Top 100 Drinking Trends in May

From Calming Botanical Waters to All-Natural Living Sodas

— May 28, 2023 — Lifestyle
The May 2023 drinking trends are shaping up to provide plenty of refreshment during the spring and summer with a focus on convenience, health and exploring alternatives. Beverage innovations that are gaining momentum include single-serve, take-anywhere cocktails and drinks in cans with unique ingredients and better-for-you benefits.

From alternative social tonics to low-ABV drinks, consumers with wellness on their minds are finding new ways to reduce or replace their usual alcoholic beverages. Brands are exploring classic beverages with a twist in the form of cannabis-infused lemonades and iced teas.

Consumer thirst for refreshingly different drinking experiences is inspiring brands and creators alike to craft savory, umami cocktail recipes like the viral Classic Espresso Martini or the Maisel Tov Martini, a pastrami-inspired cocktail that pays tribute to The Marvelous Mrs. Maisel.
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Score
Popularity
Activity
Freshness
99
Berry-Laden Hefeweizen Beers
Berry-Laden Hefeweizen Beers
This Beer Uses Real Raspberries For a Delectably Tart & Sweet Taste
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98
Mountain-Inspired Northwest IPAs
Mountain-Inspired Northwest IPAs
This Proudly Washingtonian IPA is Designed For Outdoor Enjoyment
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97
Fruity Supermarket Beers
Fruity Supermarket Beers
SEVEN BRO7HERS Unveils Two Fruit-Forward Beers for ALDI Customers
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96
Wine-Inspired Gin Spirits
Wine-Inspired Gin Spirits
Mallard Point’s Pinot Noir Gin is Steeped on Surplus Pressed Grapes
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95
Chai-Concentrated Beverage Mixes
Chai-Concentrated Beverage Mixes
The Republic of Tea Introduces the Tablespoon Chai Concentrate
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94
Easy-Drinking American Lagers
Easy-Drinking American Lagers
The 'Sloop Premium' Beer is Designed For Casual Summertime Sipping
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93
Delectable Double IPAs
Delectable Double IPAs
This Year-Round IPA Uses Dry-Hopping For An Enhanced Flavor
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92
Bartender-Quality Martini Cocktails
Bartender-Quality Martini Cocktails
The Grey Goose Classic Martini Cocktail is Ready to Serve
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91
Aromatically Juicy IPAs
Aromatically Juicy IPAs
The 'Straight Up' IPA Combines a Hazy Character and Tropical Flavor Notes
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90
Barrel-Aged Imperial IPAs
Barrel-Aged Imperial IPAs
The '120 Minute IPA' is Aged In Samuel Adams Utopias Barrels
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89
Refreshing Mexican-Style Lagers
Refreshing Mexican-Style Lagers
Anchor Brewing Co.'s San Pancho is Crisp & Approachable
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88
Updated Canned Cocktail Lines
Updated Canned Cocktail Lines
Dogfish Head Released a New Grapefruit & Pomegranate Vodka Crush
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87
Refreshing Whisky Cocktails
Refreshing Whisky Cocktails
The Whitebox Whisky Highball Elevates a Classic Whisky Cocktail
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86
Over-the-Top Easter Desserts
Over-the-Top Easter Desserts
Serendipity3 & PEEPS Teamed Up to Create an Easter Beverage
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85
Versatile Moonshine Spirits
Versatile Moonshine Spirits
MoShine is a New Moonshine Brand by Nelly
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84
Refreshing Iced Teas
Refreshing Iced Teas
DAVIDsTEA Offers a Variety of Fan-Favorite Iced Tea Blends for Spring
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83
Frosty Watermelon Lemonades
Frosty Watermelon Lemonades
Chick-fil-A Has Just Launched 3 New Flavor Twists
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82
Canned Cocktail-Style Drinks
Canned Cocktail-Style Drinks
Slingers Signature Cocktails are Malt-Based 8.0% ABV Drinks
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81
Consumer-Driven Whiskeys
Consumer-Driven Whiskeys
Chicken Cock Whiskey Double Oak Kentucky Whiskey is Aged for Eight-Years
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80
Ready-to-Drink Hard Punches
Ready-to-Drink Hard Punches
Tampico Hard Punch is a New Flavored Malt Beverage for Adults
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79
Rejuvenated Heritage Lagers
Rejuvenated Heritage Lagers
This German Lager Uses Heirloom Varieties Of Yeast and Malt
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78
Hop-Heavy Non-Alcoholic IPAs
Hop-Heavy Non-Alcoholic IPAs
This Beer Offers a Hoppy Punch Without Any Alcohol Content
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77
Fruit-Forward Bottled Beverages
Fruit-Forward Bottled Beverages
Starbucks is Launching its Famous Pink Drink in a Bottled Format
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76
Honey-Infused Blonde Beers
Honey-Infused Blonde Beers
This Belgian-Style Beer Uses Locally Sourced Honey and Wildflower
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75
Organic Cocktail-Inspired Seltzers
Organic Cocktail-Inspired Seltzers
Barbet Offers Elevated Sparkling Waters in 3 Tasty Flavors
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74
Sustainable Perennial Grain Whiskeys
Sustainable Perennial Grain Whiskeys
The Tattersall Kernza Whiskey Uses 100% Kernza Grains
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73
Radical 80s-Inspired Cocktails
Radical 80s-Inspired Cocktails
On The Rocks Debuts a Midori Sour Cocktail in a RTD Format
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72
Whisky Hard Seltzers
Whisky Hard Seltzers
Flaviar's HaiBall is a Hard Seltzer for Whisky Lovers
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71
Agave Wine Margaritas
Agave Wine Margaritas
Bright Cellars Created Ready-to-Drink Day & Night Margaritas
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70
Natural Electrolyte Water Drops
Natural Electrolyte Water Drops
Mayu Minerals' Electrolyte Blend Features No Added Sugars
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69
Audio-Guided Wine Experiences
Audio-Guided Wine Experiences
Djuce Launches a 25 Minute-Long Audio Wine-Tasting Experiment
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68
Reinvigorated Cognac Campaigns
Reinvigorated Cognac Campaigns
Larsen Cognac Challenges Traditional Images & Outdated Views
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67
Self-Service Beer Taprooms
Self-Service Beer Taprooms
This Interactive Taproom Invites Guests to Peruse & Pour Their Own Beer
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66
Non-Alcoholic Blackberry Ciders
Non-Alcoholic Blackberry Ciders
This Tasty Cider is Made With Apple Cider Vinegar & Monk Fruit
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65
Honey Melon Vodkas
Honey Melon Vodkas
Cîroc Honey Melon Reimagines the Country Club Experience for Everyone
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64
Customizable Oat Milks
Customizable Oat Milks
Oatmax Alters Its Recipes Based on Customer Needs
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63
Dual-Colored Melon Frappuccinos
Dual-Colored Melon Frappuccinos
Starbucks Japan's Melon Frappuccino Has a Pulpy Base
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62
Canned Bermuda-Themed Cocktails
Canned Bermuda-Themed Cocktails
The Goslings Dark ‘n Stormy Cocktails Come in Three New Flavors
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61
Pastrami-Inspired Martinis
Pastrami-Inspired Martinis
Grubhub's Maisel Tov Martini Marks the The Marvelous Mrs. Maisel Finale
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60
Cardamom Spiced Cold Brews
Cardamom Spiced Cold Brews
The Coffee Bean & Tea Leaf Added a New Cardamom Cold Brew for Spring
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59
Premium Tequila Revamps
Premium Tequila Revamps
Tequila Bribón Introduces the New Label Designs for its Three Expressions
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58
Quick Cold Brew Makers
Quick Cold Brew Makers
Dash is Introducing a New Coffee Maker for National Cold Brew Day
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57
Clean Energy Drink Mixes
Clean Energy Drink Mixes
VivaStix Instant Energy + Electrolytes Delivers a Boost on the Go
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56
Immunity-Focused Beverage Blends
Immunity-Focused Beverage Blends
JOYÀ Debuts a New Immunity-Focused Superblend and a Rebrand
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55
Preservative-Free Fruit Waters
Preservative-Free Fruit Waters
Real Fruit Water Pairs Farm-Picked Ingredients & Fresh Spring Water
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54
Convenience-Focused Bottle Slings
Convenience-Focused Bottle Slings
Slingwell Strives to "Make a Hydration Fashion Statement"
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53
Aperitif-Inspired No-Alcohol Spirits
Aperitif-Inspired No-Alcohol Spirits
Botivo is a Small-Batch Botanical Drink Inspired by Aperitifs
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52
Parmesan Espresso Martinis
Parmesan Espresso Martinis
This Version of the Classic Espresso Martini is Topped with Cheese
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51
Earthily Aromatic Lager Beers
Earthily Aromatic Lager Beers
This Lager Combines Floral & Arboreal Elements For a Rounded Profile
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50
Spicy-Sweet Energy Drinks
Spicy-Sweet Energy Drinks
Dutch Bros' Mangonada Rebel Takes Cues from a Mexican Treat
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49
Refreshing Whiskey Canned Cocktails
Refreshing Whiskey Canned Cocktails
Darco Spirits Introduces Beach Whiskey Canned Cocktails
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48
Luxurious Daytime Tequilas
Luxurious Daytime Tequilas
Tequila Don Julio Rosado is for Daytime Celebrations
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47
Puply Fruit-Flavored Lemonades
Puply Fruit-Flavored Lemonades
McDonald's Canada is Offering New Fruit Splash Beverages for Spring
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46
Crisp Non-Alcoholic Lagers
Crisp Non-Alcoholic Lagers
Peroni's Alcohol-Free 'Nastro Azzurro' Uses Italian-Grown Maize
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45
Premium Cold-Pressed Juice Mixers
Premium Cold-Pressed Juice Mixers
Fresh Victor Boasts a Variety of Interesting Flavors
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44
Organic Fruit-Flavored Energy Drinks
Organic Fruit-Flavored Energy Drinks
GURU Organic Energy Launch GURU Theanine Fruit Punch
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43
Single-Serve Rum Cocktails
Single-Serve Rum Cocktails
Tip Top's Jungle Bird Cocktail is Tropical with Refreshing Acidity
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42
Caffeinated Cannabis Beverages
Caffeinated Cannabis Beverages
These Deep Space Cannabis Drinks Have Naturally Occurring Caffeine
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41
Garment-Inspired Drink Holders
Garment-Inspired Drink Holders
Puffin Drinkware 'The Aloha' Comes in Two Hawaiian-Themed Styles
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40
Minimalist French Press Designs
Minimalist French Press Designs
Simpli Press by Made Simpli Embraces Beauty and Minimalism
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39
Pickleball Recovery Drinks
Pickleball Recovery Drinks
DINK is the Exclusive Isotonic Beverage of USA Pickleball
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38
Canned Caribbean Rum Cocktails
Canned Caribbean Rum Cocktails
The Red Stripe Cocktails Come in Two Caribbean-Inspired Flavors
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37
Ready-to-Drink Pineapple Beverages
Ready-to-Drink Pineapple Beverages
The Starbucks Paradise Drink Comes in a Ready-to-Drink Format
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36
Lively Soda Rebrands
Lively Soda Rebrands
Fanta Confirms a New "Bold and Bright" Rebrand Backed by Coca-Cola Design
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35
Multi-Textured Dessert Shakes
Multi-Textured Dessert Shakes
White Castle's Shake Parfaits Have Cookie or Butter Cake Bits
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34
All-Natural Living Sodas
All-Natural Living Sodas
FHIRST is a Zero-Sugar Functional Beverage with Probiotics & prebiotics
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33
Lychee Boba Tea Drinks
Lychee Boba Tea Drinks
Yoshinoya Has a New Strawberry Lychee Fruit Tea Boba Drink
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32
Cognition-Boosting Coffees
Cognition-Boosting Coffees
Zurge is a New Functional Coffee by Zurvita with Brain Health Benefits
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31
Single-Serve Coffee Bags
Single-Serve Coffee Bags
Chamberlain Coffee Boasts Cold Brew Singles of Its Fluffy Lamb Vanilla
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30
Flavored Kefir Waters
Flavored Kefir Waters
Kindred Cultures Offers Probiotic-Infused Kefir Waters in 4 Flavors
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29
Frosted Italian Ice Drinks
Frosted Italian Ice Drinks
Fazoli’s Frosted Italian Ices Come in Three New Flavor Variations
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28
Reusable Aperitif Bottles
Reusable Aperitif Bottles
Ghia's Bottle Helps Customers Creatively Repurpose Empty Packaging
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27
Immersive Spiced Rums
Immersive Spiced Rums
The Kraken Gold Spiced Rum Evokes an Unforgettable Aroma & Flavor
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26
Tri-Spout Latte Art Pitchers
Tri-Spout Latte Art Pitchers
This Pitcher Comes In Three Spout Configurations For Detailed Pours
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25
Calming Botanical Waters
Calming Botanical Waters
moment Specializes in Adaptogenic and Nootropic Drinks
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24
Cheddar-Topped Cocktails
Cheddar-Topped Cocktails
Skyy Vodka Shared a Cheddar Espresso Martini Recipe for April Fool's Day
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23
Clean Ingredient Sparkling Waters
Clean Ingredient Sparkling Waters
Nixie is an Organic Sparkling Water Free from Preservatives
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22
Organic Tea Gift Boxes
Organic Tea Gift Boxes
Clipper Teas Debuts a New Selection Box with Best-Selling Organic Infusions
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21
Buy-One-Share-One QSR Offers
Buy-One-Share-One QSR Offers
Starbucks offers Buy One Get One Half Price Promo For a Limited Time
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20
Cannabis-Infused Spirits
Cannabis-Infused Spirits
Nowadays is the First Nationally Available Cannabis-Infused Spirit
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19
Threesome Ready-to-Mix Cocktails
Threesome Ready-to-Mix Cocktails
SoNo 1420 Boasts a Delicious and Convenient Espresso Martini Box
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18
Ready-to-Sip Espresso Martinis
Ready-to-Sip Espresso Martinis
The NightOwl Espresso Martinis Come in Two Options
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17
Sunset-Inspired Frozen Beverages
Sunset-Inspired Frozen Beverages
Dairy Queen Just Added the Summertime Sunset Twisty Misty Slush
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16
Premium Canned Tequila Beverages
Premium Canned Tequila Beverages
Tequila Cazadores Launches New Premium Canned Cocktails
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15
Italian-Style Festival Piazzas
Italian-Style Festival Piazzas
The Aperol Spritz Piazza Brings a Taste of Italy to Coachella
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14
Molecular Beer Printers
Molecular Beer Printers
Bar.on Created Beer in Seconds with Molecular-Level Flavor Compounds
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13
Kid-Friendly Seltzer Beverages
Kid-Friendly Seltzer Beverages
Polar Seltzer's SeltzerJR Range Features Six Flavor Varieties
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12
Canned Sparkling Sakes
Canned Sparkling Sakes
Nihonsakari Japan Soda Pairs Well with Heavier Foods & Strong Flavors
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11
Stacked Tea Kettle Designs
Stacked Tea Kettle Designs
Saki's TeaSmart® Electric Turkish Tea Kettle is Durable and Modern
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10
Organic Vitamin Waters
Organic Vitamin Waters
The Flow Vitamin Infused Water Range Includes 3 Tasty, Sugar-Free Flavors
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9
AI-Created Natural Beers
AI-Created Natural Beers
AB InBev Launches an AI Beer Named 'Beck’s Autonomous'
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8
Chocolate Spread-Topped Lattes
Chocolate Spread-Topped Lattes
Tim Hortons Just Added a Hazelnut Mocha Latte Topped with Nutella
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7
THC-Infused Summer Beverages
THC-Infused Summer Beverages
Tweed's Lemonades and Iced Teas Provide Summertime Refreshment
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6
Playable Beer Coasters
Playable Beer Coasters
This Budweiser Campaign Uses Vinyl Coasters to Support Underground Artists
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5
Eco-Friendly Bubble Tea Kits
Eco-Friendly Bubble Tea Kits
Tea Drops' Bubble Tea Kit Features Bagless, Dissolvable Matcha Tea
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4
Luxury Sipping Tequilas
Luxury Sipping Tequilas
Mayenda Was Created to Capture Lost Flavors from the Heart of the Agave
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3
Energy-Boosting Water Enhancers
Energy-Boosting Water Enhancers
Amata Water Enhancers are Packed with Electrolytes and B Vitamins
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2
Plant-Based Energy Drinks
Plant-Based Energy Drinks
Ellianos Coffee Just Debuted New Ellianos Edge Energy Drinks
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1
Premium Low-Calorie Spritzes
Premium Low-Calorie Spritzes
Delola Spritz by Jennifer Lopez are Shareable and Ready to Drink
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