'The Splat' by Nickelodeon Will Revive 90s Cartoon Series
Gurveer Brah — September 16, 2015 — Pop Culture
References: thesplat & highsnobiety
'The Splat' is a 90s cartoon channel that will feature old shows that the Millennial generation grew up on -- feeding the nostalgic appetite of a generation.
Iconic television network Nickelodeon has decided that it is bringing back nostalgic 90s cartoon programming through a new platform. The network will introduce The Splat -- a channel dedicated to the resurrection of favorite cartoon shows. These shows mark the most popular run of the network's history -- opening up the possibility that this resurgence in interest will lead to new viewers and bring back old ones.
The channel comes as a result of a high demand from consumers asking Nickelodeon to release its library of content containing classic cartoons. These cartoons include Ren and Stimpy, The Rugrats, Doug, Catdog, Rocket Power and arguably the greatest children's cartoon of all time, Hey Arnold.
Iconic television network Nickelodeon has decided that it is bringing back nostalgic 90s cartoon programming through a new platform. The network will introduce The Splat -- a channel dedicated to the resurrection of favorite cartoon shows. These shows mark the most popular run of the network's history -- opening up the possibility that this resurgence in interest will lead to new viewers and bring back old ones.
The channel comes as a result of a high demand from consumers asking Nickelodeon to release its library of content containing classic cartoons. These cartoons include Ren and Stimpy, The Rugrats, Doug, Catdog, Rocket Power and arguably the greatest children's cartoon of all time, Hey Arnold.
Trend Themes
1. Nostalgia-driven Television - Capitalizing on millennials' craving for 90s nostalgia, a new trend emerges in television programming, featuring the revival of classic cartoon shows.
2. Content Resurrection - The resurgence of interest in iconic 90s cartoon shows is paving the way for innovative content resurrection strategies, offering opportunities for networks and streaming platforms.
3. Demand-driven Programming - Consumer demand for classic cartoons sparks a new trend in programming, fueling the creation of dedicated channels and platforms that cater specifically to nostalgic viewers.
Industry Implications
1. Television - The resurgence of 90s cartoon shows presents disruptive innovation opportunities for television networks, as they can leverage nostalgia to captivate audiences and explore new business models.
2. Streaming - Streaming platforms can capitalize on the nostalgia-driven trend by acquiring rights to classic cartoon shows and creating curated channels or specialized collections, offering subscribers a trip down memory lane.
3. Merchandising - The revival of 90s cartoon shows opens up new possibilities for merchandising, allowing companies to tap into the nostalgia market by producing retro-inspired products that resonate with nostalgic consumers.
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