Classic toy designs are brought into the tech-obsessed age with digital enhancements
Implications - Although the incorporation of technology in playthings is becoming commonplace, a rising number of innovations that give classic designs a modern overhaul are creating parental nostalgia. Wanting to provide children with the same experiences they had, but in a more 21st-century way, the designs also satisfy a child's need for constant electronic stimulation.
Trend Themes
1. Retrofuturism - Modernizing classic designs satisfy both nostalgia and electronic stimulation.
2. Digitalization of Analog Toys - Digital upgrades to traditional toys enhance experience and create new gaming possibilities.
3. App-connected Toys - Toys that connect to apps provide new experiences, learning opportunities and stimulation.
Industry Implications
1. Toy Manufacturing - Manufacturing companies can create new products to satisfy changing needs of electronic and non-electronic users through improved designs and upgrade concepts.
2. Technology - Toys with digital capabilities and app connectivity tap into the constantly-growing tech industry, bridging the gap between physical and digital, and creating new solutions for everyday material culture.
3. Cloud Computing - Capturing and storing data on the cloud platform solves data storage problems and allows playback on any device, creating new potential for cloud computing and innovation.
6 Featured, 53 Examples:
567,448 Total Clicks
Date Range:
Oct 13 — May 14
Trending:
Warm
Consumer Insight Topics:
