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In-Person E-Tail

Online and offline shopping reach a level playing ground to support each vertical

Implications - The online and offline retail worlds are colliding as we see a distinct increase in the ways that shoppers are demanding a tangible experience meshed with a discounted one. The clear divide between the two realms has predominantly been rooted in convenience and cost difference, but as more shoppers move online, the number of consumers craving an in-store experience is rising. A resulting push of consumers back into stores speaks to consumer demand for a custom, tangible shopping experience, but also to impulsive shoppers that are more comfortable with in-store purchasing.
Trend Themes
1. In-store Experiences - Consumers are demanding more in-store experiences, leading to the integration of online and offline shopping methods.
2. Augmented Reality - Augmented Reality is transforming online and offline retail, by bridging the gap and allowing consumers to consume media in a more interactive way.
3. Visual Product Search - Visual product search platforms are revolutionizing the way people shop by simplifying the shopping process and allowing customers to purchase items on the move.
Industry Implications
1. Retail - The retail industry must integrate online and offline shopping experiences to meet consumer demands.
2. Technology - Technological innovations are driving the transformation in the way people shop, creating vast business opportunities for companies to create new products and services.
3. Artificial Intelligence - Artificial Intelligence is disrupting traditional shopping experiences, offering personalized recommendations and assisting users in navigating vast databases.
3.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 46 Examples:
457,378 Total Clicks
Date Range:
Jul 13 — Mar 14
Trending:
Mild

Featured Examples

Immediate Access Shopping Apps
Immediate Access Shopping Apps
Amazon Flow Gives Users the Ability to Scan Anything, Anywhere
Amazon Flow is indulging the impulse shopper in all of us with this new app. The app will allow users to scan any item, anywhere, find prices and even shop instantly. For those with strong shopping... MORE
play_circle_filledAugmented Reality Retail
Augmented Reality Retail
The Vuforia App Digitizes American Apparel Stores
Physical American Apparel stores are now able to mimic the experience of online shopping with augmented reality. By using its augmented reality app, consumers are able to scan product signs, which... MORE
Visual Product Search Platforms
Visual Product Search Platforms
The Slyce Product-Scanning App Makes Shopping a Breeze
Canadian start-up Slyce, which specializes in visual product search technology, is developing a mobile app that can be used to take pictures of products in stores, enabling smartphone users to... MORE
Fashion-Grabbing Apps
Fashion-Grabbing Apps
The 'Snap Fashion' App Finds Outfits for You Using Snapshots
The ‘Snap Fashion’ app helps you find the cute outfit that you just spotted someone else wearing. Using a picture of the piece you want to buy, Snap Fashion automatically finds retailers... MORE
play_circle_filledLifelike Shopping Apps
Lifelike Shopping Apps
Nuji Provides an Ultra-Realistic Companion for Shopping Aficionados
Nuji is an online curation platform that recently released a new lifelike shopping app. The app even sounds out-of-breath after running up a set of stairs, which is both slightly creepy but also... MORE
play_circle_filledVirtual Furniture Shopping Apps
Virtual Furniture Shopping Apps
The Augmented Pixels ShowInRoom 3D Tablet Tool Debuted at CES 2014
For most people, furniture shopping is time-consuming and draining. Augmented Pixels, leader in Augmented Reality solutions created a new mobile application/tool ‘ShowInRoom’ presented at CES... MORE

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