The Lyft 'Minnie Van' Will Drive Passengers to Disney Theme Parks
Mary Van Puymbroeck — August 1, 2017 — Autos
References: blog.lyft & orlandosentinel
The new 'Lyft Minnie Van' is an initiative that allows guests of select Walt Disney World Resorts to request a Minnie Mouse-themed van to transport them to a Disney theme park.
While the program is still in its pilot stage, these specially designed vans will be driven by Disney cast members. This experience is meant to help deliver a complete Disney park experience for families. Lyft realizes that visiting a Walt Disney World Resort can be one of the most memorable experiences for young children. By collaborating with Lyft on the Minnie Van, the rideshare program is helping to further elevate the experience.
The Lyft Minnie Vans can accommodate up to six passengers and come equipped with two versatile car seats so parents don't have to worry about keeping their little ones safe on the journey.
While the program is still in its pilot stage, these specially designed vans will be driven by Disney cast members. This experience is meant to help deliver a complete Disney park experience for families. Lyft realizes that visiting a Walt Disney World Resort can be one of the most memorable experiences for young children. By collaborating with Lyft on the Minnie Van, the rideshare program is helping to further elevate the experience.
The Lyft Minnie Vans can accommodate up to six passengers and come equipped with two versatile car seats so parents don't have to worry about keeping their little ones safe on the journey.
Trend Themes
1. Theme Park-branded Rideshares - Collaborating with rideshare companies to create themed transportation services to enhance the overall theme park experience.
2. Specialty Transportation Services - Introducing specialized transportation services like Minnie Van to cater to specific customer demographics and enhance customer experience.
3. Collaboration Between Entertainment and Transportation - Partnering with entertainment companies to create unique transportation experiences that align with the brand and attract new customers.
Industry Implications
1. Rideshare - Incorporating branded vehicles and themes into rideshare services to create a differentiated offering and attract more customers.
2. Theme Parks - Partnering with rideshare companies to provide convenient and immersive transportation experiences for theme park visitors.
3. Family Entertainment - Developing specialized transportation solutions to enhance family-oriented experiences and make traveling with children more convenient and enjoyable.
3
Score
Popularity
Activity
Freshness
