It sounds like Mary Delgado, the winner of The Bachelor, enjoys her booze a little too much. She was arrested for public intoxication.
It seems with all the marketing that goes into alcohol, from hip packaging, to engaging advertising campaigns, people are more attracted to alcohol than ever. Add to the mix that celebrities glamorize clubbing and make public intoxication look OK, and it’s no wonder pseudo celebs like Mary Delgado have joined the mug shot mavens.
Factor in tough economic times, and it won’t really be all that surprising if binge drinking increases in the new year.
With that said, the slideshow below highlights some of the most creative, interesting and shocking drinking trends of the year.
46 Ways Alcohol Is Being Glamorized
44
Gold Flake Champagne
Gold-Cuvée With 23K Gold
43
Bong Vodka
42
Luxury Liquor Secrets
Gold Flakes Vodka Has the Midas Touch
41
Glittering Vodka Jackets
Absolut Masquerade
40
Diamond Filtered Vodka
£540,000 A Bottle
39
Wacky Wine Labels
10 Bizarre Brands You Won't Forget
38
24K Gold Vodka Bottle
Donald Trump Vodka at Moscow Millionaire's Fair
37
Drinking Shoes
Walk With Your Vodka
36
Sparkling Vodka
The Champagne of Vodkas
35
Roberto Cavalli Vodka
34
Art in a Bottle
Drink Your Way to Bigger Art Collection with 1800 Tequila
33
Dancing in Tubes
"The Set" Club in Miami Beach
32
Champagne in a Can
Rich Prosecco By Paris Hilton
31
Ice Jackets
Vodka in the Rocks
30
Public Intoxication
Bachelor Winner Mary Delgado Arrested
29
Champagne Beer
Adding Glitz & Glam To Your Beer
28
Wine Cellars On Wheels
Chateaux Mini
27
Breaking The Rules Of Design
Vertikal Vodka's Neckless Bottle
26
Beer for the Health Conscious
Jessica Simpson for Stampede Light Beer
25
Europe's Longest Champagne Bar
Bubbly London Train Station
24
Inverted Champagne Set
Viktor & Rolf Design + Piper Heidsieck
23
Stiletto Vodka
Chocolate, Mint & Vanilla
22
$11,000 Champagne
A Dom Expensive Luxury
21
Lambskin and Gold Champagne Bottles
Moet & Chandon ‘Midnight Gold'
20
Political Branding
Palin Syrah Wine
19
DIY Vodka Lamp
Fun With Empties
18
Bullet-Shaped Bottles
Bollinger Bond 007 Champagne
17
Branded Vodka for Movie Promos
Crystal Head Fuels Ghostbusters III Rumors
16
Beer Bottle Labels As Art
Becks Canvas
15
Innovative Beer Flavours
Warsteiner Chili con Lemon
14
Interactive Virtual Beer
The iPint for iPhones
13
Eco-Luxury Alcohol
360 Vodka
12
Organic Alaskan Vodka
Permafrost Capitalizes on Sarah Palin Mania
11
Hangover-Free Liquor
Pincer Milk Thistle & Elderflower Vodka
10
$6,485 Bottle of Champagne
Limited Edition Perrier-Jouet (Update)
9
Mechanic Inspired Oils & Spirits
Anthony's Mini Garage Winery
8
Eco Friendly Single Serve Wine Bottles
Volute Wine
7
Canned Wine Cross-Branding
Monde Vineyard Vino on Japan Rail East
6
Energy Enhanced Vodka
The New Vodka & Red Bull
5
Vincent Van Gogh Vodka
4
Recession-Fighting Beer
Howe Sound "Bailout Bitter" Ale
3
Bubble Wrap Bottle Skins
The Wineskin
2
Sheepskin Champagne Glove
DollyPop by Dirk Wynants
1
Politician-Inspired Beers
The Obamanator Brew
Related Ideas
Non-Alcoholic Mocktail Launches
Molson Coors Taps Naked Life for its New Non-Alcoholic Expansion
Premium Spirit Canned Cocktails
Oo-Lah Cocktails is a Recently Launched and Veteran-Founded Brand
Adult Detoxification Drinks
Safety Shot Lowers Blood Alcohol Content by Up to 50% in 30 Minutes
Spontaneous Summer Picnics
Absolut Vodka & Sprite's HANGOUT-OF-HOME Inspires Unplanned Gatherings
Bong-Shaped Vodka Bottles
Illadelph Vodka is a Premium Product in Uniquely Shaped Glassware
Sober October Campaigns
Kit NA Brewing Launched 'Under Your Own Influence Sober October'
Beer-Pouring Party Billboards
JUBEL Made a Billboard That Pours Pints Invites People in to Party
Flask Phone Cases
Body Vodka Created a Take-Anywhere Transparent Flask Phone Case
Next-Gen Drinking Games
Almost Friday Features Four Mini-Games for Adults & Beer Can-Shaped Cards
Next-Gen Bourbon Campaigns
Worth the Envy by Angel's Envy Challenges Bourbon Culture Perceptions
Conceptual Craft Beer Bottles
Sour Glass Encourages Thoughtful Drinking Experiences
Refreshed Boozeless Beverage Ranges
Liquid Intelligence Zero-Proof Line Introduces aēlo
Romantic Drinking Accessories
Hendrick’s & Wiederhoeft Crafted a Line of Unusual "Gintimates"
Spoof Wine Merchants
Aldi's "Justin Youraldi" Made Affordably Priced Wines Seem More Expensive
Fruity Mocktail Holiday Packs
Mingle Mocktails Launches a New Sparkler Pack for the Holidays
Hip-Hop-Celebrating Margarita Kits
Grand Marnier Teams Up with Teezo Touchdown and UNWRP
Curious Whiskey Campaigns
Four Roses' Don't Mention It Campaign Targets Younger Whiskey Drinkers
Film-Inspired Cocktail Experiences
Absolut Vodka Hosted a Wicked Cocktail Event in NYC
Ready-to-Serve Canned Mocktails
Mocktails Uniquely Crafted Makes Convenient Cocktail Alternatives
Show-Inspired Beverages
Emily in Paris Inspired Ready-To-Drink Cocktail, 'Chamère,' Enters the US
Luxurious Bourbon Expressions
Mary Dowling Whiskey Company Pay Tribute to the Mother of Bourbon
Bar-Quality Canned Cocktails
Wonderland Cocktails Launched Five New Canned Refreshments
Alcohol-Centered Board Games
The MONOPOLY Board Crawl is a Drinking-Friendly Upgrade on a Classic
Mexican Tequila Brands
LALO is Launching a National See New Campaign
Cult Movie-Inspired Tumblers
Dragon Glassware Boasts the Mean Girls Burn Book Tumbler
Canned Flavored Wine Cocktails
The Minute Maid Spiked Flavored Wine Cocktails are Indulgent
Elegant Colored Glassware Collections
Estelle Colored Glass & Simply Beverages Join Forces
Dopamine-Boosting Beverages
Illicit Elixirs are Non-Alcoholic, Caffeine-Free and Mood-Boosting
Football Mom Wine Ads
Barefoot Wine Embraces NFL Bandwagon Fans with The Barefoot Bandwagon Box
Indulgent Vodka Seltzers
PLAY HARD Seltzers Speak to a New Generation of Style & Flavor Seekers
Paper Vodka Bottles
Mother of Pearl Vodka Debuts the First Australian Vodka in a Paper Bottle
Entrepreneur-Made Non-Alcoholic Cans
Bonang Matheba Shares the New Non-Alcoholic Nectar Rosé Cans
Graffiti-Painted Beer Packaging
1664 x André Saraiva Debut a New Vibrant Collaboration
Artful Alkaline Waters
Bored & Thirsty Champions Self-Expression & Interactive Packaging
Festive Non-Alcoholic Apéritifs
De Soi's St. Moritz Mule Remixes the Classic Moscow Mule
Cheeky Tequila Campaigns
Pantalones Organic Tequila Reprises an Iconic Matthew McConaughey Role
Three-People Wine Bottle Prototypes
19 Crimes's Throuple Bottle of Wine is for Valentine's Day
Non-Alcoholic Cocktail Party Packs
SMASHD's Party All Day & Party All Night Packs are Replenishing
Sensory-Rich Wine Experiences
Dancing is a Modern Wine Brand with a Striking Visual Aesthetic
Dopamine-Boosting Beverages
Illicit Elixirs x Bella Thorne Naughty Behavior is Fruit-Forward
Celebrity-Approved Spirit Campaigns
Grand Marnier and 2 Chainz Introduce The Rouge Room
Luxurious Mexican Tequila Bottles
The Tequila Don Julio 70 Artist Bottle Features Cultural Motifs
AR Glow-in-the-Dark Wines
19 Crimes and Universal Products & Experiences Debuted a Halloween Wine
Informative Digital Beverage Labels
Pernod Ricard Launched a Packaging Initiative in Singapore
Halloween-Themed Alcohol Bottles
Bacardi's Limited Edition Bottle Will Light Up Your Night
Non-Alcoholic Electrolyte Cocktails
SMASHD Captivated Millennials & Gen Z with Its Debut Campaign
Cannabis-Infused Spirits
Viral Spirit Nowadays Launches at Pop-Up Grocer in NYC
Theatircally Filmic Champagne Campaigns
Piper-Heidsieck Debuts its 'Twist the Script' Campaign
Spicy-Sweet Glam Bars
The Sweet & Spicy Glam Bar Matches Bold Flavor with Hot Styles
Moderated Drinking Campaigns
Gordons' Mix It Up Normalizes Choices Like Gordon’s Pink 0.0%
Cup-Stealing Clothing Collections
Stella Artois' Steal Artois Collection Honors Bar Culture
Eclipse-Inspired Beer Campaigns
DAVID Miami Creates the Global Corona Lime Light Campaign
Personality-Packed Wines
Mullet Wines are Full of Flavor and Anti-Low-Alcohol Attitude
Flavorful Vodka Seltzers
Playboy Ventures into Premium Vodka Seltzer Market with PLAY HARD
Paper-Made Alcohol Bottles
Diageo Debuts a New Paper Bottle for Baileys Irish Cream Liqueur
Tequila-Inspired Malt Beverages
The el Jimador Spiked Bebidas Variety Pack Has Four Flavors
Diva-Inspired Beauty Drinks
Paris Hilton Debuts the Iconic Tonic Beauty Drink with Joe & the Juice
Interactive Beer Giveaways
Dos Equis and Drew Brees Offer Free Beers Tied to Football Strategies
Tequila-Sponsored Gallery Events
LALO Tequila Sponsored the VIP experience at MoMA
Celebrity-Inspired Cocktail Menus
The Quote Book by Velvet Bar Shares Drinks Based on Icons
Alcohol Alternative Campaigns
Free AF's Campaign Normalizes Choosing Non-Alcoholic Cocktails
Cruise-Ready Sparkling Beverages
Betty Booze and Betty Buzz are Onboarded by Princess Cruises
Idol-Backed Alcoholic Beverages
Chuu Launches a New Soju-Based Alcoholic Beverage in South Korea
Culturally Inspired Canned Cocktails
Phreshly Targets Consumers Who are Tired of Hard Seltzers
Celebrity-Endorsed RTD Margaritas
Jennifer Lopez's House of Delola Debuts a Pre-Mixed Margarita
Artisanal High-ABV Cocktails
Art & Rev Canned Craft Cocktails Pack a Punch in Every Serving
On-Demand Bubbly Water Campaigns
"Press for Bubly" Keeps Non-Drinkers Committed to Dry January
Dualistic Small-Batch Tequilas
Tequila Cayéya Unveiled El Diablo’s Elixir & The Spirit of an Angel
Californian Canned Cocktails
Cali Cocktails Share the Taste of Agave Wine and Crisp Carbonation
Whisky-Filled Stockings
Fireball's Slappable Whisky Stocking Helps to Alleviate Holiday Stress
Party-Ready Mini Cocktails
The Drinks Bureau Makes Fun, Playful 10% ABV Cocktails in 150ml Cans
RTD No-Alcohol Cocktails
!MPROV Booze-Free Cocktails Take the Work Out of Mixing Quality Drinks
Paper Bottle-Packaged Cocktails
World of Zing Cocktails Come in the Frugalpac Frugal Bottle
Flavorful Pickleball Celebrations
Smirnoff SMASH Vodka Soda's Event Highlighted Unique Mashups
Premixed Low-Calorie Margaritas
Delola Light Margarita is a Low-Calorie Take on a Classic Cocktail
Pop Culture Bars
Basic is Building a Sports Bar for Pop Culture Fans
Elevated Tequila Cocktails
DeLeón Tequila's Summer Done Different Series Remixes Classic Recipes
Safe Consumption Swimmer Campaigns
The Malibu 'Don’t Drink and Dive' Campaign Stars Tom Daley
Artistic Vodka Bottle Designs
Vodka by Saintwoods and Slumpy Kev Partner for an L.A. Exhibit
Cheeky Martini Ads
Grey Goose's Classic Martini Cocktail Ad Pokes Fun at Celeb Creative Directors
Hispanic Canned Cocktails
VMC's Tequila-Based Canned Cocktails Target Hispanics in the US
Internationally Inspired Low-ABV Cocktails
Spirited Brands is Introducing Soke and Soula
Anti-Breakup Festive Campaigns
Smirnoff and Lance Bass Debut 'Red, White & Merry' Love Campaign
Mexican Heritage Installations
Tequila Don Julio Launches Global Día de Muertos Celebrations
Sports-Themed Wine Campaigns
Stella Rosa Wines Targets Female College Students with New Campaign
Mixologist-Grade Canned Cocktails
be. Canned Cocktails Come in Five Flavors
Augmented Reality Wine Bottles
DeBortoli's AR Sinister Wine Enhances the Consumer Experience
Month-Long Martini Events
Tanqueray's Fancy Hour Spotlights Martinis as the Perfect Summer Sipper
Non-Alcoholic Heritage Beverages
Kin Euphorics Debuts a New Latin-Inspired Non-Alcoholic Beverage
Mini Non-Alchoholic Wines
Starla Wines' Starla Sips Share Non-Alcoholic Wine in 2-Packs
Brand-Boosting Social Media Contests
Iconic Beverage Group Debuts the Iconic Agua Challenge
High-ABV Tailgate Drinks
Big Sipz's Tailgate Tour Shares a Taste of New Ready-to-Drink Flavors
Minimizing Phone Usage Initiatives
Heineken's Latest Campaign Addresses Phone Use at Music Events
Responsible Alcohol Consumption Campaigns
Absolut's Call It a Night Campaign Promotes Safety
Festively Flavored Tequila Cocktails
Jose Cuervo Mistletoe Margarita is Arriving for the Holidays
Artistic Libation Campaigns
The Madrí Excepcional 'Paint Your Pint' Competition Challenges Fans
Wish-Granting Beer Ads
The 2024 Bud Light Super Bowl Commercial Introduces the Bud Light Genie
Tattoo-Inspired Tequila Spirits
Marcado 28 is Made with Agave, Yeast & Specially Sourced Water
Low-Calorie Dealcoholized Wines
OJOY's Sparkling Blanc Has 90% Fewer Calories Than Ordinary Wine
High-End Spirit Canned Drinks
The Cîroc Red Berry Sparkling Vodka Drink Adapts to Growing Demand
Southern-Style High-ABV Beverages
Jack Daniel's Country Cocktails' Bolder Line Features 8% ABV
Female Hero Namesake Whiskeys
Big Nose Kate Whiskey Celebrates the Legend of the American West
Non-Alcoholic Discovery Apps
The NA Drink Locator App Maps Alcohol-Free Options
Miami-Themed Anniversary Celebrations
Alchemysts Inc. Recently Marked Its Five-Year Milestone
Collaborative Curated Party Guides
Total Wine & More Partners with Alix Klineman
Stigma-Breaking Motherhood Billboards
Molly Baz and Bobbie Send a Message of Empowerment
Alcohol-Free Paloma Cocktails
ISH Crafted a Mindful Version of a Classic Tequila-Based Drink
Sophisticated Jello Shots
Solid Wiggles Shares Mixologist-Crafted Alcoholic Slices and Squares
Footballer-Backed NFC Bottles
Joe Montana and Gold Bar Debut a New Interactive Fan Experience
Tequila Shot Glass Boards
Saludi Glassware's Product is Colorful and Affordable
Packet-Style Cocktail Mixes
Pax Offers a Healthier, Guilt-Free Option for Drinkers
Novela-Inspired Liqueur Ads
Kahlúa's Spots Bring Excitement to Everyday Occasions
Rewarding Dance Apps
Desperados Dance Club Brings the Uplifting Benefits of Movement to Gen Z
RTD Sparkling Mimosas
Darling Mimosa Makes Fizzy, Conveniently Canned Brunch Beverages
Nostalgic High-ABV Cocktails
Dirty Shirley Extra Dirty is a Boozy Reimagining of a Childhood Drink
Sparkling Bourbon Lemonades
Betty Booze's Spiked Lemonade is Infused with Warm, Smoky Oak
Ready-to-Drink Gin Palomas
Papa Salt Gin Launched a Gin Cocktail in a Can for Consumers on the Go
Bar-Quality Canned Cocktails
The Wonderland Canned Cocktails from BrewDog Come in Five Flavors
Mini Alcohol-Removed Wines
FRE's Single-Serve Alcohol-Removed Wines Come in 187ml Bottles
Alcohol Sporting Partnerships
AB InBev Will Be the Sponsor of the Olympics Until 2028
Spy-Themed Spirit Campaigns
Lobos 1707 Tequila & Mezcal Taps Lebron James and Victoria Justice
Mindful Drinking Wellness Courses
The National Academy of Sports Medicine Debuts Mindful Drinking
At-Home Cocktail Campaigns
Gordon's Many Evenings In Campaign Spotlights At-Home Drinking
Non-Alcoholic Spritzers
Weekday Vibes Uses Dealcoholized Wine as a Base for Its Beverages
Imaginative Cocktail Menus
Dean & Nancy on 22's World of Dreams Menu Evokes Wonder & Exploration
Festive Vodka Campaigns
Patrick Schwarzenegger is Ketel One's First-Ever Spirit Advisor
Art-Covered Sparkling Wines
DESIDERIO N°1 Limited Edition Art Bottles Come in Six Styles
Replenishing Mineral Water Campaigns
Crazy Water's Crazy Dry January Makes Not Drinking Fun
Music-Centric Branding Initiatives
BACARDÍ Rum Partnered with the MTV Video Music Awards
Single-Serve Zero-Alcohol Cocktails
Maya’s Bottled Non-Alcoholic Cocktails Replicate the Classics
Non-Alcoholic Bottle Pop-Ups
Dry Humor Unveils a New Non-Alcoholic Pop-Up Bottle Shop
Bar Cart Mascots
Tito's New Ad Series Features an Anthropomorphic Bar Cart with Mixology Skills
Sports-Inspired Tequila Cocktails
The 1800 Tequila x San Francisco 49ers Celebrate the Super Bowl
Fruity Canned Margaritas
Altos' Ready-to-Drink Margaritas Offer Convenience & Quality
Luxurious Wine Pop-Ups
Kim Crawford will Host a Golden Wine Lounge at The Well Toronto
Classic Ad Campaign Revivals
Seagram's 7 Crown is Reviving Old Ads for Its New Campaign
Award-Winning Drink Recipes
Keegan McGregor is the Newest Diageo WORLD CLASS Canada Bartender 2024
Cocktail-Inspired Togetherness Activations
Smirnoff's Global Connectivity Initiative Launched
Low-Calorie Canned Margaritas
Soula Shares Premium Cocktails Prepared with Mexican Agave Azul Wine
Festive Five-Ingredient Cocktails
Seagram's Escapes Berry Merry Spritz is an Easy Holiday Cocktail