Ideas
Explore the world's #1 largest database of ideas and innovations, with 470,969 inspiring examples.
Trend Reports
Discover why 1,271 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,244 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,271 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,244 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 470,969 cutting edge ideas.

Pet Perk

Businesses strengthen the bonds between employees and their pets

Implications - Lax rules around pet care in-office, including programs that allow for paid "pet leave," as well as workplaces designed around the inclusion of employees' pets, are becoming increasingly common. This shift comes as startups seek out talent with perks that distinguish them as more relatable to most Millenial employees.
Workshop Question - Conceptualize ways in which your brand could foster a more relaxed office culture, in a way that doesn't compromise on productivity.
Trend Themes
1. In-office Pet Care Perks - Workplaces are increasingly designing their office spaces to allow employees to bring their pets to work and offering paid time off for pet-related events, reflecting a shift towards pet-friendly workplaces.
2. Pet-focused Workplace Benefits - Employers are implementing unique perks and policies to promote work-life balance for pet-owning employees, including paid 'paw-ternity' leave and 'fur-ternity' leave.
3. Dog-friendly Office Designs - Office spaces are being designed with pets in mind, featuring amenities such as hook for leashes, dog-friendly sinks, and comfortable areas for pets to relax.
Industry Implications
1. Corporate Workplace Design - Designers and architects can incorporate pet-friendly spaces into office layouts to create a more accommodating and productive work environment.
2. Employee Benefits and Perks - HR and company leaders can implement unique pet-related perks and policies to attract and retain top talent, while promoting work-life balance.
3. Pet Industry - Companies in the pet industry can create pet-friendly workplaces that align with their brand image and further integrate their products into their employees' daily lives.
3.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 52 Examples:
159,284 Total Clicks
Date Range:
Jun 16 — Aug 18
Trending:
Average
Consumer Insight Topics:

Featured Examples

Dog-Friendly Office Spaces
Dog-Friendly Office Spaces
Kurgo Allows Workers to Bring Pets to Work to Interact with Products
The dog-friendly office designed by ‘Kurgo’ in Salisbury, Massachusetts, intermingles human and canine interaction seamlessly. Although most dog owners would be more than happy to have... MORE
Pet-Focused Workplace Benefits
Pet-Focused Workplace Benefits
Loftey's 'Paw-ternity' Leave Helps Employees Care for Their Pets
Standing desks, comfortable couches and in-office activities like ping pong are all features of a modern workplace that can appeal to employees on a superficial level, but real workplace benefits... MORE
Pet-Centric Employee Benefits
Pet-Centric Employee Benefits
Nina Hale's ‘Fur-ternity Leave’ Allows Absences for Pet Parents
Benefiting employees who are pet owners, digital marketing agency Nina Hale goes beyond traditional maternity and paternity leave programs to offer a ‘Fur-ternity Leave’ option for staff.... MORE
Dog-Friendly Office Designs
Dog-Friendly Office Designs
BARK's Office Boasts an Interior Pets and Humans can Enjoy
Studies have proven that pets in the workplace are directly correlated to increased productivity and morale, but the dog-friendly design at BARK’s office takes this one step further, through... MORE
Pet-Friendly Vacation Policies
Pet-Friendly Vacation Policies
ipet Insurance's Pet-Friendly Workplace Policy Fosters Quality Time
While there are many pet-friendly workplaces around the world, one that’s truly setting itself apart from the rest is ‘ipet Insurance.’ The pet health insurance company based in... MORE
play_circle_filledPet-Friendly Vacation Policies
Pet-Friendly Vacation Policies
BrewDog's New Pet Policies Give Employees with Pets a Paid Week Off
As a beer producer and dog-friendly bar operator, BrewDog’s love of pets is built right into its brand name—as such, it is now introducing some new pet policies for its employees. Now, all... MORE

Related Examples

Travel-Friendly Pet Passports
Travel-Friendly Pet Passports
Canvas Holidays Ranks the Miles Per Year Traveled by Furry Friends
Convenient Pet Insurance Apps
Convenient Pet Insurance Apps
The Healthy Paws Mobile App Offers a Paperless Way Protect Pets
Personalized Pet Insurance Policies
Personalized Pet Insurance Policies
Petplan Offers Customizable Coverage Options for Animal Owners
Canine Car Interior Protectors
Canine Car Interior Protectors
The Ruffwear Dirt Bag Protects Car Interiors from Dirty Dogs
Co-Learning Concept Spaces
Co-Learning Concept Spaces
'Campfire Campus' Sets Itself Apart as Asia’s First Co-Learning Space
Canine-Friendly Bathtub Accessories
Canine-Friendly Bathtub Accessories
The 'Bath Cradle' Makes it Easier to Keep Your Dog Clean
Minimalist Pet Care Collections
Minimalist Pet Care Collections
Houndztooth's Natural Pet Products Boast Sophisticated Packaging
Quirky Cartoon-Inspired Dog Outfits
Quirky Cartoon-Inspired Dog Outfits
Disney Launches a Funny and Adorable Collection for Dogs
Canine Healthcare Kits
Canine Healthcare Kits
The RC Pet Products Pet First Aid Kit Keeps Owners Prepared
Prepackaged Coffee Concentrates
Prepackaged Coffee Concentrates
The NESCAFÉ Cold Brew Coffee Concentrate is Simple and Delicious
Modern Digital Professional Pillows
Modern Digital Professional Pillows
The 'UNDO' Meditation Pillow Helps Align the Body
play_circle_filledCustomized Dog Socks
Customized Dog Socks
PupSocks Helps Pet Owners Sport the Image of Their Furry Best Friend
Stylish In-House Wine Cellars
Stylish In-House Wine Cellars
Superimpose Architecture Created an Abode for a Wine Connoisseur
Travel-Friendly Dog Beds
Travel-Friendly Dog Beds
Spruce Pup's Portable Dog Beds Emphasize on-the-Go Convenience
Salty Grapefruit Cocktails
Salty Grapefruit Cocktails
Kirin's 'Grapefruit Dog' Offers a Fresh Take on the Salty Dog Cocktail
Innovating in Tech and Basketball
Innovating in Tech and Basketball
An Interview with Samsung and NBA Hall of Famer Isiah Thomas
Wooden Triangle Block Toys
Wooden Triangle Block Toys
Areawear's New Geometric Snake Block Toys are Both Fun and Educational
Freeze-Dried Pet Food Toppers
Freeze-Dried Pet Food Toppers
Petcurean Makes Functional Food Add-Ins for Pets
Re-Cut Rescue Dog PSAs
Re-Cut Rescue Dog PSAs
Spike Jonze's BTS Footage for the Apple Homepod Ad is Now a Rescue Dog PSA
High-Tech Canine Toothbrushes
High-Tech Canine Toothbrushes
The Mira-Pet Ultrasound Dog Toothbrush Destroys Bacteria
Painted Animalistic Accessories
Painted Animalistic Accessories
The HEAD PORTER 20th Anniversary Taps Rop Van Mierlo
Home-Style Furniture Showrooms
Home-Style Furniture Showrooms
The Inside's 'Creative Compound' is Styled as a Welcoming Home
Watercolor Animal Tote Bags
Watercolor Animal Tote Bags
HEAD PORTER's New Tote Bags Feature Rop Van Mierlo's Artwork
Contemporary Collapsible Dog Crates
Contemporary Collapsible Dog Crates
The Revol Dog Crate is Stylish and Safer
Dog-Hitching Campsite Harnesses
Dog-Hitching Campsite Harnesses
The Ruffwear 'Knot-a-Hitch' Keeps Pets in One Designated Area
Pet-Friendly Travel Services
Pet-Friendly Travel Services
'Life Travel' Has a Luxurious Travel Option for Pets and Owners
play_circle_filledPet-Friendly Family Phone Plans
Pet-Friendly Family Phone Plans
Telenor's Pet-Friendly Plans Lets People Add Pets to Their Plans
Soothing Privacy Office Pods
Soothing Privacy Office Pods
The 'Co COON' Creates a Private Office Space for Up to Two People
Morale-Measuring Chat Plugins
Morale-Measuring Chat Plugins
Vibe for Slack Measures How Users are Feeling Through Language
GPS-Connected Denim
GPS-Connected Denim
Spinali Design Showcased Their Collection of Vibrating Jeans at CES 2017
play_circle_filledEmpowering Professional Women
Empowering Professional Women
Leila Hoteit's Empowerment Speech Focuses on Women's Success
Agile Workplace Exoskeletons
Agile Workplace Exoskeletons
The suitX MAX Helps Laborers with Comfort and Injury Reduction
Co-Working Retreats
Co-Working Retreats
Unsettled Offers a Way to Take 30 Day Working Vacations With Your Family
Luxe Dachshund-Shaped Bags
Luxe Dachshund-Shaped Bags
Thom Browne's Men's Dog Bags Cost Almost $3,000 a Piece
Canine-Centered Kid's Books
Canine-Centered Kid's Books
Mitch Boyer Made a Photo-Edited Book of His Dog to Help Kids Adjust
Canine-Inclusive Portraiture
Canine-Inclusive Portraiture
This Dutch Photographer Likens Her Subjects to Dog Breeds
Portable Rugged Dog Bowls
Portable Rugged Dog Bowls
The Tanner Goods Collapsible Waxed Canvas Bowl is for Food or Water
Blossoming Canine Ads
Blossoming Canine Ads
These Dog Ads for Pedigree's DentaFlex Show How Fresh a Pet's Breath Can Be
Canine-Edited Photography
Canine-Edited Photography
Olivia Lazer Edits the Face of Her Shiba Inu into Iconic Scenes
Crowdsourced Canine Apps
Crowdsourced Canine Apps
BarkHappy is a Socially Focused Smartphone App For Dog Owners
Real-Time Pet Trackers
Real-Time Pet Trackers
The Pod 2 GPS and WiFi Pet-Tracking Collar is Simple to Incorporate
Galactic Dog Parades
Galactic Dog Parades
These Pug Costumes Use Star Wars As Inspiration for This Unusual Dog Event
Rejuvenated Office Buildings
Rejuvenated Office Buildings
The New Ford World Headquarters Will Focus On Employee Well-Being
Educational Workplace Initiatives
Educational Workplace Initiatives
Apple's Employee Programs Encourage the Testing of New Devices
Benefits Management Apps
Benefits Management Apps
The Morneau Shepell Mobile App Lets Employees View Benefit Plans
Period Pain Policies
Period Pain Policies
This British Company Allows Female Employees to Take Menstrual Leave
Live Employee-Evaluating Platforms
Live Employee-Evaluating Platforms
BlinkEval Makes Giving Performance Feedback More Timely
Cultural Fit Algorithms
Cultural Fit Algorithms
This Recruitment Platform Uses Personality Analysis to Predict Performance
Wage Worker Perks
Wage Worker Perks
Chipotle Mexican Grill Will Offer Part-Time Benefits to Retain Young Employees
Feminist Workplace Reviews
Feminist Workplace Reviews
Crowdsourced Site InHerSight Wants to Eradicate Sexism in the Workplace
Holiday Hypnosis Services
Holiday Hypnosis Services
Virgin Holidays Has Paul Mckenna Induce a Vacation High on the Public
Branded Tech Sitcoms
Branded Tech Sitcoms
An Hour-Long Samsung Sitcom Will Share the Life of a Fictional Employee