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Early Introduction Equality

LGBTQ acceptance is reflected in family-friendly representations

Implications - Reflective of society's changing attitudes toward the LGBTQ community and their rights, products and media are shifting to introduce diversity to children and families at a younger age. This appeals to contemporary parents looking to educate children on diversity, especially among young Millennial families, who tend to be more tolerant.
Workshop Question - In what way can your brand educate the public on its diversity, when it comes to your products and services?
Trend Themes
1. Inclusive Children's Media - As attitudes towards the LGBTQ community become more favorable, media outlets are shifting towards more inclusive representation of diverse family types and identities in children's media.
2. Diversity in Children's Products - With a rising number of young millennial families looking to educate their children on diversity, inclusive products and toys are becoming more popular and commonplace.
3. LGBTQ Education for Children - As conversations and understanding around the LGBTQ community increase, there is a growing trend of educating children on diversity, tolerance, and acceptance from an early age.
Industry Implications
1. Media and Entertainment - The entertainment industry, including television, movies, and literature, is incorporating a more diverse range of characters and relationships into their content.
2. Education and Learning - With the trend of educating children on diversity, there is an opportunity for companies and educators to create inclusive learning materials and lesson plans.
3. Toy and Game Manufacturing - Toy and game manufacturers are creating more inclusive products that promote diversity and teach children about different types of families and relationships.
3.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 42 Examples:
270,706 Total Clicks
Date Range:
Jan 15 — Jul 16
Trending:
Average
Consumer Insight Topics:

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