Plant-covered restaurants create an appealingly immersive ambiance
Implications - Encouraging a sense of freshness and abundance, restaurants are adopting nature-based decor as a natural source of beauty and sensorial aesthetic that is reminiscent of the garden. Enticing consumers to slow down and enjoy their environment, lavish plants are leveraged to create a calming, yet lively, ambiance that appeals to the modern diner seeking an eco-yet-luxurious lifestyle.
Workshop Question - In what ways can your brand adopt elements of naturality to create more of a multi-sensory experience?
Trend Themes
1. Indoor Gardening - Restaurants are using lush plant life to create calming yet lively ambiance and bring nature into indoor spaces.
2. Nature-inspired Design - Designers are incorporating natural elements in industrial spaces to create warm and inviting ambiances similar to the natural world.
3. Farm-to-table Cuisine - Restaurants are focusing on locally sourced and seasonal ingredients to support sustainability and create one-of-a-kind menus.
Industry Implications
1. Hospitality - Restaurants and cafes are adopting indoor gardening and nature-inspired designs to offer unique and calming experiences for customers.
2. Interior Design - Interior designers and architects are incorporating natural elements in industrial spaces and modern spaces to create warm and inviting ambiances.
3. Sustainable Food Production - Restaurants are focusing on farm-to-table cuisine and locally sourced, seasonal ingredients to support sustainability and offer one-of-a-kind menus.
7 Featured, 62 Examples:
446,328 Total Clicks
Date Range:
Jul 15 — May 18
Trending:
Warm
Consumer Insight Topics:
