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Next Besting

Budget alternatives to pricey originals

Implications - The recession has restricted the ability for some to indulge in certain goods, but a variety of alternatives are popping up to semi-satisfy those desires. Consumers are becoming more creative and open-minded, actively seeking ways around restrictions and becoming open to budget-friendly compromises.
Trend Themes
1. Affordable Luxury - The recession has seen a rise in affordable alternatives for high-end fashion, such as budget-friendly luxury fashion lines and accessible rental services.
2. Fast Fashion - The success of fast fashion in the clothing industry has led to the expansion of the concept into home furnishings and interior design, allowing for trendy updates to home decor on a budget.
3. DIY Apparel - Consumers are seeking greater control over their fashion choices and are expressing this desire through the popularity of do-it-yourself fashion products and customizable clothing options.
Industry Implications
1. Fashion Retail - Fashion retailers can take advantage of the demand for affordable luxury by offering budget-friendly high-end clothing lines and accessible rental services.
2. Home Furnishings - Expansion of the fast fashion concept into home furnishings presents an opportunity for companies to offer trendy, seasonal updates to home decor at affordable prices.
3. E-commerce - The popularity of customizable clothing and do-it-yourself fashion products presents opportunities for e-commerce companies to offer more personalized shopping experiences.
4.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
12 Featured, 74 Examples:
2,202,038 Total Clicks
Date Range:
Oct 08 — Jan 10
Trending:
Hot
Consumer Insight Topics:

Featured Examples

Affordable Foot Couture
Affordable Foot Couture
Jimmy Choo for H&M Puts Shoe Mavens In Footwear Heaven
Famed footwear designer and god to millions of shoe-lovers around the world, the latest endeavor Jimmy choo is a line for H&M. The designer of pricey, but worth-every-penny-gorgeous, to-die-for heels,… MORE
Fashionable Clothes For Free
Fashionable Clothes For Free
FreeFashionTees.com Gives Away Sponsored Tees to Young Adults
If you love free clothes, listen up! FreeFashionTees.com is giving away sponsored t-shirts for free! Now before you let your imaginations begin dreaming up hidedous, over-sized promo shirts with tacky… MORE
Couture Prop Shops
Couture Prop Shops
SHOWstudio Lets You Buy Items From Runways & Editorial Shoots
If you follow fashion and fashion photography, you'll instantly recognize these items from SHOWstudio. This online shop opened its virtual doors just last week, and offers an exquisite array of genuine… MORE
Budget-Friendly High Fashion
Budget-Friendly High Fashion
‘McQ Alexander McQueen' Fashions Hit the Bargain Racks at
Late last year, Target said it would benefit from a collection called Designer Collaborations. First up is Alexander McQueen, and the fashions are now starting to hit the racks in Target stores. Here is… MORE
Credit Crunch Costume Jewelry
Credit Crunch Costume Jewelry
Tom Binns 'Faux Real' Collection Is Made of Laminated Photos
The state of our economy has led Tom Binns, Michelle Obama’s unofficial “First Jeweler,” to make an affordable jewelry line. Binns first debuted “Faux Real,” a collection of affordable costume jewelry,… MORE
play_circle_filledConvertible Couture
Convertible Couture
Merlin Castell All-In-One Dress
Hailing from Honduras with the passion to design since he was a young child, Merlin Castell created this one-of-a-kind convertible dress. It’s a dress that converts from a lovely gown that’s perfect for… MORE
Fast Home Fashion
Fast Home Fashion
H&M, Zara Make Sure Your Home is As Fashionable As Your Wardrobe
The concept of "fast fashion" has gone from the clothing racks of stores like H&M;to home furnishings and interior designs by the same brands. H&M;and Zara are now offering home collections for those… MORE
Affordable Global Fashion
Affordable Global Fashion
Tracy Feith Signs Onto Target's GO! International Label
Because of the recession, Target is becoming a stop for fashionistas who find their credit cards reaching max. Target just launched their GO! International line, which features fashions from top designers… MORE
Cheaper Kiddie Couture
Cheaper Kiddie Couture
Stella Mccartney's Affordable Children's Line for GAP
Fashion bible Women’s Wear Daily is reporting that Beatles baby Stella McCartney will be designing a line of children’s clothing for GAP Inc. Stella McCartney has had an enviable fashion career designing… MORE
Retailers Selling Scraps
Retailers Selling Scraps
American Apparel Sells Bags-o-Scraps to DIYers
You learn something new every day, and today I learned that hip clothing retailer American Apparel is selling cloth scraps for $8 per bag--weird! The order form for the American Apparel scrap bags, titled… MORE
Fashion Pricing by Age
Fashion Pricing by Age
LoanMe or OwnMe Makes Luxury Bags Affordable to All
So, renting luxury goods is a growing way to have access to the goodies you can’t quite afford to buy, but what about that Prada or Gucci bag that you fall in love with and just have to own? No matter… MORE
play_circle_filledCredit Crunch Co-Branding
Credit Crunch Co-Branding
Joint Ventures Gain Popularity As The Recession Worsens
As this recession drags on, retailers are fighting eroding sales. Many smart retailers are looking to innovative joint ventures to entice customers to their cash registers. Though not a new idea, many… MORE

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