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Yoga Tech

As yoga becomes more lifestyle than sport, devices and apps begin to accommodate it

Implications - Once a fairly lesser-known form of exercise and meditation, yoga is now a full-blown way of life. As a result, the meditative practice is evolving to suit the modern consumer. It has become increasingly technologically enhanced, proving that even deliberately slow-moving practices must boast a sense of convenience and gameification to appeal to today's consumer.
Trend Themes
1. Tech-enhanced Yoga - Yoga has become increasingly technologically enhanced, which presents opportunities for innovation in the fitness tech space by creating more advanced yoga equipment.
2. Guided Yoga Apps and Interactive Yoga Mats - Innovations like interactive yoga mats and guided yoga apps that provide personalized instructions through embedded sensors or video content present opportunities for the development of more advanced workout and training solutions.
3. Mobility and Convenience Through Travelling Yoga Apps and Assistive Yoga Mats - Travelling yoga apps and assistive yoga mats enable people to practice yoga anytime and anywhere, presenting disruptive innovation opportunities for those who aim to create more accessible and convenient yogic experiences.
Industry Implications
1. Fitness Tech - The trend towards technology-enhanced yoga presents a multitude of opportunities for the wellness industry to innovate the fitness equipment and design.
2. App Development - The innovations of guided yoga apps require expertise in app development, which presents an opportunity for app developers to create more specialized apps for the fitness industry.
3. Consumer Goods - Travelling yoga apps and assistive yoga mats present opportunities for companies in the retail and consumer goods industries to create affordable and convenient yoga accessories for the wellness market.
4.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 38 Examples:
502,129 Total Clicks
Date Range:
Jun 12 — Jan 15
Trending:
Average
Consumer Insight Topics:

Featured Examples

Interactive Yoga Mats
Interactive Yoga Mats
The Innovative Yoga Mat LUNAR Works Alongside the TERA App
From non-slip mats to extremely compact travel mats, there have been tons of innovative yoga mat inventions. Now, there’s LUNAR, a new yoga mat design that totally kicks interactivity up a... MORE
play_circle_filledMagnetized Exercise Mats
Magnetized Exercise Mats
The Nadi Yoga Mats Will Roll Without a Hitch
Anybody who does yoga may have come across the common phenomenon of an uncooperative practice partner, but the Nadi Yoga Mat is your best friend. It is magnetized, which gives it a slew of wondrous... MORE
Guided Yoga Apps
Guided Yoga Apps
The FitStar Yoga App Includes Short Guided Videos Get You Flexible Fast
With Strala Yoga founder Tara Stiles leading the HD video content on the FitStar Yoga app, it’s no wonder that this fitness app is described as having “A yoga teacher in your pocket.”... MORE
Travelling Yoga Apps
Travelling Yoga Apps
Lululemon's 'Om-Finder' App is Made for On-the-Go Movement Enthusiasts
Lululemon’s ‘Om-Finder’ app is the perfect compliment to any yoga enthusiasts’ smartphone. Whether you’re looking for some drop-in yoga classes in your area, or are... MORE
Mobile Yoga Apps
Mobile Yoga Apps
The Daily Yoga App Adds Ease to a Routine Practice
The Daily Yoga app is a free-to-download fitness tool that’s easy to follow at your own pace. Within the app’s training section, there are specific sessions to lead you through classic routines... MORE
play_circle_filledAssistive Yoga Mats
Assistive Yoga Mats
This Hi-Tech and Smart Yoga Mat is Like Your Own Personal Yoga Guide
This smart yoga mat makes it extremely easy to develop a personal yoga practice, without the need to attend expensive classes. Yoga is great to practice on your own at home, but if you’re... MORE

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play_circle_filledPersonalized Yoga Mats
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