Like ever-popular vampires, consumers have a thirst for the red stuff
Implications - The popularity of vampires has been holding strong, but that trend is now stripped down to the most simplistic and gruesome commodity--blood. Pop culture, marketing, business and art are looking within the human anatomy for inspiration for their products, advertisements and editorials.
Trend Themes
1. Blood-themed Products - The popularity of vampires has spurned a trend in blood-themed products such as Bleeding Heart Gummy Candy and bloody red dresses.
2. Blood as Artistic Inspiration - Artists have begun using blood as inspiration for their art, as seen in Ling Jian's paintings and Aaron McPolin's photo shoot 'Ichor'.
3. Graphic and Gory Advertising - Graphic and gory advertising, such as Bangalore Police's PSA campaign, aims to shock consumers into changing their behavior.
Industry Implications
1. Food and Beverage - Companies can capitalize on the trend of blood-themed products by releasing their own versions, such as candy or drinks, that tie into popular culture.
2. Art and Design - Artists can use blood as a medium to create unique and provocative pieces that challenge traditional perceptions of art and beauty.
3. Marketing and Advertising - Businesses can leverage graphic and gory advertising to leave a lasting impression on consumers and encourage them to change behavior.
7 Featured, 59 Examples:
1,666,615 Total Clicks
Date Range:
Jan 10 — Jun 10
Trending:
Warm
Consumer Insight Topics:
