It's no surprise that as societal attitudes change and technology advances, many business models have had to shift fundamentally, something the December 2019 market trends showcase explicitly.
In the wake of climate change and the pollution crisis, the December 2019 market trends see brands creating spaces to accommodate the ever-expending second-hand market. For example, sustainability leader Patagonia launched the brand's first physical brick-and-mortar location solely for resale and boasts a unique, barter-system styled business model.
This second-hand space is also visible online Lavell Virtual Stores that enable users to create a virtual storefront that's connected to pre-existing commissioned online sellers such as a Facebook Market, Depop, or eBay. This cutting-edge platform is at the forefront of the second-hand market and even allows customers to earn commission by helping others sell their inventory.
Top 50 Market Trends in December
From Branded Second-Hand Stores to Sharing Economy Virtual Stores:
Grace Mahas — Dec 28, 2019 — Business
50
Mountain-Like Tree-Covered Developments
Heatherwick Studio is Completing a Project in Shanghai
49
Food Contaminant-Analyzing Devices
Inspecto Looks for Chemical Contaminants in Food Products
48
Self-Service Kiosk Restaurants
Moe’s Southwest Grill is Opening a Digital Kiosk-Only Location
47
Branded Second-Hand Stores
Patagonia Fights Fast Fashion By Launching First Worn Wear Stores
46
In-House Milled Sourdough Loaves
Madison Sourdough Boasts a Menu of Artisanally Baked Goods
45
Nutritious In-House Milling Practices
la Meunerie Urbaine is a Bakery That Mills Its Own Grains
44
Take-Out Food Expansions
Deliveroo Will Launch a Pick-Up Service to Give Customers More Options
43
Electric SUV Releases
Mercedes-Benz Will Produce an Electric Version of Its G-Class SUV
42
Sharing Economy Virtual Stores
Lavell Virtual Stores Let You Create an E-Commerce Business
41
Wearable Tech Purchases
Google Officially Acquired Fitbit in a $2.1 Billion Deal
40
Responsible Retail Holiday Gifts
thredUP Launched Thrift Cards as an Eco-friendly Gift Option
39
Animal-Focused Travel Promotions
Airbnb Collaborated with the Dodo on Animal Travel Experiences
38
Crop-Dusting Autonomous Drones
Volocopter and John Deere Partnered on an Agricultural Drone
37
Corporate Accessible Shoe Investments
Nike Invested in HandsFree Labs to Access Shoe Designs
36
E-Commerce Movie Tickets
Amazon Will Sell Online Movie Tickets in India on Its Website and App
35
Event Industry-Specific Conferences
International Confex Seeks to Drive the Event Industry Forward
34
Beverage Brand E-Commerce Sites
The House of PepsiCo Will Sell Items from PepsiCo Collaborations
33
Holiday Food-and-Drink Kits
Grey Goose Partnered with Cocktail Courier on Holiday Meal Kits
32
Financial Technology Accelerators
Walmart and Green Dot Collaborated to Create Tailfin Labs
31
E-Commerce Grocery Stores
Amazon Will Open a Low-Cost Grocery Store Outside of Los Angeles
30
In-App Restaurant Ads
Uber Eats Will Also Become an Ad Platform for Restaurants on the App
29
Consolidated Credit Cards
Curve Added Support for Google Pay to Provide Integrated Banking
28
Ultra-Fast Prescription Services
Costco and Instacart are Testing One-Hour Prescription Deliveries
27
Rural Banking Development Projects
BANKIT Brought Micro ATMs to Improve Rural Banking in India
26
Free Music Streaming Apps
Amazon Music is Transitioning into an Ad-Supported Platform
25
Secure Accommodation Platforms
Airbnb Will Extensively Verify Listings on the Platform
24
Smart Lending Platforms
OneConnect Created Two Platforms to Help People Access Banking Services
23
Self Service Ad Platforms
The Walmart Media Group Will Launch a Self Service Ad Business in 2020
22
Smartphone Market Ventures
Apple Online Sales Will Come to Indian Markets Because of Legislation
21
Rural Banking Accessibility Projects
Fidelity Bank Partnered with the Nigeria Postal Services
20
Electric Ride Hailing Services
Lyft Expanded Its EV Fleet with 200 New Vehicles in the Denver Area
19
Cargo-Carrying Drones
Volocopter is Venturing into Utility Drone Services with Its VoloDrone
18
Online Betting Agreements
The Philadelphia Eagles have Entered into a Casino Deal with Unibet
17
Cloud-Based Financial Services
PearlPay is Testing Rural Banking Solutions in the Philippines
16
Original Programming Partnerships
Netflix and Nickelodeon Partnered to Create Content
15
In-Car Food Ordering
BMW is Testing In-Car Food Ordering Through the Olo App on iDrive
14
Drone Taxi Public Offers
Ehang Will Have an IPO Before Its Autonomous Flying Service is Launched
13
Youth-Focused High-Energy Conferences
The Next Gen Conference is Communal and Millenial-Focused
12
Expedited Mobile Shipping Orders
Target Launched a Same-Day Shipping Service Through Its App
11
Social Media Network Partnerships
Verizon's 5G Phones Will Have Snapchat Already on the Device
10
Inspirational Startup Conference Trailers
Startup Grind's Trailer Instills a Sense of Greatness
9
Open Banking Partnerships
TrueLayer Entered into a Partnership with Visa to Expand Its Network
8
Empowering Rural Banking Solutions
World Bank's NERLP Initiative Improved Banking Access in Sikkim
7
Financial Service Access Programs
India Post Payments Bank Will Use AePS for Basic Banking Needs
6
Oregon-Based Sports Betting Applications
Oregon Lottery Streamlines E-Betting with Scoreboard
5
EV Battery Supply Deals
BMW Signed an Agreement with CATL Ensuring Its Future EV Battery Supply
4
Ride-Hailing Subscription Services
Lyft Pink Will Offer Discounted Rides and Priority Service
3
Commercial Music Agreements
Apple Music for Business Partnered with PlayNetwork Inc. on Licensing
2
Auto-Manufacturing Mergers
Fiat Chrysler and PSA Peugeot Merged to Be the Fourth Largest Automaker
1
Open Access Streaming Services
NBC Could Be Offering Its Peacock Streaming Service to All
Related Ideas
Curated Back-To-School Campaigns
JD Debuts the New Start Fresh Back-To-School Campaign
Woman-Owned Eco Totes
Digital Avenue is a Woman-Founded Spunky Tote Bag Brand Based in Toronto
Immersive 3D Fashion Exhibits
Portal:M x Virtual Fashion Exhibition Host a Phygital Experience
Recycling-Focused Store Concepts
COS Adopts Recycled Materials to Enhance its New Store Locations
GenAI Thrifting Tools
ThredUp's AI-Powered Shopping Tools Support Unique, Sustainable Finds
Fridge-Decorating Social Trends
Bed Bath & Beyond Participated in 'Fridgescaping' Trend
Efficient Candle Subscription Marketplaces
SCENT Announces a Rebrand & a New Roster of Fragrances
Consumption-Inspired Fashion Capsules
LOUTRE snd Dover Street Market Work on a New Capsule
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
AI-Powered Virtual Closets
Stylitics' Products Support Next-Gen Personalized Shopping
Recycled Clothing-Crafted Furniture
Hemingway Design Transforms London's Traid Store
Best-Selling Adaptive Apparel
Anthropologie Launches a New Adaptive Apparel Capsule
Circular Shopping Experiences
The Stock Market by Selfridges is a Sustainable Shopping Experience
Bold Fashion Runway Statements
Madre Natura Introduces The Last Season Collection
Sustainable Luxe Spring Fashion
Stella McCartney Presents a New Capsule for the SS24 Season
Circular Workwear Resale Platforms
Carhartt Customers Can Trade In Used Apparel For a Gift Card
Co-Browsing Shopping Platforms
buywith's Next Gen Co-Browsing Patent Helps Customers Shop Together
Updated Sports Retail Strategies
