These Marvel Avengers Dresses are Now Available in Plus Sizes
Katherine Pendrill — July 16, 2015 — Pop Culture
Popular clothing retailer ‘Torrid,’ recently teamed up with ‘Her Universe’ to offer Marvel Avengers dresses in plus sizes. Her Universe specializes in clothing for fangirls, but unfortunately most of their designs are only available in limited sizes. Through the collaboration with Torrid, three of the new Marvel Avengers dresses will be available in additional sizes.
As part of the new collection, Torrid will carry four Marvel designs that go up to a size 26/28, as well as three designs that go up to size 30/32. The collection is made up of colorful skater dresses, which are inspired by characters such as the Black Widow, Iron Man and Captain America. Not only does the collection provide additional sizes, but it also offers each of the dresses at the same price point as the standard size garments.
Through the Torrid and Her Universe collection, a broader range of consumers can now don the adorable Avengers dresses.
As part of the new collection, Torrid will carry four Marvel designs that go up to a size 26/28, as well as three designs that go up to size 30/32. The collection is made up of colorful skater dresses, which are inspired by characters such as the Black Widow, Iron Man and Captain America. Not only does the collection provide additional sizes, but it also offers each of the dresses at the same price point as the standard size garments.
Through the Torrid and Her Universe collection, a broader range of consumers can now don the adorable Avengers dresses.
Trend Themes
1. Plus-size Fashion Collaborations - Clothing retailers partnering with speciality brands to offer plus-size fashion choices in popular collections.
2. Geek Fashion - Designing fashion collections inspired by superhero and pop culture characters for grown-up fans.
3. Inclusive Fashion - Creating fashion collections that cater to a diverse range of consumers, including those who wear sizes beyond the standard range.
Industry Implications
1. Fashion Retail - Fashion retailers partnering with niche brands to make popular collections available in extended sizes, embracing inclusivity and diversity.
2. Pop Culture Merchandising - Pop culture merchandise and merchandise retailers offering fashion collections for fans of geek culture.
3. Textile Manufacturing - Textile manufacturers prioritizing the creation of broad capacity production lines to cater to the diverse sizing needs of the fashion industry.
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