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Crystal Cosmetic

Brands infuse various crystals into their skincare and cosmetic products

Implications - Though rose quartz remains a popular choice for crystal-infused skincare and cosmetic items, brands are incorporating various gems into such products in order to enhance their appeal. Such items caters to a niche set of consumers that is concerned with the overlap of spirituality and self-care.
Workshop Question - How could your brand cater to more niche consumer interests?
Trend Themes
1. Crystal-infused Skincare - The growing demand for alternative healing modalities has led to the rise of crystal-infused skincare products that cater to a niche market. There is an opportunity to create skincare products that incorporate a variety of high-vibration crystals, tailored to specific skin concerns.
2. Natural Ingredients - There is a demand for clean beauty products that incorporate natural ingredients like algae, essential oils, and various clays. These ingredients offer health benefits that appeal to conscious consumers seeking wellness-inspired beauty solutions.
3. Personalized Skincare - Consumers are looking for personalized skincare solutions that are tailored to their specific skin needs and concerns. Crystal-infused ingredients offer the opportunity to create customized skincare products with a focus on wellness and healing properties.
Industry Implications
1. Beauty - The beauty industry is continually evolving, and crystal-infused products present an opportunity to create clean, natural, and personalized skincare solutions that cater to a wellness-minded audience.
2. Alternative Healing - The rise of crystal-infused skincare and beauty products highlights the growing interest in alternative healing therapies and modalities, considering a collaborative industry and product development with the beauty industry can be the next big thing.
3. Luxury Market - Crystal-infused skincare and beauty products offer luxury appeal through the use of high-end ingredients combined with the mysticism of crystals. Targeting consumers seeking luxury wellness solutions offer the opportunity for innovative product development and marketing strategy.
3.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 33 Examples:
53,917 Total Clicks
Date Range:
Aug 17 — Aug 18
Trending:
Mild
Consumer Insight Topics:

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