Decathlon Announced Its New Purpose and Business Strategy
Regenerative Designer Fashion Shows
eBay will Host an 'Endless Runway' Showcasing Pre-Loved Looks
Retail Overconsumption Campaigns
Coachtopia's 'The Wasted Parts' Explores Overconsumption Culture
Digital Streetwear Collaborations
The Fabricant x Highsnobiety Dropped During Paris Fashion Week
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
Social Commerce Platforms
21 Buttons is a Social Fashion Shopping Network
Customer-Driven Marketplaces
COS Clothing Partnered with Recurate on a C2B2C Marketplace
Luxury Department Store Takeovers
Burberry and Harrods Offer an Immersive Shopping Experience
AI-Powered Cultural Trend Tools
Huge's Culture Decoder Uses AI to Understand Cultural Trends
Y2K-Inspired Fashion Collections
The Bench Revival Collection Boasts a Range of Nostalgic Styles
Second-Hand Styling Series
Channel 4 & Vinted's Second-hand Showdown Spotlights Pre-Loved Fashion
Sustainability-Driven Fashion Campaigns
pitusa's Sustainability Campaign Focuses on Reducing Waste
Retail Furniture Market Expansions
H&M Home Broadens Out to the US Market with a Distinctive Range
Sustainable Fashion Stores
Cos Unveils Two Stores in Stockholm and Mexico City
Immersive Textile Boutiques
100% Silk Shop in Toronto's Downtown Core is Sustainable
eCommerce Consignment Services
eBay Consignment Was Launched with Luxe Collective
Fashion-Forward Layering Lines
SHEIN Introduces Weather-Adaptive Fashion Collection
Sartorial Co-Ed Fall Fashion
Soulland Unveils its New Collection for the FW24 Season
Sustainable Shoe-Trading Platforms
New Balance Joins the Resale Space with 'Reconsidered'
Circular Fashion Pop-Ups
The Coachtopia Pop-Up Brings Luxury Circular Fashion to Gen Z
Tech Rebellion Campaigns
Lush is Continuing Its Big Tech Rebellion for Black Friday
Vegan Sportswear Pop-Ups
Hylo Athletics' Pop-Up at Harrods Includes a Recycling Component
Renovated Accessories Flagship Stores
The Boyy Flagship Store Gets Another Refurbishment
Online Luxury Resale Platform
eBay Has Launched a Luxury Consignment Platform for High-End Clothes
Curated Live Fashion Resale
Poshmark Launches Posh Party LIVE as a New Virtual Shopping Experience
Home Decor Concept Stores
Fable will Offer Simplistic Possibilities with its New Retail Location
Athleisure Resale Marketplaces
Vitality's New Platform Fosters the Purchase & Sale Of Used Apparel
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
Augmented Outerwear Mirrors
Ugg's Flagship Highlights Cold Weather Apparel with a Zero10 Mirror
Mixed-Reality Shopping Apps
StockX Launched an Immersive Way to Shop with the Apple Vision Pro
Inventive Retail Strategies
H&M is Working to Localize Its Shopping Experience
Vacation-Inspired Clothing Lines
Saint Holiday Emphasizes Sustainability & Ethical Manufacturing
Members-Only Retail Platforms
Invite-Only Subscription Platform Mile Reshapes Luxury Shopping
Sustainable Showroom Designs
Humanscale's Showroom in Fulton Market is Eco-Conscious
Fall-Ready Denim Campaigns
Pacsun Launched Its Interactive Better in Baggy Denim Campaign
Community Commerce Pop-Ups
TikTok Shop UK Opened a Pop-Up on London's Oxford Street
Zero-Waste Hi-Tech Premium Fashion
&Or Collective Prepares for Earth Month with New Initiatives
Branded Flea Markets
IKEA Belgium is Hosting a Flea Market Across Its Eight Branches
Sporty Upcycled Vintage Collections
Nike Relaunches the Re-Creation Program in London and Paris
Doll-Themed Secondhand Shops
ThredUp's Barbiecore Dream Shop Shares a Selection of Thrifted Goods
Pre-Loved Shoppping Events
eBay's Recommerce Day Champions Sustainable Shopping
Circular Fashion-Enabling Partnerships
Coach and Poshmark's Collaboration Makes Buyer Resale Easy
