Serendipity3 & PEEPS Teamed Up to Create an Easter Beverage
Laura McQuarrie — April 6, 2023 — Lifestyle
References: serendipity3 & prnewswire
Serendipity3's iconic Frrrozen Hot Chocolate has long been a staple for dessert lovers and now the beloved establishment is adding a festive twist with a new Easter beverage. The PEEPS Funny Bunny Tie-Dyed Frrrozen Hot Marshmallow Chocolate is a new and limited-edition treat that unites two iconic brands and promises to spoil people of all ages who are visiting New York City.
Available only for a short time in April, the PEEPS Funny Bunny Tie-Dyed Frrrozen Hot Marshmallow Chocolate is served in a frosting-rimmed Serendipity goblet containing Frrrozen Hot Marshmallow White Chocolate and tie-dyed pastel hues. Within a "a giant nest of whipped cream," dessert lovers will find colorful candy flowers, edible glitter, hot pink sugar and a pair of bunny ears.
Over-the-top desserts like this one provide a sense of excitement and indulgence that many people crave during special occasions and holidays.
Available only for a short time in April, the PEEPS Funny Bunny Tie-Dyed Frrrozen Hot Marshmallow Chocolate is served in a frosting-rimmed Serendipity goblet containing Frrrozen Hot Marshmallow White Chocolate and tie-dyed pastel hues. Within a "a giant nest of whipped cream," dessert lovers will find colorful candy flowers, edible glitter, hot pink sugar and a pair of bunny ears.
Over-the-top desserts like this one provide a sense of excitement and indulgence that many people crave during special occasions and holidays.
Trend Themes
1. Over-the-top Desserts - Innovative dessert offerings incorporating brand partnerships, unique presentation, and uncommon ingredients
2. Seasonal Specialty Beverages - Limited-time flavor innovations in coffee shops and chain restaurants with seasonal offering for traditional holidays
3. Interactive Food Presentation - Experiential food presentation that engages the five senses and creates a shareable social media moment
Industry Implications
1. Hospitality Industry - Innovative dessert offerings at hotels, restaurants, and cafeterias to enhance their brand appeal and increase consumers engagement
2. Food and Beverage Industry - Seasonal offerings and creative flavors that cater to customer celebratory desires and encourage purchase of dessert-like items
3. Social Media Industry - Interactive food presentation that is visually appealing and Instagrammable, driving traffic and revenue opportunities in the world of Influencers
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