Consumers gravitate towards the richness found in smokey, spicy dishes
Implications - As consumers become more accustomed to spice, they are beginning to crave more than just heat. Dishes that include smokey, spicy flavors add texture and body to the taste and experience of a meal. Smoked herbs and spices strengthen existing flavors, giving an all-around richness that's well appreciated, especially keeping in mind that most consumers now consider themselves to be foodies.
Trend Themes
1. Smoky and Spicy Flavors - Consumers are gravitating towards complex flavors adding texture and richness, presenting an opportunity for innovative product development.
2. Uncommon Ingredients - Food bloggers and chefs are experimenting with unusual ingredients in traditional dishes such as hummus and salsas to create new taste experiences for consumers.
3. Demand for Spicy Condiments - Catering to growing demand for flavorful condiments, companies are launching products such as French’s Classic Yellow Spicy that appeal to consumers seeking options to enhance the taste of their favorite dishes.
Industry Implications
1. Food and Beverage - The food and beverage industry has an opportunity to innovate by experimenting with new combinations of ingredients and flavors to create unique and bold taste experiences for consumers.
2. Condiment and Sauce - The condiment and sauce industry can innovate by launching new products that cater to the growing demand for spicy and complex flavors.
3. Fast Food - Fast food chains can innovate by expanding their menu offerings to include new and exciting ingredients such as pork belly and smoked meats.
