Nike Launches a United in Victory Version of the AF 1s
References: nike & highsnobiety
Nike introduces a new iteration of the signature Air Force 1 sneaker model with the United in Victory palette. The shoes are exclusive to women's sizing and have a captivating design due to their repeating pattern throughout the entire upper. It starts off with a tan base foundation and then is detailed with a busy pattern of U's and N's.
This covers the tongue and half of the sole unit in addition to the upper, which is made from leather materials. Other elements include the smooth and print-gree detail in the form of the heel tab and the Swoosh branding accent on the side of the shoe. Rounding out the look are the "NU" and "United in Victory" messaging on the insole and tongue.
Image Credit: Nike
This covers the tongue and half of the sole unit in addition to the upper, which is made from leather materials. Other elements include the smooth and print-gree detail in the form of the heel tab and the Swoosh branding accent on the side of the shoe. Rounding out the look are the "NU" and "United in Victory" messaging on the insole and tongue.
Image Credit: Nike
Trend Themes
1. Repeating Patterned Lifestyle Sneakers - The trend of repeating patterned lifestyle sneakers offers opportunities for brands to create unique and visually appealing footwear designs.
2. Exclusive Women's Sizing - The trend of exclusive women's sizing presents an opportunity for brands to cater to the specific needs and preferences of female consumers in the sneaker industry.
3. Captivating Design - The trend of captivating designs in sneakers opens up possibilities for brands to create visually striking and attention-grabbing footwear styles.
Industry Implications
1. Footwear - The footwear industry can benefit from incorporating repeating patterns and captivating designs to attract customers seeking unique and trendy sneakers.
2. Fashion - The fashion industry can explore the trend of exclusive women's sizing to offer a wider range of stylish and innovative footwear options for female consumers.
3. Athletic Apparel - The athletic apparel industry can capitalize on the trend of repeating patterned lifestyle sneakers to enhance their product offerings and appeal to fashion-forward athletes.
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