The July 2020 life-stages roundup showcases how brands are responding to the needs of various demographics during the COVID-19 pandemic.
Notably, a radio station dubbed 'Radio Recliner' is aiming to bring seniors and retired individuals together through a one-hour radio segment that helps share their love of music with the world. The participants record their introductions and transitions on their phone and send the audio to production staff who masterfully creates the show with the songs they've chosen.
On the other end of the age spectrum, Universal Orlando has opened its post-COVID theme park with new restrictions and safety measures put in place to keep visitors safe. These include temperature checks for guests entering the site, reducing the number of people in the park, as well as blue circles to ensure visitors remain 6 feet apart.
Top 70 Life-Stages Trends
73
Handcrafted Wooden Toys
ESNAF Toys' Product Brings Together Parents and Children Through Playtime
72
Nanotechnology Skincare Tools
Deminuage Makes a Non-Invasive Facial Booster Tool Available
71
Kid-Friendly Face Masks
MaskClub Offers Exclusive Designs Featuring Heroes, Cartoons & More
70
Soothing Wearable Baby Blankets
The 'Snuggy Buddy Baby' Has an Attached Plush Toy for Comfort
69
Origami-Inspired Chess Sets
The Degrees of Freedom Kinetic Chess Set Unfolds to Reveal Storage
68
Streetwear Barbie Collections
The Second BMR1959 Collection Celebrates Barbie's Heritage
67
Wraparound Reading Glasses
EyeWris' Flexible Eyewear Design Comfortable Wraps Around the Wrist
66
Stylish Mental Exercise Puzzles
The Behäppi Puzzle Hatchel Medium Has an Ornate Design
65
Nighttime-Friendly Outdoor Family Games
The 'Zber' Family Game is for Two to Six Players
64
Kid-Targeted Protein Bars
RX Kids Protein Snack Bars Share Five Grams of Real Food Protein
63
Child-Sized Excavator Toys
The Big Dig Sandbox Digging Excavator is Backyard or Beach-Ready
62
Plant-Powered Kid's Beverages
Creative Roots is a Hydrating Kids Beverage with 1 Gram of Sugar
61
Mourning Jewelry Designs
Aeternum Introduces a New Range to Help People with Grieving
60
Preschool-Friendly 3D Printing Pens
The 3Doodler Build & Play is Easy for Little Ones to Use
59
Kid-Designed Magazine Covers
The June Edition of Vogue Italia Features Colorful Child Drawings
58
Coffee Machine-Inspired Formula Machines
The Baby Barista Makes Children's Formula
57
Monogrammed Trunk Dollhouses
This Portable Dollhouse Resides in a Luxurious Louis Vuitton Trunk
56
Cartoon Alien Skincare
The Tonymoly x Minions Collection Features Playful Formulas & Packaging
55
Plant-Based Wellness Supplement Packs
Sakara RX: The Foundation Boasts Many Nutritional Benefits
54
Free Digital Cartoon Channels
Kartoon Channel! is Described as "Netflix for Kids, But Free"
53
Juvenile Spy Car Beds
The Dragons of Walton Street VC150 Kids Car Bed is Retro and Stylish
52
Virtual Yearbook Pages
HAGS Helps Students Collect Yearbook Messages on Snapchat
51
Pop Culture Party Games
Big G Creative's Bye, Felicia! is a Fast-Paced Word Association Game
50
Fast Food Dance Challenges
Burger King is Trading Whopper Dance Moves for Discounts on TikTok
49
Kid-Friendly Toiletry Collections
Bagunça Children's Toiletries Target Kids Ages Three to Eight
48
Playful Fashion Design Kits
Bandai's Harumika is Being Reintroduced for a New Generation
47
Digital Pride Celebrations
TikTok's #MyPride Celebrations Recognize 25 TikTok Trailblazers
46
Kid-Friendly Anime Smartwatches
The Hello Kitty iTOUCH PlayZoom Smartwatch Has a Games & a Camera
45
Voice-Recording Robot Toys
Hexbug's MoBots Let Kids Capture and Modify Their Voices
44
Senior Health Voice Assistants
HandsFree Health Launched the WellBe System to Help Seniors
43
Post-COVID Theme Parks
Universal Orlando Has Reopened for the First Time Since Mid-March
42
Wondrous Water Weapons
These Water Guns Will Leave Your Backyard Opponents Drenched and Defeated
41
Immunity-Boosting Chocolates
Avida Health's Chocolate Balls to Strengthen Immune Health Amid COVID
40
Detachable Universal Cutlery Handles
The Maddak Ableware Kit is Helpful for Those with Arthritis
39
Reward-Based Gamified Digital Therapy
Amblyoplay's Product is Geared Toward People with Lazy Eye
38
Continuous Play Board Games
The 'Monumental African Empires' Board Game is for One to Four Players
37
Ingestible Beauty Tonic Superpowders
Wholy Dose Boasts a Product with Multiple Anti-Aging Benefits
36
Mutlifunctional Safety Grab Bars
The Stander Curve White Grab Bar Can Be Customized for Comfort
35
Mature Hair Support Cosmetics
The Hair Biology Collection Supports the Needs of Women Over 50
34
Puzzle-Focused Card Games
The 'Dinn' Trading Card Game is Designed for Two Players
33
Streaming-Based Marketing Campaigns
Doritos Ketchup + Makes its Debut with a New Streaming Service
32
Senior-Focused Tablet Designs
TechSilver Made the GranPad for Family to Communicate with Seniors
31
Vegetarian Collagen Capsules
Care/of Fills a Niche in the Beauty Supplement Market
30
Allergy Relief Teas
Li Natural's 'Allergy Away' Herbal Tea Soothes Symptoms and Provides Relief
29
Ultra-Fresh Baby Food Purees
Mia & Ben's Baby Food Pouches are Decorated Like Fresh Fruit Carts
28
Kid-Created Superfood Cereals
Kashi's Super Loops Cereal Uses Red Lentil & Brown Rice Flour
27
Adaptive Spoon Utensils
Parsons' Weighted Comfort Grip Spoon Ensures a Supportive Grip
26
Greek Mythology-Inspired Board Games
The 7 Fortunes Battle Arena Board Game is Feature-Rich
25
Direct-To-Door Prescription Services
The Health Depot Created a Direct-To-Door Delivery Service
24
Remote Patient Monitoring Systems
VitalCare Now Features Medication Modules to Track Intake
23
Kid-Friendly Brain Games
LogicLike Helps Players Develop Meaningful Skills for the Future
22
Smart Walker Attachment Releases
WalkWise's New Product Informs Family Members If a Senior Falls
21
Funny Impression Card Games
Quirk! is a Family Card Game That Has Players Show Their Silly Side
20
Independent Daily Check-In Apps
Snug Safety is an App That Helps People Living Alone Feel Secure
19
PWYC Kid's Meals
Hugo's Restaurants is Alleviating Stress from Family Life Amid COVID-19
18
AI-Generated Senior TV Platforms
iQIYI Created an AI Seniors Mode for Content Generation
17
Organic Plant-Based Beauty Supplements
Ora Organic Added Four New Products to Its Supplement Line
16
Pin Board Chess Sets
The Felt+Pin Chess Set is Portable and Perfect for Passive Play
15
pH-Balancing Baby Care Collections
endota's Organics Nurture Soothes Sensitive Newborn Skin
14
Toaster Pastry Crisps
Pop-Tarts Crisps are Made with Five Grams of Whole Grains
13
Math-Powered Interactive Crime Dramas
Murder by Numbers Employs Math Puzzles to Solve Crimes
12
Kid-Friendly AI Platforms
PictoBlox Teaches Machine Learning and AI for Kids
11
Retiree-Specific Radio DJs
Radio Recliner Connects Retirees to the Airwaves to Stay Connected
10
PWYC Virtual Music Classes
Sing Like A STAR Provides Classes for Children Through Zoom
9
Wizardly Surprise Collectibles
Magical Capsules Open to Reveal Harry Potter Collectibles
8
Fruit-Sweetened Oat Smoothies
Gerber's Organic Oat Milk Smoothies are Dairy-Free & Shelf-Stable
7
Convenient Baby Rental Services
BabyQuip Offers Rental Gear & Cleaning Services to Ease Parenting
6
Family-Friendly Virtual Quizzes
Hasbro Gaming Teamed Up with Jay’s Virtual Pub Quiz
5
On-Demand Parenting Advice Networks
Tinyhood Boasts Helpful Online Course for Millennial Parents
4
Child-Sized Farming Vehicles
The JOYMOR Ride on Tractor Has a Removable Trailer and More
3
Anime Battle Board Games
Pokémon Trading Card Game Battle Academy is a Board Game Adaptation
2
Player-Celebrating Game Campaigns
UNO's #unowhoyouare Celebrates Four Unique Types of Players
1
PWYC ISA Programs
Juno College of Technology Aims to Offer Tuition Flexibility to Students
Related Ideas
Multi-Generational Anime Plushes
The Newest Build-A-Bear Sanrio Characters Captivate All Ages
Summer-Centric Lifestyle Fashion
UNIQLO U Presents its New Collection for the SS24 Season
Lifesize 90s Doll Experiences
Airbnb Presents 'Playdate at Polly Pocket’s Compact'
Problem-Solving Youth Skincare
Epic Skincare Shares Purposeful Products for Gen Alpha & Gen Z
Gen Z IRL Campaigns
Hinge's Phonebook Encourages Gen Z to Connect IRL for Global Day of Unplugging
In-Store Senior Fan Zones
Asda's In-Store Nanzones Fight Loneliness in Elderly Sports Lovers
Tech-Infused Analog Radios
Mark Choi Blends Retro Aesthetics and Modern Technology with i Ready O
Personalized Digital Playgrounds
Pringles Poptopia is an Immersive, Engaging Experience for Fans
Reinvigorated 90s Fashion
The Old Navy '94 Reissue Collection Revives Nostalgic Style
Gen Alpha Barbie Launches
Barbie Announces New Doll Lineup Targeted Towards Older Fans
Nostalgic Retro Music Capsules
KICKBACK Blends Retro Design with the DIY Mixtape Kit
Emerging Technology Publications
New Society Has Launched Its Inaugural Book About Technology
Flavor-Enhancing Food Ranges
Holland & Barrett with Life Kitchen Range Responds to Taste Changes
Playful Entrepreneurial Metaverses
e.l.f. UP! on Roblox Helps Gen Z & Gen Alpha Build Skills
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
Seasonal Phone Booth Activations
Spotify's Q4 is Calling Urges Brands to Start Holiday Advertising
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Multichannel Retail Campaigns
Urban Outfitters' 'Happy Lolidays' Campaign is Engaging
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
Heated QSR Anniversary Campaigns
Burger King Brazil Celebrates Milestone with a New Campaign
Next-Gen News Apps
Shades is a News and Culture App for Gen Z and Gen Alpha
Cozy Video Game Loungewear
The Super Mario Meets Gelato Pique Collection is Arriving in Japan
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Open-Air Medi-Spa Services
The Scene Medical Beauty Bar Rides the Wave of the Beauty Market
Young Travellers-Targeting Campaigns
Progressive Insurance Has Introduced a New Campaign
Data-Driven QSR Campaigns
Burger King's BK Unwrapped Reveals Customers' 2024 Ordering Preferences
Metaverse Music Festivals
A First-of-Its-Kind Kids Relief Music Festival is Taking Place on Roblox
Retro Video Game Stores
Gamestop is Opening 'Retro' Locations to Sell Used Games
Gen Z Crafting Events
Red Heart Hosted an Exclusive "Crafternoon" in NYC
Sensory Immersion Tools
Lifelines Activate the Body's Natural Stress Relivers
Collectable Pet Metaverses
Littlest Pet Shop is Reaching a New Generation of Collectors on Roblox
Juice-Branded Summer Campaigns
Revl Fruits' 'Grow Up Never' Campaign Lets a Fan be a Waterpark VP
Playful Cafe Merch Collections
This Dunkin' Merch Celebrates the Summer Season
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Live Shopping Flagships
Outlandish's Santa Monica Location Supports Live Social Media Shopping
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Collaborative Streaming Game Experiences
Netflix and Roblox Partnered for a Digital Theme Park
Hyper-Personalized Playlists
Spotify is Using Advanced AI to Create a Connection Through Playlists
Interactive Video Game-Themed Tours
The Play Nintendo Tour Runs from June 13 to September 2, 2024
Gen Z-Centered Health Apps
RTRO Lauches with ChatGPT with a Focus on Mental Health
Anniversary-Honoring Vintage Drinkware
Starbucks and Disney Join Forces on a New Collection
Gen Z Sustainability Campaigns
PUMA Recruits Gen Z Leaders to Showcase How They Live Sustainably
Kids' Entertainment Initiatives
Yoto x CF Shopping Centers will Offer Summer Programming for Kids
Curated Live Fashion Resale
Poshmark Launches Posh Party LIVE as a New Virtual Shopping Experience
Real-Time Trending Spot Features
Roadtrippers Introduces the Trending Spots Feature to Its App
QSR Summer Pop-Ups
McDonald's Mexico Launched a Summer-Themed Activation in Mexico
Senior-Focused Live Programming
ONSCREEN Introduces a New Pioneering Initiative — ONSCREEN Live
Nostalgic Bodycare Revivals
Lush Brought Back 45 Previously Discontinued Retro Products
Travel-Focused Marketing Guides
TikTok Debuts a Playbook for Travel Marketers to Foster Engagement
Streaming Service Expansions
Spotify Launched an In-house Creative Agency, Spotify Creative Lab
Erie Halloween Pop-Ups
Black Lagoon Unveils Eerie 2023 Pop-Up Locations for Halloween Thrills
Youth-Focused Pizza Launches
Domino's Pizza Relaunches its Gen Z-Focused Emergency Pizza Promotion
Web3 Fashion Show Initiatives
Runway Magazine Launches Re-Inventing the Runway
Event-Based Metaverse Projects
Toei Animation Launches ONN'ON STUDIOS with Its First Virtual Event
Stylish Soda Pop-Ups
Poppi World Enticed Health-Conscious, Fashionable Visitors During NYFW
Germ-Killing Karaoke Pop-Ups
Lysol's Air-aoke Uses LED Tech to Showcase the Brand's Air Sanitizer
Communication-Based Immersive Exhibitions
Intuit Mailchimp and Design Museum Present Email is Dead
Egg-Centric Metaverse Games
American Egg Board Launched a Tower of Eggs Pop-Up on Roblox
Dynamic Fall-Centric Fashion Shows
JORDANLUCA Unveils FW24 During Milan Fashion Week
Pop Culture Bars
Basic is Building a Sports Bar for Pop Culture Fans
AI-Powered Music Remixing Apps
Sprite is Reprising its Limelight Music Platform for Consumers
International Experiential Tours
The EF Ultimate Break Tours Target Gen Z and Millennials
Retro Family Photoshoots
Blue Bunny is Inviting Families to Pop-Up 90s-Themed Photoshoots
Phone Breakup Newsletters
The Guardian's 'Reclaim Your Brain' Newsletter Helps Reduce Screen Time
Resort-Inspired Video Games
Nintendo Debuts Super Mario Party Jamboree for Switch
Collaborative Digital Coffee Campaigns
illy Launches its Digital Content Series 'Coffee Break'
Video Game Travel Merchandise
The Nintendo Super Mario Travel Items are Arriving for Summer
Wellness Lifestyle Clubs
The Health Cafe Introduces Social Wellness Programming in Toronto
Game-Changing Staffing Platforms
Marketplace by Coach360 Addresses Staffing Shortages
Cartoon-Inspired Lifestyle Collections
BoxLunch Launches an Avatar-Inspired Lifestyle Capsule
Modern Aging Fitness Programs
BOOST Camp Helps Adults Embrace Quality Protein & Strength Training
Ageism-Targeting Language Campaigns
Modern Age Has Launched the Aging Index
Early Retirement Communities
The Cantinas by Taco Bell Invites Young Adults to Live Like Retirees
Music-Inspired Avatar Campaigns
Bang & Olufsen Launches the See Yourself in Sound Ad
Gamified Youth-Focused News Apps
RocaNews Uses Challenges and Quests to Encourage Staying Informed
Emoji-Inspired Beer Campaigns
Corona's Emojiless Pledge Fights Digitization & Celebrates Reality
Singer-Collaborated Game Campaigns
Nintendo and Raye Join Forces on a Series of Advertisements
Immersive Memory Loss Simulators
Lost in the World Brings Alzheimer's Awareness to Gen Z Gamers
Musician-Themed Online Games
Fortnite Festival Lets Players Get in on the Concert Action
Streaming Platform Dining Experiences
KTV's U Presents a TV Dinner Pop-Up Event
Metaverse Dating Platforms
RDC 2023 Shared a Vision for the Future of Dating and Roblox
Branded Short Talk Shows
Progressive’s Dr. Rick Appeared as a Guest on Hot Ones
Gen Z Anti-Loneliness Funds
Hinge Combats Loneliness for Gen Z - $1M Fund
Virtual Car Meetups
7-Eleven is Inviting Fans to Meet Virtually in Fortnite
Social Shopping Networks
Stage TEN Empowers Creators to Build Their Own Live Shopping Channel
Smart TV Radio Services
LG Radio+ Will Offer Access to a Wide Range of Content
Video Game Refreshment Campaigns
The Suntory x Super Mario Campaign is Playful
Wellness-Promoting Senior Health Programs
Kaia Health Has Launched Its New Balance Program
Life-Size In-Store Countdowns
Toys R Us Asia and Craig & Karl Created an Advent Calendar for All
Anniversary-Celebrating Storytelling Ads
The Walt Disney Company Mark Marvel's 85th Anniversary
Competitive Live Games
April-8 Live Game Let's Players Challenge Friends Across The Globe
Age-Specific Life Advice
AgeEase is a Platform to Answer Questions About Health and Wellness
Crafted Holiday Activations
Loews Hotels & Co will Offer Festive Pop-Ups and Seasonal Sips
Personalized Podcast Platforms
The 'iListen' Platform Turns Articles into Audio Content
Next-Generation Mall Campaigns
Simon's Meet Me @themall Targets Gen Z Shoppers
Miniature Collectible Campaigns
The World’s Smallest Lines are the Focus of Influencer Marketing
Gen Alpha-Focused Podcast Apps
Storybutton Launches as a Generation Alpha-Targeted Radio Channel
Loneliness-Combating Social Campaigns
Hinge Launches the New One More Hour Campaign and Fund
Comprehensive Apparel Brand Campaigns
Apparel Group Launches Its Expansive 'Summer-Time' Campaign
Chinese Youth Search Reports
Xiaohongshu Has Released Report on Search Habits Among Youth in China
In-Arena Content Spaces
TikTok and MLSE Introduced the Creator Zone and a Live Content Series
Private Social Photo Apps
The 'Retro' App Focuses on Mindful Sharing with Select Others
Gen Z Basketball Campaigns
Rivalry Unites with Basketball Forever for a Gen Z-Focused NBA Campaign
