The La Colombe Wholesale Coffee Packaging is Sustainable
Michael Hemsworth — September 14, 2016 — Lifestyle
Looking to make the brand's wholesale coffee packaging more resilient, La Colombe has unveiled its latest design for branding. The packaging aims to be stronger than the previous iteration, easier to store once delivered to the consumer and highly resilient when it comes to being shipped.
The La Colombe packaging is stronger than previous designs, but it's also greener: the boxes are highly recyclable and made from post-consumer and biodegradable materials. The new packaging design takes a step away from the traditional bags that are used for coffee beans in a bid to make the brand more attune to the product lifecycle.
The new La Colombe wholesale coffee bean packaging will begin to be rolled out immediately starting on September 15th.
The La Colombe packaging is stronger than previous designs, but it's also greener: the boxes are highly recyclable and made from post-consumer and biodegradable materials. The new packaging design takes a step away from the traditional bags that are used for coffee beans in a bid to make the brand more attune to the product lifecycle.
The new La Colombe wholesale coffee bean packaging will begin to be rolled out immediately starting on September 15th.
Trend Themes
1. Sustainable Packaging - Opportunity for disruptive innovation by developing eco-friendly and highly resilient packaging solutions.
2. Post-consumer Materials - Opportunity to create disruptive innovations by utilizing post-consumer materials in packaging designs.
3. Product Lifecycle Branding - Opportunity to disrupt the coffee packaging industry by focusing on product lifecycle branding strategies.
Industry Implications
1. Packaging - Opportunity to disrupt the packaging industry by developing sustainable and resilient packaging solutions.
2. Sustainability - Opportunity for disruptive innovation by utilizing post-consumer materials and adopting sustainable practices.
3. Coffee - Opportunity to disrupt the coffee industry by incorporating product lifecycle branding and innovative packaging solutions.
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