Rideshare business adopt ultra-personalized elements to ease customer journeys
Implications - The inherently personalized nature of rideshare services is being established even further, with brands offering everything from entertainment to flagging systems that are customized to the needs and preferences of the consumer. These added elements to popular rideshare businesses reveal the brands' willingness to change based on feedback, while optimizing the customer experience in a way that strengthens brand loyalty.
Workshop Question - How can your brand more swiftly adapt to customer feedback?
Trend Themes
1. Ultra-personalization - Rideshare companies are improving the customer experience through ultra-personalization features.
2. Assistive Technology Integration - Companies are integrating assistive technologies into their business models to provide inclusive experiences for everyone.
3. Branded Marketing Strategies - Companies are using branded marketing strategies to increase customer loyalty and improve the relationship with their customers.
Industry Implications
1. Transportation and Mobility - By integrating digital technology to improve the transportation experience, companies can provide value-added services to their customers.
2. Assistive Technologies - Assistive technologies can help make the world more accessible to people with disabilities and provide inclusive experiences for everyone.
3. Marketing and Advertising - By using branded marketing strategies, businesses can increase customer engagement and loyalty while improving their brand image and reputation.
4 Featured, 36 Examples:
40,754 Total Clicks
Date Range:
Nov 16 — Aug 18
Trending:
Untested
Consumer Insight Topics:
