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Speaker Companion

Kid-friendly features are being introduced to smart speaker systems

Trend - As the concept of the smart home is expanding and voice-control becomes a common feature of products, kid-friendly features enter the user interface of AI home assistants. These features engage, entertain and monitor children--alleviating some parental stress.

Insight - Being part of a digital-savvy generation, Millennials invite technology to play a formative part in their child's life. The integration of these features into the home allows for the parental aids to be omnipresent and close by when needed, adding a layer of convenience and security. In turn, this soothes the stress some might experience when they attempt to juggle life's tasks -- from going to work and doing chores to cooking meals for their kids and keeping up with the news.
Workshop Question - How can a voice-assisting feature enhance the feeling of companionship for your product?
Trend Themes
1. Kid-friendly Smart Home Features - As voice-control becomes a common feature of AI home assistants, kid-friendly features enter the user interface of smart speakers to engage, entertain and monitor children.
2. Tech Interventions in Family Life - As technology becomes more integrated into family life, new forms of tech interventions are being adapted to intimate moments, such as storytime.
3. Screenless Audio Solutions - Consumers are turning to screen-less listening toys and smart speakers as a way to reduce screen time and stimulate children's curiosity and imagination.
Industry Implications
1. Smart Home Technology - Smart speaker systems with kid-friendly features and voice-control are a growing trend in the smart home technology industry.
2. Toy Manufacturing - Screen-less listening toys and interactive audio systems, like the TonieBox, present a disruptive innovation opportunity for the toy manufacturing industry.
3. Child Development and Education - The integration of kid-friendly features into smart speakers and voice-assistants has the potential to impact child development and education - representing a market opportunity for innovation.
5.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 35 Examples:
55,752 Total Clicks
Date Range:
Feb 19 — Oct 20
Trending:
Warm
Consumer Insight Topics:

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