Innovations helping consumers transform online photos to offline memories
Implications - To preserve their social media profiles and experiences, many consumers are looking for ways to translate their virtual memories into real-life, tangible mementos. Innovations helping them do this range from social photo printers and displays to cameras that are designed specifically for use with social media sites like Instagram. While consumers love sharing photos online, these memories are often fleeting; thus, turning them into tangible items allows people to hold onto their social media photos and memories for years to come.
Trend Themes
1. Social Media Printing - Innovations that allow consumers to turn social media photos into tangible mementos is driving demand for printing products and services.
2. Social Media Cameras - Developments in camera technology to integrate social media platforms presents opportunities to create new product lines that address photography and social media needs.
3. Social Media Memory Keeping - Innovations that provide digiphysical experiences for social media memory keeping have the potential to change traditional memory-keeping and expand printing industry portfolios.
Industry Implications
1. Printing Industry - The printing industry can leverage these innovations to create new product lines that directly tap into the social media memory-keeping niche.
2. Photography Industry - The photography industry can create new products and services that integrate social media platforms with photography hardware and software.
3. E-commerce Industry - E-commerce businesses can expand service offerings to appeal to the increasing demand for digitized memory-keeping by offering custom photo book and calendar templates through social media platforms.
5 Featured, 39 Examples:
339,677 Total Clicks
Date Range:
Aug 12 — Sep 12
Trending:
Average
Consumer Insight Topics: