Abstract foodtography points to a lighthearted approach to eating
Implications - We should all take our food less seriously, according to those artists who are creating fun food photography. Bridging the gap between the more somber channels of culinary plating and modern art, this whimsically uninhibited approach to cuisine signifies a shift in our feelings toward food, in which rationing has ended with the recession and eating should be free of diet implications.
Trend Themes
1. Whimsical Food Photography - Food photography is becoming a form of art in its own right, as foodies take to blogs to provide everyday consumers with recipes and restaurant reviews that encourage experimentation with flavors and aesthetics of food.
2. Food Personification - Bent Objects by Terry Border and other artists playfully personify food, potentially signalling a broader trend in the food industry for making everyday food products more unique and interesting for consumers.
3. Playful Foodtography - Stephanie Gonot's playful foodtography could signify a need for brands to embrace a more light-hearted approach to their marketing campaigns and branding strategies.
Industry Implications
1. Food & Beverage - The food industry could harness the trend of playful foodtography and whimsical food photography to create unique and playful packaging for everyday food products.
2. Art & Design - Artists and designers could explore the trend of food personification to create innovative product designs that create connections between consumers and everyday food items.
3. Marketing & Advertising - Marketing and advertising professionals could leverage playful foodtography and the trend of whimsical food photography to create more engaging and entertaining campaigns that capture the attention of consumers.
7 Featured, 56 Examples:
1,801,498 Total Clicks
Date Range:
Aug 10 — Feb 11
Trending:
V. Hot
Consumer Insight Topics:
