Ideas
Explore the world's #1 largest database of ideas and innovations, with 470,884 inspiring examples.
Trend Reports
Discover why 1,271 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,251 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,271 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,251 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 470,884 cutting edge ideas.

Social Practicality

Social media sites aid in the making of everyday decisions

Implications - With the ongoing shift towards an online lifestyle, more individuals are turning to their social media sites for input in making everyday decisions. By providing social media applications that act as alarm clocks, forecast the weather and allow users to compare restaurants and other services, businesses are giving more practical, day-to-day uses for social media beyond its original communication and networking purposes.
Trend Themes
1. Social Media Integration - More businesses are incorporating social media into practical applications such as alarm clocks, exercise apps, and charity cafes, creating disruptive innovation opportunities for companies to create virtual experiences for users that reflect real-world goods.
2. Increased Focus on User Safety - Social media companies such as Facebook are taking steps to ensure an altogether safer online community for users, providing disruptive innovation opportunities for companies to create new security features and tools.
3. Crowdsourcing Data - The Weddar app is one example of how crowdsourcing information provides data that's more reliable than weather predictions of traditional weathermen, giving rise to disruptive innovation opportunities for companies to create data-gathering platforms that rely on user-contributed data.
Industry Implications
1. Apps - Companies that create apps can incorporate social media integration, such as exercise apps, social media alarm clocks, and entertainment apps to create virtual experiences for users.
2. Social Media - Social media companies like Facebook are increasing their focus on user safety, providing an area for disruptive innovation in creating new security features and tools.
3. Advertising - Advertising companies can look to Granatapet's billboard that uses Foursquare and people's feeling of touch and taste to promote their products, providing disruptive innovation opportunities for advertising.
3.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured, 47 Examples:
479,962 Total Clicks
Date Range:
Feb 11 — Apr 11
Trending:
Average
Consumer Insight Topics:

Featured Examples

Anti-Bullying Social Media
Anti-Bullying Social Media
Facebook is Set to Unveil Its Dramatically Improved Security Features
The mammoth social networking site Facebook has come under fire over the past few years over their security features and the rise of social media harassment. The upcoming release of a whole new set of… MORE
Social Media Feeders
Social Media Feeders
Granatapet Develops a Billboard With Foursquare That Releases Dog Food
German pet food manufacturer Granatapet has taken interactive advertising to a whole new level with their billboard. The problem with most traditional advertising is that the consumer can only see the… MORE
Virtual Charity Cafes
Virtual Charity Cafes
The Christchurch Cafe is an Ingenious Way to Aid Earthquake Victims
A clever and ethically minded website by the name of Christchurch Cafe has recently taken a uniquely creative way to raising funds for victims of New Zealand's recent earthquake. Featuring a list of virtual… MORE
play_circle_filledSocial Media Entertainment Apps
Social Media Entertainment Apps
Throw a Bash for Your Online Friends With the Hurricane Party App
Put the social back in social networking with the Hurricane Party App. Let's admit it, you may be really popular online on a number of social media platforms, but how often do you actually hang out (IRL)… MORE
Interactive Exercise Apps
Interactive Exercise Apps
'Git Fit' for iPhone Turns Working Out into Social Networking
If you're lacking the motivation to go for a jog, 'Git Fit' for iPhone is an app that will rile your competitive spirit because your exercise stats will be visible to your friends. The package comes with… MORE
Social Media Alarm Clocks
Social Media Alarm Clocks
The Alarm App Tweets and Facebooks Your Morning Wake-Up
The Alarm app is a new iPhone app that lets you shout at your alarm to snooze it. The app has a special function that lets you snooze it via shouting. And by shouting, I mean mumbling obscenities. The… MORE
Crowdsourced Weather Apps
Crowdsourced Weather Apps
The Weddar App Lets You "Check Into" the Weather
Have you ever felt cheated by a phony forecast gleaned from the TV weatherman or from an online site? Wish there was a way to find out what the weather was from people actually experiencing it? If you… MORE

Related Examples

Marshallmallow  Chick Marketing
Marshallmallow Chick Marketing
Peepster Uses a Modified Volkswagen to Promote Sugary Sweetness
27 Skype Breakthroughs
27 Skype Breakthroughs
From Wi-Fi Phones to Virtual Kiddie Lectures
50 Social Business Breakthroughs
50 Social Business Breakthroughs
An Eye-Opening Exploration of Ethically Inclined Business Ideas
Social Media Interaction Enhancements
Social Media Interaction Enhancements
Facebook Comments Plug-In Creates Larger Connections
Location-Based Medicine Deals
Location-Based Medicine Deals
Green Cross Partners With Foursquare to Offer Deals to Users
Save the Dolphin Jewelry
Save the Dolphin Jewelry
The Temple St. Clair Dolphin Pendants and Rings Give Back
Quizzing Alarm Clocks
Quizzing Alarm Clocks
The iQ Alarm Clock Makes You Smarter with Every Morning
Charitable Playboy Fashions
Charitable Playboy Fashions
These Marc Jacobs For Playboy Shirts Support Designers Against AIDS
30 Laborious Alarm Clocks
30 Laborious Alarm Clocks
From Explosive Grenade Alarms to Clocky
play_circle_filledSearch Engine Geo Apps
Search Engine Geo Apps
The New Google Latitude Lets You Check Into Places
Interactive TV Apps
Interactive TV Apps
The Grey's Anatomy Sync App Lets You Interact With the Live Show
Twittering News Apps
Twittering News Apps
Smartr iPhone App is a Beautiful News Reader for Twitter
Academic Check-In Badges
Academic Check-In Badges
Foursquare for Universities Program Now Availabe at All Global Campuses
TV Show-Identifying Apps
TV Show-Identifying Apps
Share What You're Watching on TV With the IntoNow iPhone App
Haute Workout Wear
Haute Workout Wear
Game On by Terry Tsiolis Recommends Dolce & Gabbana for Gymnastics
15 Charitable Shoe Selections
15 Charitable Shoe Selections
From Charitable Hemp Footwear to Celeb Social Slippers
Athletic Image Branding
Athletic Image Branding
Koodo Mobile by TAXI Offers Fat-Fighting Cellphone Contracts
Charitable Champagne Galas
Charitable Champagne Galas
The Moet Chandeliers Ball is a Lavish Access Agency Production
Charitable Crowd-Funded Films
Charitable Crowd-Funded Films
The Heartbreak Fund Promises to Give 50% of Profits to Charity
Tween-Only Websites
Tween-Only Websites
Whatswhat.me Launches a Kids-Only Social Network
Personal Trainer Tech
Personal Trainer Tech
MapMyFitness iPhone App Makes Staying In Shape Easier and Cooler Than Ever
Celebrity Charity Calendars
Celebrity Charity Calendars
the L'Oreal 2011 Hairdressers Against Aids Pushes Awarenes
Eco Charity Condoms (UPDATE)
Eco Charity Condoms (UPDATE)
Sir Richard's Condoms Are a Philanthropic Pleasure
Living Exercise Equipment
Living Exercise Equipment
The Flourish Activity Weight Grows as You Workout
Wristband Alarm Clocks
Wristband Alarm Clocks
The WakeMake Gets Attention at the Wire Store 'Regal Remix' Event
99 Creative Charitable Acts
99 Creative Charitable Acts
From Epic Online Activism to Strutting Charity Events
Social Media Partying
Social Media Partying
Click to Get In Exclusively to the Foursquare New Year's Eve House Party
Body-Monitoring Fitness Bottles
Body-Monitoring Fitness Bottles
The i-Dration Water Bottle Lets You Know When You Need a Drink
Extremity Exercise Equipment
Extremity Exercise Equipment
The Hand Fitness Trainer Strengthens and Tones Your Hands
Check-In for Charity
Check-In for Charity
The Foodspotting Spotathon Challenge Feeds Those in Need
Feminine Fitness Apps
Feminine Fitness Apps
Get a Rocking Body With the NikeWomen Training Club App
Geography App Alliances
Geography App Alliances
Foursquare and Gowalla Collaborate to Create a Greater Network
Social Media Shopping Ads
Social Media Shopping Ads
Get Gap Foursquare Deals with Just a Click of the "Follow" Button
Finger-Fixed Ticker-Trackers
Finger-Fixed Ticker-Trackers
Carepeutic Heart Rate Monitor Ring is a Wearable Well-Being Gadget
23 Location-Based Innovations
23 Location-Based Innovations
From Sausagefest Avoidance Sites to NFL Check-In Promos
play_circle_filledSplit-Screen Advocates
Split-Screen Advocates
Gay Bashing Gets a Beat Down by Madonna on Ellen
Soaking Wet Time-Tellers
Soaking Wet Time-Tellers
Water-Powered Digital Alarm Clocks Runs Solely on Aquatic Energy
Deafening Alarm Clocks
Deafening Alarm Clocks
The Amplicom TLC 200 Was Created for the Hearing-Impaired
High-Pitched Alarms
High-Pitched Alarms
Sonic Alert Clocks Punish Your Ears with Blaring Decibels
Web-Connected Alarm Clocks
Web-Connected Alarm Clocks
Wake Up to the Digital Tunes of the Altaz Internet Clock Radio
Door Chime Time-Tellers
Door Chime Time-Tellers
Additional Doorstop Buzzing with the Remote Visual Doorbell Clock
Social Media Mayoral Campaigns
Social Media Mayoral Campaigns
The Foursquarian Candidate Could Make You Mayor of Chicago
Illuminated Smoke Alarms
Illuminated Smoke Alarms
A Light Bulb Idea from the Lum Smoke Detector
48 Ways to Fake Fitness
48 Ways to Fake Fitness
From Offbeat Outfits to Flexible Furniture
Positive Body Image PR
Positive Body Image PR
Meghan McCain Stands Up to Laura Ingraham on Twitter
Cyber Bullying
Cyber Bullying
High Tech Harrassment via SMS, Email
play_circle_filledBullying Made Public
Bullying Made Public
Teenage Girl Getting Beaten Up Goes Viral on YouTube