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Illness-Centric Public Education Campaigns
HHS is Launching the 'Risk Less. Do More' Campaign
Age-Inclusive Board Games
Hasbro Revamps its Classic Board Games to Accommodate Aging Consumers
Senior-Focused Wellness Platforms
Mirabelle Launches a New AI-Powered Fitness Hub for Seniors
Youth Art Campaigns
Sun Bum Taps Into the Gen Alpha Market with an Innovative Art Contest
Nostalgic Radio Concepts
The Calming Noise Radio by Gisung Han has a Minimal Design
Comprehensive Summer Lifestyle Capsules
Jakks Pacific is Unveiling a New Lifestyle Collection
Family-Friendly Survival Games
Lego Debuts a New Fortnite Survival Crafting Game
Offline Shopping Campaigns
'Shop Offline' Helps People Rediscover the Joy of Real-World Shopping
Mint-Tonal Retro Radios
Lego Launches a New Nostalgic Radio Design with Vintage Detailing
Data-Informed Longevity Tools
MyLifeBar Provides a Personalized Analysis of Overall Health
Anime-Themed DJ Sets
The Universal Studios Japan Halloween Party Features Pokémon DJs
Trendy In-Game Music Hubs
Roblox Launches the New Roblox Music Hub for Music Discovery
Teen Fitness Programs
GoodLife Fitness Introduces Teen Memberships
Job-Themed Obstacle Courses
Mike's Jobstacle Course Challenges People to Experience "Easy" Work
Student Travel-Entertainment Experiences
LVIN Offers Spring Break Adventures for 2025
AI-Powered Radio Stations
AITok Radio Provides a Personalized and Diverse Listening Experience
AI Boomer Mentor Programs
Eldera is Connecting Baby Boomers with Kids Who Need Mentors
Retailer-Backed Holiday Experiences
J. Crew Launches a New AI-Powered Holiday Experience
Parental Gift Generators
The Parent Present Gift Generator Supports Gen Z & Millennial Shoppers
Gaming-Inspired Headphone Campaigns
Nazarian Films Aims to Engage a Younger Generations
Enriching Senior Initiatives
Ogilvy Shanghai Debuts a Seniors Initiative Called 'Morning Shanghai'
Cocktail-Inspired Togetherness Activations
Smirnoff's Global Connectivity Initiative Launched
Pre-Loved Ancestral Apparel
McCann Japan and SAFARI Debut the Second Life Social Commerce Platform
Scanning Software Expansions
Vivid-Pix Now Serves Senior Living, Museums, & Other Establishments
Traveler Marketing Platforms
Koflluence Introduces the Rare Travel Platform for Travel Influencers
Sexual Wellness Product Launches
Head South Radio Releases Its Own Line of Wellness Products
Tween-Oriented Content Series
Claire's Launches a New Media Partnership with Sony Pictures TV-Kids
Temporary Retirement Sweepstakes
Coors Light is Helping Adults to Experience the Retiree Life
Streaming Brand Trivia Games
Roku Weekly Trivia Puts User's Pop Culture Knowledge to the Test
Senior-Friendly Pride Campaigns
misterb&b and Les Audacieuses et Les Audacieux Target Seniors
TV-Specific Pop Informants
COVER Emerges as the Essential App for TV Show Aficionados
Live Boomer-Focused Conventions
Baby Boomers Expo is a Convention for Boomers to Party and Explore
Boomer-Focused Voter Advertisements
Perth Creatives Launch the New Groom-a-Boomer Voting Campaign
Senior-Targeted Website Builders
Dwellr Seeks to Help Senior Communities Facing Limitations
Curated Music Discovery Playlists
Apple Music is Rolling Out the 'Discovery Station' Feature
Viral Baby Hotel Partnerships
The Four Seasons Hotel Partners a Viral Baby for a Weekend