Hasbro Gaming Teamed Up with Jay’s Virtual Pub Quiz
Laura McQuarrie — June 9, 2020 — Life-Stages
References: facebook & toyworldmag
Although bars and pubs remained closed, people are still able to join virtual pub quiz events online for entertainment and a sense of community. When Jay Flynn's pub closed as a result of COVID-19, Jay’s Virtual Pub Quiz was created online and quickly became a sensation.
Hasbro Gaming teamed up with Jay’s Virtual Pub Quiz for a a special kids versus adults Trivial Pursuit Family edition themed round where players had the chance to win a game of their own. In early June, over 213,000 players participated, joining in remotely from their living rooms. The virtual quiz is also being used to bring awareness to youth charity The Diana Award and its work on anti-bullying.
While people still can't participate in in-person pub nights, online events offer plenty of fun that can be had from home.
Hasbro Gaming teamed up with Jay’s Virtual Pub Quiz for a a special kids versus adults Trivial Pursuit Family edition themed round where players had the chance to win a game of their own. In early June, over 213,000 players participated, joining in remotely from their living rooms. The virtual quiz is also being used to bring awareness to youth charity The Diana Award and its work on anti-bullying.
While people still can't participate in in-person pub nights, online events offer plenty of fun that can be had from home.
Trend Themes
1. Virtual Pub Quiz Events - Opportunity for businesses to create virtual pub quiz events as a form of entertainment and community building during times of closure.
2. Special Themed Rounds - There is potential for businesses to partner with virtual pub quiz organizers to create special themed rounds, such as the Trivial Pursuit Family edition, to engage participants and promote their products/services.
3. Virtual Entertainment for Charity - Charities can leverage virtual pub quiz events as a means to raise awareness for their cause and engage supporters in a fun and interactive way.
Industry Implications
1. Entertainment - The entertainment industry can explore opportunities to create and monetize virtual pub quiz events, offering a new form of entertainment for people at home.
2. Gaming - Gaming companies, like Hasbro, can collaborate with virtual pub quizzes to create custom rounds or provide prizes, expanding their reach and engaging with a larger audience.
3. Non-profit/charity - Non-profit organizations can utilize virtual pub quizzes to fundraise, promote their cause, and generate awareness, all while providing a fun and interactive experience for participants.
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