There are a few common threads that stand out when perusing through this collection of Nike campaigns, yet one is more prevalent over all else. Nike might be a the leader when it comes to motivation -- its iconic slogan attests to that -- yet these examples all point to a focus on experiences. Whether that means the experiences of one of its sponsored athletes or a particular product or even for the brand's loyal consumers, this idea makes quite the impact in these Nike campaigns.
From pop up shops and social media events to epic commercials and clever packaging, the Nike campaigns range in creativity and reach. Nevertheless, there is something instantly sharable about each Nike campaign, which gives them a viral quality.
30 Examples of Motivational Nike Campaigns
28
Model Workout Ads
The Nike Women Fall 2014 Collection Stars an Exercising Karlie Kloss
27
Weather-Defying Sport Experiences
The Nike Project North Blogger Event is an Adventurous Campaign
26
Jumping Sportswear Lookbooks
The Nike Women's FW13 Catalog Stars a Slew of Female Athletes
25
Motivational Athletic Resolutions
The Nike Running 2013 Campaign Hits the World with a Hashtag
24
Stylish Street Airline Footwear
These Nike Airline Shoes Gives Attendants a Hint of Style
23
Giant Shoebox Installations
Nike Dropped a Gigantic Shoebox on a New York City Street Corner
22
Nostalgic Footwear Campaigns
Jordan Brand and Warner Bros. Team Up for Another Hare Jordan Line
21
Animated Movie Sneakers
The Boxtrolls x Nike Roshe Run Helps Promote the Film's Release
20
Baseball Legend Farewell Campaigns
Jordan's #RE2PECT Campaign Honors Baseball Legend Derek Jeters
19
Folded Footwear Shoeboxes
This Ultra Small Shoebox Holds the Flexible Nike Free 5.0 Sneakers
18
Sports Bra Pop-Ups
The 548 Richmond NTC Shop Showcases the Revolutionary Nike Pro Rival Bra
17
Holographic Shoe Advertisements
Nike Executes Street Ads That Showcase Footwear Using 3D Displays
16
Footwear App Pop-Ups
The SNKRS Station Promotes the Brand's SNKRS App
15
Interactive Pop-Up Athletics Stores
The NikeFree Store Creates Neon Displays Based on Movement
14
Boundary-Pushing Sports Ads
Nike’s Winter Wonderland Boosts Perseverance & Self-Improvement
13
Global Running Campaigns
Nike's We Run Race Series Inspires Runners to Best Their Achievements
12
Motivational World Cup Ads
Nike Football Unveils its Risk Everything Ad for the 2014 World Cup
11
Phoenix-Inspired Tennis Tributes
This Nike Li Na campaign Honors a Pioneering Tennis Career
10
Bare Foot Installations
The Art + Science of Feeling by Nike Maps Brainwaves for Visual Art
9
Risk-Celebrating Commercials
The Nike Risk Everything Ad is a Subtle Nod to the World Cup
8
Monstrous World Cup Ads
The 'Risk Everything' Short World Cup Film Stars Alex Oxlade-chamberlain
7
Real-Time Soccer Ads
This Component of Nike's Risk Everything Campaign Uses Real-Time Ads
6
Glass-Shattering Golf Campaigns
No Cup is Safe is a New Nike Commercial Featuring Tiger Woods
5
Custom Fitness Animations
Nike Rewarded the Most Active Nike+ Athletes with a Personalized Video
4
Cold Weather Workout Campaigns
The Nike Choose Your Winter Commercial Stars Comedian Chris O'Dowd
3
Bamboozling Soccer Ads
This Neymar Video by Nike Shows the Brazil Star Embarrassing Defenders
2
Inspiring Sports Campaigns
Nike's South Korean 'Just Do It' Campaign Promotes Sport Among Youth
1
Uplifting Athlete Ads
Nike Provides Motivation After Brazil and the World Cup Loss
Related Ideas
Open-Stitch Designed Lifestyle Shoes
Nike Highlights a Look at the Killshot 2 Sneaker
Contrasting Minimal Lifestyle Shoes
Nike's Zoom Vomero 5 Gets a Black and White Colorway
Retro-Inspired Sneaker Hybrids
Martine Rose and Nike Create a Hybrid Air Max Sneaker
Futuristic Sporty Patriotic Shoes
Nike Introduces a New Version of the Air Max Dn Shoe
Athletic Merchandise Capsules
G.O.A.T. Fuel Launched Its Inaugural Merchandise Capsule
Nostalgic Winter Intimates Campaigns
SKIMS' Holiday Campaign Was Inspired by Vintage Magazines
Bumblebee-Inspired Collaborative Sneakers
Nike and Corteiz Join Forces on Another Air Max 95 Shoe
Stealthy Stitched Lifestyle Sneakers
Nike Introduces a Look at its New Killshot 2 Premium Sneaker
Colorful Paneling Collaborative Sneakers
NIGO and Nike Join Forces on a Pair of Air Force IIIs
Aggressive Athlete Ads
Nike Launches the Winning Isn’t for Everyone Campaign
Sneaker-Stealing Campaigns
Rob It To Get It by Distance Challenged Customers to Outrun a Sprinter
Autism-Supporting Athletics Brands
Nike Partnered with the NBA for an Autism Awareness Campaign
Neon Tonal Performance Runners
Nike Unveils a New Volt Tonal Alphafly 3 Sneaker Model
Supportive Coaching Programs
Nike Celebrates the 5th Anniversary of Play Academy with Naomi Osaka
Revived Mixed-Material Lifestyle Sneakers
Nike Breathes Life Back to the Air Terra Humara Sneaker
Football Boot-Inspired Sneakers
Nike Launches the Air Max Plus Tiempo Sneaker Model
Cosmic-Inspired Running Shoes
Nike Introduces a Look at its New Cosmic Runner Model
Sporty Vibrant Collaborative Socks
MoMA and Nike Join Forces on the Everyday Sock
Vibrant Soda-Inspired Footwear
HEYDUDE Launched a Coca-Cola Collection Featuring Diet Coke
Athletic Performance Essentials
Nike Streamlines Running Collection with Cushioning Categories
Pre-Worn Paint-Splattered Sneakers
A-COLD-WALL* and Nike Join on the Air Max Plus Sneaker
Sleek Low-Cut Lifestyle Sneakers
Nike Presents the New Court Shot Sneaker with Minimal Design
Sesame-Inspired Canvas Sneakers
Nike's Terminator Low Sneaker Gets a Sesame Colorway
Parisian Airport Pop-Ups
Moët Hennessy's Paris Concept Event Featured Travel Exclusives
Collaborative Textural Lifestyle Sneakers
Nike and Union Join on the Field General Sneaker
Boldly Tonal Patient-Designed Sneakers
Nike Unveils the 2024 Doernbecher Freestyle Collection
Emotional Poeticized Motorsport Campaigns
Honda Debuts the 'Unstoppable Dreams' Campaign
Hug-Inspired Olympics Campaigns
Coca-Cola's Summer Olympics Campaign was Inspired by True Events
Minimalistic Activewear Capsules
The Nike X Sacai Capsule is Simplistically Cool
Next-Generation Runner Sneakers
The Nike Structure 25 Merges Comfort, Technology and Performance
Sports Brand Design Evolutions
The Vitra Design Museum will Host Nike: Form Follows Motion
Naturalistic Taco Stand Campaigns
Coca-Cola Launched a Street Photography Campaign in Norway
Premium Low-Cut Lifestyle Sneakers
Nike Unveils a Stealthy Air Force 1 Low Paris Sneaker
Empowering Body-Confidence Sports Ads
Dove's 2024 Super Bowl Ad Will Inspire Young Girls
Sustainable Olympic Footwear Capsules
Vivaia's New Shoe Capsule is Inspired by the 2024 Olympics
Purposeful Consumer-Focused Campaigns
IKEA's Sleepfluencers Campaign is a Clever Way to Give Back
Brand Heritage-Appreciation Campaigns
Timberlands Racy 'ICONIC' Campaign Honours Its Legacy
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
Co-Branded Beverage Boxes
Jarritos and Nike Created a "Shoe Box" with Four Vibrant Flavors
Marathoner-Inspired Sporty Capsules
Nike Presents its New EK Umoja Collection of Sportswear
Athletic Apparel Interactive Billboards
Gymshark Unveils the Shoplift Campaign Ahead of Sale
Revitalized Shopping Destinations
Foot Locker's Home Court is a Basketball-Inspired Retail Space
Lightweight Breathable Running Shoes
Nike's Pegasus 41 Blueprint is Designed for Road Running
Olympic-Inspired Skate Sneakers
The Nike SB Dunk Olympic Safari Honors the Global Games
Fast Food-Inspired Beachy Campaigns
Leo Burnett Italia Unveils a New Summery McDonald's Campaign
Candid Furniture Campaigns
Life is Not an IKEA Catalog Shows a Different Side of Home Products
Bulbous Dynamic Knitted Sneakers
Nike Shines a Spotlight on the Air Max Flyknit Venture
Collossal Crocodile Campaigns
The Lacoste 'Play Big' Campaign Features Artists and Athletes
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Iconic Character-Inspired Campaigns
Etsy's Christmas Ad Celebrates Personalized Gifting
AI-Powered Travel Campaigns
Samsonite's Bring It 2024 Campaign Exudes Timeless Style & Durability
Global Handbag Campaigns
Coach's New 'Unlock Your Courage' Campaign Promotes Personal Expression
Global Games-Inspired Sneakers
The New Air Jordan 6 Retro Shoes Get an Olympic Makeover
Offbeat Fashion Campaigns
ASOS 'Inspired By' Delivers Non-Traditional Inspiration to Style-Seekers
Goddess-Inspired Jewelry Campaigns
Awe Inspired Launched the Enter Your Goddess Era Campaign
Packaging-Inspired Footwear Designs
adidas Introduces the Unique Box Shoe Through its App
Cinematic Fashion Campaigns
Norse Projects Partners with Mikkel Karstad for Its New Campaign
Italy-Inspired Textural Sneakers
Nike Presents a Blue and White Air Max Plus Sneaker
Culturally Rich Sports Stores
adidas' New 'Home of Sport' Flagship Features Unique Digital Tools
Visual Museum Campaigns
MoMA’s New Museum Campaign Transforms NYC into an Art Lover’s Paradise
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
Mindful Athletic Brand Initiatives
Nike's 'Wellness Collective' Promotes 5 Key Wellness Pillars
Architecture-Inspired QSR Ads
This New McDonald’s Campaign Encourages Eating at Home
Nudist-Themed Sporty Fashion Campaigns
PUMA and NOAH Join Forces on a New Collection
Reinterpreted Sleek Track Sneakers
Nike Updates the Lunar Sneakers with the Lunar Roam Shoe
Canvas Co-Branded Hi-Top Sneakers
Nike and Converse Join Forces on a Pair of Chuck Taylors
Urban Sneaker-Inspired Exhibits
Museum of Graffiti Introduces the Sneaker Stories Pop-Up Exhibit
Therapeutic Nature-Inspired Campaigns
Craghoppers Introduces Its Autumn/winter 2024 Campaign
Vibrant Performance Football Shoes
Nike Presents the United Pack for Women's World Cup
Sculptural Shoe Activations
Briony Douglas Created a Striking Sculpture Exhibit for Browns Shoes
Soda Logo Rebranding Campaigns
Pepsi's New Logo Goes Across the Globe with a Bright Light Show
Quirky Athlete-Centric Mayo Campaigns
Hellmann's New 'Mayotivations Campaign' Features Will Levis
Stylish Footwear Campaigns
Under Armour Targets Gen Z in its New 'Flex As You Go' Campaign
Country-Conjoining Beer Can Designs
Heineken Spotlights One Shared Star Motif on its Cans
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Olympic-Ready Elevated Footwear
Nike Optimizes its Air Cushioning Tech in New Range of Shoes
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Family Ties-Inspired Dynamic Footwear
Nike Presents its Celebratory Con Mi Familia Series
Adventurous Roadtrip Retail Campaigns
The Pilot Flying J 'See You Out Here' Campaign is Relatable
Iconic Shoe Campaigns
Amina Muaddi's Fall/Winter 2023 Campaign Ushers in 'New Icons'
Vibrant Paneled Lifestyle Sneakers
Nike's Air Max 1 Gets a Bright Sofvi Colorway Makeover
Whimsical Uplifting Soda Campaigns
Coca-Cola Unveils It's Magic When The World Comes Together
Tearaway Nylon Dynamic Sneakers
The Nike Mac Attack by Nike has Layered Textural Detailing
Neighborhood-Inspired Campaigns
Kotn's F/W 2024 Collection is Released with a Witty Short-Film
Knitted Breathable Dynamic Sneakers
Nike Introduces the Air Max Flyknit Venture Sneaker
Celebrity-Fronted Fashion Campaigns
The New Calvin Klein Campaign Features Many Celebrities
Heartfelt Christmas Campaigns
John Lewis Presents the Festive Gifting House Campaign
Creative-Backed Footwear Campaigns
G.H. Bass Introduces Its Stepping Out Campaign
Preppy Minimal Skate Sneakers
Nicole Hause Joins Nike on a Special Pair of Dunk Shoes
City-Inspired Basketball Jerseys
Nike's City Edition Uniforms are Inspired by NBA Courts
Anthropomorphic Store Campaigns
IKEA's Short Social Films Promote Its Click-and-Collect Service
Sustainable Vintage Shoes
Allbirds' New Sneaker Silhouette Represents Transformation for the Brand
Comfort-Focused Footwear Ads
The ALDO Spring 2024 Campaign Highlights Its Pillow Walk Technology
Custom Inspirational Quotes
Muse Combines Quotes with Creative Themes for Social Media
Retro-Tinged Revived Football Shoes
Nike Brings Life Back to its Field General Sneaker Model
Swedish Streetwear Campaigns
Axel Arigato Launches its Festive 2024 Campaign
Motocross-Inspired Eyewear Campaigns
Oakley's New Campaign Celebrates the Iconic MX Goggles
Footballer-Backed Global Campaigns
Pepsi Unveils the 'Where There's a Ball There's a Way' Campaign
Mid-20th-Century Holiday Campaigns
Saks Fifth Avenue Unveiled its 'Gifts of Delight' Campaign
Heritage Brand Boot Ads
Blundstone Launches Global Campaign Celebrating Personal Boot Stories
Whimsical Candle Christmas Campaigns
The Yankee Candle 'Make it More Magical' Campaign is Festive
Stealthy Monochromatic Court Sneakers
Nike Unveils a Look at the Minimal Killshot 2 Sneaker
Cinema-Inspired Tonal Sneakers
Nike SB Introduces a City of Cinema Tonal Dunk Low Sneaker
Sweat Fleece Sporty Campaigns
Nike's Don’t Sweat the Tech-nique Campaign Readies for Fall 2023
London-Inspired Sporty Campaigns
Nike Presents the Pulse of London Campaign Honoring the City
Chicken-Centered Campaigns
KFC Released a Campaign Called 'Believe in Chicken'
Human Connection-Centric Campaigns
Etsy's New Ad Campaign Wants to Keep Commerce Human
Motivational Breakfast Ccampaigns
Quaker Canada Introduces '100 Reasons to Rise'
Ketchup Obsession Campaigns
'It Has to Be Heinz' Spotlights Fans' Intense Love of Heinz Products
Candy-Inspired Shoe Designs
The SB Dunk High "Sweet Tooth" by Nike is Playful and Colorful
Neutral-Toned Patterned Sneakers
Nike's Air Rift Silhouette Joins the 'United in Victory' Lineup
Travel-inspired Brand Campaigns
Michelin Launches the On the Road and Beyond! Campaign
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Swipable Curated Ad Inspiration
Swipify Lets Users Swipe Through the Latest Ad Campaigns
Sneaker-Resembling Leather Wallets
These Nike Cardholders are Reminiscent of Its Sneakers
Anniversary-Celebrating Storytelling Ads
The Walt Disney Company Mark Marvel's 85th Anniversary
Repeating Patterned Lifestyle Sneakers
Nike Launches a United in Victory Version of the AF 1s
Multi-Generation Footwear Campaigns
Red Wing Heritage's Will Your Wings Stitches Wills Into Boots
Boldly Patterned Skate Sneakers
The Nike SB Dunk Low Shoes Get an Olympics Colorway
Global Storytelling Initatives
Vans Announces its Narrative-Centric Always Pushing Campaign
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Athlete-Centric Bingo Campaigns
The 'Share Your Bingo Moment' Campaign Spotlights Olympic Legends
Community-Driven Clothing Companies
'Bombas' Makes a Donation for Each Item Purchased
Dynamic Auto Marketing Campaigns
Hyundai Promotes Its Electrical Vehicle Line-up
Empowering Mental Health Football Ads
adidas Debuts Short Film 'You Got This'
Skateboarding-Inspired Ads
Vans Launched the ‘Always Pushing’ Ad Highlighting Skating Culture
Athlete-Inspired AI Brand Campaigns
AngelAi Taps a Groups of Athletes to Promote Its Ethos
Platform Lifestyle Customizable Shoes
Nike By You Adds the Cortez Silhouette to its Roster
Black Heritage-Inspired Campaigns
Converse Launches the Black Joy Campaign and Collection for 2024
Short Film-Inspired Ads
Apple’s New ‘The Underdogs’ Ad Features Various Apple Products
Stylistic Footwear Campaigns
Bata Launched its 'Make Your Way' Campaign with a Focus on Comfort
Redirected Movement Campaigns
Asics' 15MinuteWeightLoss Challenges Rapid Weight Loss Content
Empowering Soccer-Inspired Campaigns
Gatorade Has Partnered with Renowned Soccer Icons
Parent-Honoring Olympic Campaigns
Molson'a Campaign Honors the Parents of Team Canada Athletes
Vibrant Runner-Targeted Commercials
PUMA Southeast Asia Debuts a Community-Based Video Campaign
London Creative Loafer Campaigns
G.H. Bass Taps Creatives for the Stepping Out Campaign
Daily Motivational Quotes
QuoteBuzz Uplifts with Positive Reinforcement Aligned to Their Goals
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Soho Yacht Club Suggests to Do Something Nice Today
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