The coffee industry responds to the environmental crisis
Implications - Along with being more health-conscious, the coffee industry is becoming eco-aware, taking active steps to evaluate and reduce its environmental impact. Coffee manufacturers have begun to re-purpose byproducts that would otherwise go to waste, as well as switch to recyclable packaging methods. Taking an eco perspective in the creation, distribution and aftermath of its product ensures that the industry not only positions itself as caring and compassionate, but also becomes a catalyst for global change.
Workshop Question - How can your brand offer a comprehensive solution to its impact on the environment?
Trend Themes
1. Sustainable Packaging - The trend of eco-awareness is leading the coffee industry to switch to sustainable packaging with recyclable or compostable materials.
2. Coffee Waste Repurposing - The trend of repurposing coffee waste into biofuel, planters, soil and other innovative products is emerging as an industry that makes use of coffee byproducts with environmental and practical value.
3. Alternative Coffee Pods - The trend of developing compostable, dissolvable or eco-friendly coffee pods offers environmentally conscious consumers a more sustainable alternative to traditional non-recyclable ones.
Industry Implications
1. Sustainable Packaging Industry - This industry offers solutions for eco-friendly and sustainable packaging of products.
2. Biofuel Industry - This industry involves finding alternative energy sources and developing technologies that reduce dependence on non-renewable resources.
3. Sustainable Agriculture Industry - This industry focuses on providing sustainable and environmentally friendly solutions for agriculture and food production.
