These body positive clothing companies demonstrate the growing demand for stylish apparel that accommodate all shapes and sizes. In recent years, many consumers have drawn attention to the need for more inclusive sizing. Brands have sought to meet consumer demands by offering their collections in a wider range sizes.
Although many retailers offer extended sizes, there are a growing number of companies that specialize in making plus-size clothing. Rather than simply making a garment bigger, these companies design their products to flatter different body types. These independent plus-size retailers offer everything from exercise apparel to stylish lingerie.
While many body positive clothing companies cater to full-figured women, there are a number of brands that focus on accommodating other body types. For example, there are clothing companies that specialize in making comfortable apparel for wheelchair users. There are also a number of retailers that make clothing for men and women with more athletic builds.
39 Body Positive Clothing Companies
From Full-Figured Fashion Shops to Luxury Plus-Size Apparel:
Katherine Pendrill — Oct 16, 2015 — Social Good
36
Untouched Underwear Ads
The Aerie #AerieReal Campaign Moves Away from Photoshop and Supermodels
35
Sultry Plus-Size Campaigns
The #ImNoAngel Lingerie Ads Assert That Full Figures are Seductive
34
Minimalist Full-Figured Fashion
Mei Smith's Plus Size Clothing Boasts Clean and Tailored Designs
33
Body-Positive Lingerie Lines
Addition Elle Unveiled a New Plus-Size Line at Fashion Week
32
Size-Inclusive Eveningwear
This Company Makes Glamourous Clothing for Women of All Sizes
31
Luxury Plus-Size Apparel
This Clothing Company Offers High-Quality Clothes in Larger Sizes
30
Flirty Curvaceous Fashion
Body-Positive Rue 107 Carries Stylish Plus Size Fashion for Women
29
Shape-Specific Swimwear
The Hackwith Design House Bathing Suit Collection is Made for Many Shapes
28
Stylish Plus-Size Swimsuits
Josephine Swim Boasts Designs for the Modern Curvy Woman
27
Curvy Swimwear Collections
This Fun Swim Suit Line Consists of Bikinis for Curves and Busty Women
26
Expressive Plus-Sized Fashion
The Lion Hunter Blog Celebrates Curves and Colorful Clothes
25
Diversified Body Positive Campaigns
The Debenhams High Summer Look Book Forgoes Traditional Models
24
Curvy Mermaid-Inspired Clothing
This Body Positive Collection is Perfect for a Day at the Beach
23
Curvy Blogger Collections
The Nadia Aboulhosn x Boohoo Capsule Collection is Fierce
22
Body Positive Activewear
This New Clothing Line Encourages Women to Be Active at Any Size
21
Big Data Lingerie Lines
Startup True & Co Uses Big Data to Help Women Locate the Perfect Bra Fit
20
Empowering Plus-Size Campaigns
This New Ad Seeks to Encourage Body Positivity in the Media
19
Curvy Blogger Collections
This New Plus-Size Line is Inspired by Fashion Bloggers
18
Luxury Full-Figured Fashion
Evans' Fashion Reimagines Designer Apparel for Plus-Sized Women
17
Body Positive Campaigns
Modeled by Employees, ModCloth's Swimsuits Promote a Positive Body Image
16
Realistic Retail Mannequins
JC Penny's Retail Display Mannequins Reflect Diverse Body Types
15
Athlete-Targeting Jeans
Barbell Denim Addresses the Shapely Legs of Active Individuals
14
Flexible All-American Jeans
Hip Chixs' Year-Round Premium Denim Suits All Body Types
13
Plus-Size Statement Pieces
The New Target Plus-Size Line is a Step in the Right Direction
12
Wheelchair Specific Clothing
IZ Adaptive is a Clothing Line Made for Those in Wheelchairs
11
Celebrity Plus-Size Collections
Rebel Wilson Teams Up with Torrid for Her First Fashion Line
10
Vibrant Plus-Size Activewear
This Clothing Line Features Bold and Colorful Leggings
9
Plus-Size Designer Collaborations
Lane Bryant's Lela Rose Collection Features Summery Options
8
Versatile Plus Size Activewear
Lane Bryant Livi Active Features Casual and Performance Pieces
7
Superhero Clothing Collaborations
These Marvel Avengers Dresses are Now Available in Plus Sizes
6
Body Positive Celebrity Fashions
This Collection is Designed by Inspirational Model Tess Holliday
5
Body Positive Athletic Wear
The Apparel Company 'Manifesta' Has Done Away with Clothing Sizes
4
Size-Less Online Stores
AbbeyPost Sells Fashions That Are Made to Measure for Every Unique Shape
3
Whimsical Plus-Sized Fashion
Blogger Hayley Hughes' Instagram Account Features Fearless Styles
2
Size-Inclusive Celebrity Fashions
Melissa McCarthy's Clothing Line with Seven7 Has Sizes 4 to 28
1
Curvy Body-Embracing Ads
This Plus-Size Bathing Suit Campaign Refuses to Use Photoshop
Related Ideas
Pink-Adorned Fashion Lines
Forever 21 & Mattel Collaborate on the Next Forever 21 x Barbie Line
Sizeless Clothing Collections
Sene Partners with Camille Leblanc-Bazinet for a New Capsule
Inclusive Shapewear Collections
The +Body by Julia Haart Shapewear Line Features Powerbondtm 2.0
Sizeless Denim Collections
Sene Works with Ashley Tisdale on a Sizeless Denim Capsule
Summer-Centric Lifestyle Fashion
UNIQLO U Presents its New Collection for the SS24 Season
Retro Shapewear Swimsuits
Bumpsuit's Shapewear Swim Sculpts and Supports the Body
Luxurious Everyday Wear
Cozy Earth Expands Its CityScape Collection with New Additions
Eco-Friendly Professional Apparel
Dana Bandi Debut Collection Redefines Power Dressing
Car Culture-Inspired Fashion Capsules
The Forever 21 x Ford Line Emphasizes American Heritage
Next-Gen Graphic Attire
Serenity Trends’ Graphic Clothing Offers a Futuristic Aesthetic
Expansive Pride Month Initiatives
The Latest Primark Pride Collection and Campaign are Inclusive
Post-Surgery Friendly Swimwear
PrettyLittleThing and GIRLvsCANCER Launch Empowering Swimwear
Cozy Sustainable Fashion
Good For Sunday Offers Curated Cozies that are Perfect for Fall
Transformable Sustainable Apparel
CAALO Is Manufactured Ethically and Sustainably
Inclusive Mobility-Focused Fashion
The Adaptable Collection by Will&Well Aims for Inclusivity
Technical Comfort-Focused Apparel
The NOMATIC Outset Apparel Collection Has Four Styles
Uplifting Gen Z Fashion
Boohoo & Pantone Created a Collection for Mental Health Awareness Month
Timeless Knit Apparel
Toronto-Based Mudança Clothing Offers Elevated, Romantic Pieces
Comfortable Stylish Bras
BRABAR Empowers Teens and Young Women with Size-Inclusive Bra Designs
Maternity Clothing Pop-Ups
Bumpsuit Created a Pop-Up Pod for Its First Physical Retail Presence
Sophisticated Rustic Clothing Collections
LIVØM Embraces Rustic Elegance for Its Latest Collection
Luxury Seamless Sportswear Brands
REFORMER Pilates Boasts Collections, Handmade in Los Angeles
Versatile Transitional Apparel
LILYSILK Expands Latest Collection with Timeless Spring Staples
Purposeful Empowering Apparel
Living Life on Purpose: Connecting with Customers through Clothing
Comfort-Focused Stylish Jumpsuits
Popilush Has Unveiled a New Collection of Jumpsuits
Sustainably Chic Sleepwear Collections
Half Asleep is a Women’s Clothing Brand with Cozy Capsules
Effortless Workout Fashion Capsules
Reebok Introduces a New Collaboration with SET Active
On-Demand Fashion Production
Shein Moves Away From its Fast Fashion Roots with New Manufacturing
Romantic Size-Inclusive Intimates
Gabi Gregg Unveils a New Intimates Capsule with Playful Promises
Best-Selling Adaptive Apparel
Anthropologie Launches a New Adaptive Apparel Capsule
One-Size-Fits-Most Swimsuits
Youswim's Stretch II Fits Sizes 14 to 24
Posture-Correcting Inclusive Bras
Kinflyte Launches on Plus Size Retailer Dia & Co
Stylish UPF Clothing
Claudent Combines Sun Protection with Ultra-Stylish Sensibilities
Size-Inclusive Designer Shoes
Zalando and Seven Designers are Launching Footwear for All
Eco-Friendly Inclusive Apparel
SHEIN Launches evoluSHEIN Line Designed to be Accessible for All
Curve-Friendly Swimwear Collections
House of Sunny's New Swimwear Collection Features Bigger Sizes
AI-Powered Clothing Shopping Partnerships
True Fit and Shopify are Working Together for Sizing
Ultra-Comfortable Sports Dresses
The Body Sculpt Dress Contours Your Body for a Flattering Fit
Sustainability-Driven Fashion Campaigns
pitusa's Sustainability Campaign Focuses on Reducing Waste
Dreamy Pajama Lines
Organic Basics Introduces a New Line of Pajamas with Comfort in Mind
Ever-Changing Sustainable Swimwear
Youswim Changes With Your Body for Ultimate Comfort
Inclusive Swimwear Collections
Londre Bodywear Collabs with SI Swimsuit Model Sixtine Rouyre
Sustainable Fashion Stores
Cos Unveils Two Stores in Stockholm and Mexico City
Technically Focused Weather-Ready Apparel
Bene Culture Presents its Latest Capsule for SS23
Solution-Based Menswear
BRIC Boasts Elevated Essentials That are Fitted Perfectly
Fine Art-Inspired Fashion
Pacsun & The Met Collaborated on a Covetable Apparel Capsule
Inclusive Undergarment Lines
Taimi Debuts a Gender-Affirming Undergarments Capsule with Urbody
Inclusive Fashion Runways
The Runway of Dreams Foundation Returns for New York Fashion Week
Oversized Denim Campaigns
Pacsun Co-Created Better in Baggy with The Pacsun Collective
Sustainable Indian Streetwear Lines
Cloveify Wearables Launches its New Sustainable Clothing Line
Planet-Friendly Denim Collections
Soorty's Stunning New Denim Pieces Are Sustainably Crafted
Celebratory Disney-Inspired Collections
Forever 21 Celebrates Disney's 100th Anniversary
Luxurious Canadian Athleticwear
First Health Apparel Was Designed for Comfort and Flexibility
Chic Streetwear Fashion Collections
Homme+Femme Recently Debuted Its Spring/Summer 2023 Line
Vacation-Inspired Clothing Lines
Saint Holiday Emphasizes Sustainability & Ethical Manufacturing
Fashion-Forward Layering Lines
SHEIN Introduces Weather-Adaptive Fashion Collection
Design-Inspired Activewear Lines
The DSGN Studio AW24 Capsule is Available on boohoo’s Us Website
Body Artwork-Inspired Fashion
Jean Paul Gaultier Presents the Body Tattoo Apparel Designs
Fall-Ready Denim Campaigns
Pacsun Launched Its Interactive Better in Baggy Denim Campaign
Climate-Positive Outdoor Apparel
Askov Finlayson Launches North Swimwear for Earth Month
Cartoon-Themed Performance Wear
Disney x lululemon Delivers Stylish Cartoon Activewear
Plant-Based Activewear Ranges
Pangaia's New Sports Bra & Leggings Offer Eco-Friendly Comfort
Exclusive Women-Celebrating Apparel Collections
Foot Locker Launches Women’s History Month Apparel
Circular Fashion-Enabling Partnerships
Coach and Poshmark's Collaboration Makes Buyer Resale Easy
Charitable Limited-Edition Leggings
Splits59 & The Goods Mart Create the "Do Good" Leggings
Inclusive Swimwear Collections
Onewith Swim Boasts a Patent-pending Design
Japan-Expansive Physical Fashion Stores
Studio Nicholson Gets a New Store in Tokyo
Ultra-Stylish Tween Clothing Collections
Hayden Girls Offers a Diverse Range of Tween Clothing
Understated Luxury Menswear
Coofandy's New Collection Brings Quiet Luxury to Modern Men
Interactive Phygital Hoodies
Beyond's Phygital Fashion Capsule Can Be Tried on with AR
Flattering Retro Oversized Denim
JNCO Jeans Back a Triumphant Return with a Wide Silhouette
Affordable Gen Z Apparel
Foundry by Cover Story Clothing Enters the Fashion Scene Through AJIO
Stylist-Designed Retailer Fashions
These JCPenney Collections Boast a Fashion-Forward Edge
AI-Powered Denim Catalogs
Salsa Jeans Implemented MySize's Smart Catalogue to Improve Fit & Sizing
Cooling Pregnant Fashion Lines
Ingrid + Isabel Ensures Comfort & Style with the Cooling Collection
Playfully Patterned Adventurewear
TNF x Yinka Ilori Inspires Optimism No Matter the Weather
Fall-Centric Vintage-Inspired Apparel
Florence Black Presents a New Capsule for FW23
Recycled Sunny Swimwear
Parade Unveils its First Swimwear Collection with Inclusive Sizing
Youthful Undergarment Brands
Maidenform Introduces its Younger, Gen Z-Focused Brand, M
Outerwear-Centric Fall Fashion
Bene Culture Presents its Latest Collection for the Season
Rugged Fashion-Forward Jackets
FJackets Marries Form and Function With its Diverse Collection
Confident Fashion Rebranding Campaigns
Boohoo Launches the People Will Talk... Campaign
Inclusive Bewitching Capsules
Unique Vintage Introduced a Hocus Pocus Apparel Collection
In-House Minimalist Apparel
Crescent’s Contemporary Women’s Clothing for Timeless Elegance
Elevated Athleisure Pieces
C.P. Company Presents Practical and Stylish Apparel for Winter
Fashion-Forward Ski Series
PrettyLittleThing Unveils Elevated Ski Collection for Winter Sports
Eco-Minded Workout Wear
H&M Unveils a Sustainable Activewear Line to Combat Fast Fashion
Effortless Elegant Women's Apparel
Heartloom Offers a Range of Whimsical Pieces for Summer
Holistic Comfort Yoga Gear
The Blakely Yoga Edit Collection Includes Three New Products
Adaptive Senior Fashion
Joe & Bella Specializes in Modern, Adaptive Fashion for Seniors
Body Positivity Campaigns
Body Proud's #noBODYlikeyou Removes the Pressure to Look a Certain Way
Woman-Focused Workwear Collections
The Carhartt Women's Workwear Capsule Collection is Comfy
High-Performance Workout Apparel
Athleta Launches a New Womens Line for High-Intensity Exercising
Viral Oversized Waistband Hoodies
Unfinished Apparel Aims to Support Mental Health Awareness
Mature Fashion-Forward Brands
'Wit & Wisdom' Launched for Older Consumers to Stay Fashion-Ready
Heat-Retaining Shapewear
The Popilush Redtag Collection Features Coffee Charcoal-Infused Fibers
Wasteful Fashion Campaigns
Vestiaire Collective Reminded People to Shop Mindfully on Black Friday
Cheerful Spring-Ready Collaborative Fashion
Diane von Furstenberg Works on a Capsule with Target
Small-Format Retailers
Nordstrom’s Small-Format Strategy 'Closer to You' is Expanding Until 2025
Adaptive Intimate Collections
Victoria’s Secret and Pink Team Up to Launch Adaptive Intimates
Luxury Cozy Nightwear
Bluebella Redefines Evening Comfort with Its Latest Sleepwear Collection
Stylish Size-Inclusive Intimates
Arula Makes Intimates for Millennials and Gen Z
Active Lifestyle Retailer Ranges
The Sports Edit on M&S Now Features Reebok and Puma
Omnichannel Retail Initiatives
J. Jill is Aiming to Provide Women More Positive Retail Experiences
Comfort-Focused Shapewear Bras
Shapellx Launches a New Shapewear Bra Collection
Model-Inspired Fashion Collections
The Partnership Between BOSS and Naomi Campbell is Significant
Women-Supporting Clothing Brands
'Sozy' Aims to Support Women and Victims of Violence
Seamless Activewear Lines
WellBeing + BeingWell's Seamless Collection is Available at REVOLVE
Shoemaker-Backed Oversized Shirts
Vagabond Shoemakers Unveils its First Branded Apparel Collection
Affordable Activewear Collections
Forever 21 Unveils a New Activewear Line for the Season
Charitable Protective Clothing
WATSKIN Partners with the Breast Cancer Research Foundation
Body Confidence Coaching Programs
Dove & Nike are Launching Body Confident Sport for Girls
Size-Inclusive Pickleball Bras
Glamorise Offers Size-Inclusive Sports Bras for Pickleball Players
Community-Driven Clothing Companies
'Bombas' Makes a Donation for Each Item Purchased
Recovery-Promoting Functional Apparel
Goldwin Introduces the Re-Optimum Series
Circular Non-Shrink Apparel
John Lewis is Unveiling a 20-Piece Eco-Friendly Clothing Capsule
Ethereal Fairytale Apparel
Ivy City Co.'s Debuts Its Fairytale Collection
Sustainable Dairy-Branded Apparel
Organic Valley Releases a Collection of Sustainable Apparel
Performance-Focused Athleisure Wear
Dick's Sporting Goods Showcases the New 'Inspire' Fabric
Body-Conscious Undergarment Shops
Stripe & Stare Bra Shop Introduces Four New Bra Shapes
Mix-and-Match Private Label Fashions
Macy's On 34th Offers Fresh Styles to Elevate Wardrobes
Love-Inspired Tennis Brands
Love All Boasts a Collection of Stylish and Functional Activewear
Supportive Maternity Shapewear
Shapermint's Maternity Collection Comforts Throughout Motherhood
Contemporary Workwear-Inspired Fashion
Madhappy Debuted Its Utility-Focused Pre-Fall 2023 Range
Size-Inclusive Adaptive Apparel
QVC Launches the Denim & Co. Adaptive Apparel Collection
Size-Inclusive Apparel Lines
The C. Wonder by Christian Siriano Collection is Available From HSN
Stunning Size-Inclusive Swimwear
Universal Standard Debuts its Swimwear Line with Inclusive Sizing
Opulent High-Quality Garments
Nobody's Child Introduces its All-New Premium Collection for Summer
Summer-Ready Boutique Shops
Urban Outfitters Unveils a New Dress Boutique Pop Up Opening in April
Body-Inclusive Image Apps
Pinterest’s New Body Type Range Delivers More Inclusive Search Results
Intimate Maternity Clothing Capsules
Embrace Debuts in Canada with its Maternity & Postpartum Line
Avant-Garde Sporty Fashion Apparel
Rick Owens and Champion Continue their Collaboration
Inclusive Try-On Programs
Perfect Corp. Connects Beauty Brands with Digital Beauty Innovation
Cozy Maternity Apparel
Carter's Launches its 'Little Planet Mother Collection' for New Parents
Elevated Loungewear Staples
Brunette the Label's Go-To Essentials is Perfect for Work and Play
Circular Luxury Clubs
'More' Supports More Conscious Shopping and More Accessible Luxury
Adaptive Wheelchair-Compatible Apparel
JC Penney Announces the Jamey Perry for JCPenney Line
Forest-Preserving Brand Initiatives
Three Prominent Chinese Fashion Companies Join Canopy
Inclusive Undergarment Capsules
Primark Launches the Inclusive Magnetic and Velcro Undergarments
Womenswear Wardrobe Staples
JD Williams Debuts a Versatile Clothing Capsule for Middle Age Women