Phygital Fashion Retail Experiences
Macy's mstylelab Digital Shopping Platform is Immersive
Reimagined Sustainable Menswear
22Ahead Has Relaunched Its Eco-Friendly Menswear With New Benefits
Influencer-Led Virtual Shops
Walmart Launches the New Walmart Realm Digital E-Commerce Experience
Textile Fashion Exhibitions
New Order of Fashion Presents Regeneration: Fashion From The Ground Up
Re-Released Fashion Collabs
H&M is Sharing Pre-Loved Styles from Guest Designer Collaborations
Japan-Expansive Physical Fashion Stores
Studio Nicholson Gets a New Store in Tokyo
In-House Seasonal Fashion Capsules
HS05 Unveils its Second Collection for the SS24 Season
Buy Nothing New Campaigns
The Buy Nothing New Month Campaign Was Launched by Keep Britain Tidy
Accessible Fashion Tours
The Walmart Style Tour Shares Personalized Color Analysis & Styling Tips
Shoppable Virtual Beach Houses
The J.Crew Virtual Beach House Shares Interactive Content & Games
Wasteful Shopping Billboards
Not On The High Street's Billboards Highlight a "Don't Gift Guide"
Secondhand Fashion Editorials
Vinted Styled a Shoot Exclusively with Vinted Finds
Handpicked Vintage Collections
Thrift+ Launchers a New Partnership to Source Vintage Fashion
Luxury Avatar Outfits
Valentino Created Digital Fashion Looks for Meta Avatars
Sustainable Furniture Capsule Shops
Light and Dwell Open up a Store of Furniture Designs
Product Exploration Retailer Tools
These New Instacart Discovery Tools Connect Brands to Retailers
Sustainable Music Festival Campaigns
Decathlon's No Tent Left Behind is Environmentally Conscious
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Novel Outdoor Design Capsules
Marmot & Better™ Gift Shop Collaborate on Eco-Friendly Winter Series
Eco-Minded Workout Wear
H&M Unveils a Sustainable Activewear Line to Combat Fast Fashion
Eco-Minded Malaysian Markets
ECO-SHOP Opens its Doors to Sustainability-Focused Malaysian Shoppers
High-Tech Textile Sorting Facilities
Debrand Opens a 32,000-Square-Foot Center in the US
Denim Take-Back Events
Target's New Denim Event Encourages Customers to Trade In Old Items
Social Marketplace Updates
Instagram Launches a Marketplace to Better Connect Brands and Creators
Retailer-Collaborative Fall Streetwear
Stüssy Presents Another Collection Alongside DSM London
Pioneering Secondhand Search Engines
Beni Dominates Resale Marketplace with Innovative App
Eco-Friendly Spa Capsules
Divana Unveils a New Sustainable Collection Composed of Eight Scents
Artist-Crafted Upcycled Fashion Collections
Noel Mercado Launches the 'Earth Tones' Capsule
Eco-Friendly Indian Fashion
Latin Quarters Debuts a Stylish Capsule Using Sustainable Practices
AR Secondhand Shops
American Eagle Outfitters' RE/AE Shop Spotlights Sustainable Goods
Life-Size In-Store Countdowns
Toys R Us Asia and Craig & Karl Created an Advent Calendar for All
Mid-20th-Century Holiday Campaigns
Saks Fifth Avenue Unveiled its 'Gifts of Delight' Campaign
Vibrantly Designed Spring Apparel
Yardsale Presents its Latest Collection for Spring 2023
Sustainable Department Store Initiatives
John Lewis' Furniture Will Use Local Farm-Sourced Leather
Wasteful Fashion Campaigns
Vestiaire Collective Reminded People to Shop Mindfully on Black Friday
Low-Waste Shopping Solutions
ASDA, Avery Berkel & Hanshow are Enhancing Sustainability in the UK
Purposeful Gifting Pop-Ups
The Body Shop's Advent of Change Pop-Up Shares Gifts That Give Back
Omnichannel Automotive Services
Automotive Mastermind has Adapted to Modern Consumer Patterns
Spring-Ready Fashion Editorials
The Garbstore Presents its New Campaign for the SS23 Season
Thrifter-Themed Fall Streetwear
Patta Presents its Latest Collection for the FW23 Season
