more educational toys targeted towards young girls to increase interest in STEM education and careers.
2. Coding Robotics - Opportunity to develop more products for children that combine coding and robotics education.
3. Fashion-friendly Tech - Opportunity to incorporate fashion and technology into products to make them more visually appealing and appealing to young girls.
Industry Implications
1. Toy Industry - Opportunity for toy manufacturers to create educational toys that encourage girls to learn about STEM subjects.
2. Edtech Industry - Opportunity for companies in the EdTech industry to develop more products that combine coding and robotics education.
3. Fashion Industry - Opportunity to collaborate with technology companies to create fashion-forward tech products that appeal to young girls.
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