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Social Tech

Devices made specifically for social networking signify a true social media addiction

Implications - Most mobile phones give the option to connect to social media; however, there has been a rise in devices made specifically for social media use. What was once considered an addiction to communication has become an addiction to social networking, and typical telecommunication devices no longer suffice. Lengthy phone conversations are becoming increasingly unnecessary to the consumer who is accustomed to communicating in 140-character snippets.
Trend Themes
1. Social Media Addiction - Rise in devices specifically for social media use indicates an addiction to social networking and provides an opportunity for marketers to tap into social media addiction psychology.
2. Social Media Integration - Hardware and software integration of devices with social networks like Facebook provides an opportunity to create new social media tools and even more integrated products.
3. New Social Media Tools - Innovators are developing specialized keyboards, messaging tools, and other gadgets that provide instant access to social media functionality, presenting an opportunity for companies to improve social media experience through novel tools
Industry Implications
1. Technology Industry - The technology industry can leverage the rise of social media addiction in creating specialized devices and tools to enhance the experience of social media users
2. Marketing Industry - The marketing industry can take advantage of the psychology behind social media addiction to create targeted advertising campaigns
3. Social Media Industry - Companies in the social media industry can develop innovative products using hardware and software integration to increase social network engagement and create new forms of social media tools
4.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 48 Examples:
610,619 Total Clicks
Date Range:
May 10 — Mar 11
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Touchscreen Tech Bracelets
Touchscreen Tech Bracelets
The Nextep Computer Concept by Hiromi Kiriki
From the mind of Hiromi Kiriki comes a concept design for adorning the wrist with the latest technological gadget. The Nextep Computer Concept was developed to be constructed out of a flexible OLED touchscreen… MORE
Social Media Shortcuts
Social Media Shortcuts
The Flashpoint iBoard Apple Bluetooth Keyboard is Certainly Convenient
This Flashpoint iBoard Apple bluetooth keyboard is an accessory that is in keeping with the technological times. Providing you with shortcuts to your favorite social media sites, this is a must-have item… MORE
play_circle_filledSocial Networking Typing Tools
Social Networking Typing Tools
The Facebook S.N.A.K. Keyboard is Enhanced with Hotkeys
The featured S.N.A.K. Keyboard is offering up all of your most common Facebook functions functions in hotkeys, all along the left and right sides of your computer peripheral. The 'Social Network Access… MORE
Instant Messaging Keyboards
Instant Messaging Keyboards
The Emoticon Keyboard Bacjca Lets You Send a Smile in Seconds
Did you ever wish there was a simpler and faster way to show the person you’re conversing with what you’re feeling? Italian companies Progind and Adriano Design are the masterminds behind their product… MORE
Cute Electronic Bunnies
Cute Electronic Bunnies
Make the Karotz Smart Rabbit Your Robotic Pet
If you don't have the money for a pet but still want the company, check out the Karotz Smart Rabbit. This little bunny is more than just cute, it's also quite high-tech. Like most robotic pets, the Karotz… MORE
play_circle_filledSocial Networking Phones
Social Networking Phones
The HTC Chacha and Salsa Fulfill all your Networking Needs
The HTC Chacha and Salsa phones are new social networking smartphones that will revolutionize social media use. Announced at Mobile World Congress 2011, the HTC Chacha and Salsa phones have hardware and… MORE

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