Third-Party Artisanal Marketplaces
Michaels Launches the MarkerPlace Alternative Marketplace
Branded Customer Resale Marketplaces
Relove Enables Businesses to Launch C2B2C Storefronts
Pre-Loved Wedding Hubs
eBay is Meeting the Growing Demand for Secondhand Bridalwear
Second Hand Gaming Retailers
UK-Based Retailer CeX Launches a Dedicated Pre-Owned Selection
Active Lifestyle Retailer Ranges
The Sports Edit on M&S Now Features Reebok and Puma
Eco-Minded Denim Capsules
Bayeas Launches a New Climate-Conscious Denim Collection
Digital Luxury Apparel
Meta and Valentino Have Partnered to Launch a Line of Digital Clothing
Closet Cleanout Programs
The Container Store's Closet Clean Out Resale Program Slows Fashion Waste
Newly Renovated Fashion Stores
NEIGHBORHOOD Recently Re-Opened Its Shibuya Flagship Store
Affordable Deadstock Apparel
SHEIN Ventures Into Sustainable Production with a 30-Piece Capsule
Vintage Homeware Shops
Galerie Was Opens a Brick-and-mortar Shop in Lower Manhattan
Social Media Forecasting Tools
WGSN TikTok Analytics Harness Data, Insights and More
European Refurbished Tech Retailers
Refurbed Offers Refurbished Electronics in Vienna and Beyond
Personalized Retail Media Networks
Thrive Market Collaborates with Instacart on a New Network
Game-Inspired Sustainable Streetwear
Broken Planet Unveils it new Space Trails Collection
Shared Fashion Pop-Ups
eBay UK is Inviting Love Island Fans to Shop the Nation’s Shared Wardrobe
Modern Denim Pop-Up Shops
Urban Outfitters Launches a BDG Pop-Up with the Denim Swap Shop
Circular Non-Shrink Apparel
John Lewis is Unveiling a 20-Piece Eco-Friendly Clothing Capsule
In-Store Swap Shops
The Primark Swap Shop Lets Customers Trade Goods for Digital Verte Tokens
Eco-Friendly Timepiece Stores
Heinemann Oceania Unveils Two Sustainable Concept Stores
Offline Shopping Campaigns
'Shop Offline' Helps People Rediscover the Joy of Real-World Shopping
Pre-Loved Clothing Platforms
Zara is Expanding its Pre-Owned Platform for Eco-Shopping
Park-Inspired Outdoor Fashion Capsules
Parks Project Sets out to Preserve National Parks
Festive Eco-Friendly Apparel
EarthyTweens Offers Up a New Clothing Capsule for the Holidays
Retailer-Backed Reseller Platforms
IKEA Preowned Helps Consumers Sell Their Housewares
Closet-Clearing Challenges
Traid's Closet Clear-out Challenge Boosts Garment Donations
Durable Fall-Ready Streetwear
Yardsale Presents its Newest Capsule for the FW23 Season
Social E-Commerce Platforms
TikTok is Launching a New E-Commerce Platform for Consumers
Beauty Retailing Expansions
Revolution Beauty Joins Amazon Distribution
Multi-Brand Shopping Hubs
Boohoo Opens the Boohoo Marketplace for Easy Access to Over 150 Brands
Offline Community Marketplaces
Aerie’s Hidden Gem Marketplace Created a Shared Space for Brands
Virtual Retail Solutions
Simbe's Store Intelligence™ Solutions Provide Results on a Global Scale
Retailer-Backed Holiday Experiences
J. Crew Launches a New AI-Powered Holiday Experience
Curated Vintage Decor Retailers
Vintage Beyond is Toronto's Newest Preloved Design Destination
Mental Health Branding Initiatives
L.L.Bean Digitally Detoxed for Mental Health Awareness Month
Hotel-Led Vintage Markets
The MOB Hôtel Hosted a Vintage Market, an Eco Conference and Workshops
India-Based Refurbishing Brands
ReFit Global Sources Phones for Affordable Second-Hand Reselling
Pre-Loved Clothing Markets
Charity Super.Mkt Will Take Over Fenwick's on Bond Street
Pre-Loved Ancestral Apparel
McCann Japan and SAFARI Debut the Second Life Social Commerce Platform
Waste-Reducing Eco Partnerships
This Year City Furniture Partnered with Habitat of Humanity
Eco-Friendly Deadstock Hoodie Ranges
Deadstock Depot Has Introduced a New Line of Hoodies