The Bosch Electric Food Chopper Will Make Your Veggies Scream
Shelby Lee Walsh — March 8, 2010 — Marketing
References: caplans & adsoftheworld
Bosch now has an electric food chopper that will make your veggies scream in terror (as these print ads quite literally display) With 550 watts of power, the MMR 1501 electric food chopper is one mean way to chop up your greens.
Advertising agency DDB from Düsseldorf, Germany are the great minds behind this great personified food campaign. Published just this year, this ad is sure to make you treat your veggies with love and respect before you throw them in the grinder.
Advertising agency DDB from Düsseldorf, Germany are the great minds behind this great personified food campaign. Published just this year, this ad is sure to make you treat your veggies with love and respect before you throw them in the grinder.
Trend Themes
1. Personified Food Ads - Create advertising campaigns that anthropomorphize food to evoke emotional response and consumer engagement.
2. Electric Food Chopper - Incorporate advanced electric food chopper technology with high wattage power to efficiently chop vegetables and other food items.
3. Veggie Love and Respect - Promote the concept of treating vegetables with love and respect to encourage healthier eating habits and reduce food waste.
Industry Implications
1. Advertising - Explore innovative approaches in food advertising by incorporating anthropomorphic elements into campaigns to increase consumer interest and engagement.
2. Appliances - Develop advanced electric food choppers with higher wattage power and improved cutting technology for more efficient food preparation.
3. Food and Beverage - Market the value of mindful eating and encourage consumers to treat vegetables with care, leading to healthier lifestyles and reduced food waste.
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