Consumers seek ways to let their online individualities shine
Implications - Despite the fact that social networking sites today offer more customization than ever before, many consumers are still growing restless with traditional profile pictures and layouts. Marketers are taking notice, offering methods of further profile personalization—everything from a “robot” avatar to a profile photo prank that allows a consumer to express their individuality to the fullest extent.
Trend Themes
1. Hyper-personalization - Consumers seek ways to let their online individualities shine
2. Social Media Glamorizing - Spicing up Facebook profile pages
3. Robot Avatar Apps - Creating ultra-geeky profile pictures
Industry Implications
1. Social Media - Social networks and online communities
2. Personal Branding - Building and shaping personal identity online
3. Mobile Applications - Developing mobile apps for user customization
6 Featured, 46 Examples:
1,558,282 Total Clicks
Date Range:
May 10 — Jan 11
Trending:
Average
Consumer Insight Topics:
