Ideas
Explore the world's #1 largest database of ideas and innovations, with 481,166 inspiring examples.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 103,699 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 103,699 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 481,166 cutting edge ideas.

Top 100 Beverage Trends in October

From Keto-Friendly Coffee Kits to Zero Sugar Energy Drinks

— October 16, 2021 — Lifestyle
As the October 2021 beverage trends reveal, the demand for keto-friendly products shows no signs of slowing down.

For those unfamiliar, keto is short for "Ketogenic" and is the term for a popular low-carb diet. While there are plenty of keto-friendly foods, the October 2021 beverage trends reveal that there is also a high demand for keto-friendly drinks. One example is the new Coffee Starter Kit from Bulletproof, which streamlines the brand's original recipe for a frothy coffee infused with grass-fed butter and MCT oil.

And coffee is not the only caffeinated beverage getting a keto makeover. For instance, Rowdy Energy recently unveiled two brand new flavors of its popular energy drink. Like all the other drinks in the brand's lineup, the new 'Blue Raspberry' and 'Grape' flavors are keto-friendly, zero sugar, and low in calories.
7.1
Score
Popularity
Activity
Freshness
98
Autumnal Seltzer Variety Packs
Autumnal Seltzer Variety Packs
The Bud Light Seltzer Fall Flannel Variety Pack is Limited-Edition
<
97
Oktoberfest Pretzel Beers
Oktoberfest Pretzel Beers
Snyder’s of Hanover Introduces Pretzel Beer for Oktoberfes
<
96
Energizing Pumpkin-Based Beverages
Energizing Pumpkin-Based Beverages
Nékter Juice Bar Debuted Three Specialty Fall-Time Offerings
<
95
Juicy Citrus-Brewed Beers
Juicy Citrus-Brewed Beers
The Blue Moon Moon Haze Pale Ale is Launching Nationwide
<
94
Canned Irish Whiskeys
Canned Irish Whiskeys
Two Stacks Makes Irish Whiskey in a Can
<
93
Cocktail-Style Hard Seltzers
Cocktail-Style Hard Seltzers
Saintly Puts Its Own Spin on Margaritas, Ginger Mules & More
<
92
Yeast Spread-Inspired Beers
Yeast Spread-Inspired Beers
Camden Town Brewed Up Love Hate Ale, a Marmite-Flavored Ale
<
91
Collaboration Vanilla Cappuccino Beers
Collaboration Vanilla Cappuccino Beers
Project Vanilla Shteam Machine is Arriving at Sheetz
<
90
Autumnal Chai Lineups
Autumnal Chai Lineups
Ziggi’s Coffee Has a New Chai Lineup for Fall Featuring CharlieJoe Chai
<
89
Unique Tidal-Powered Distilleries
Unique Tidal-Powered Distilleries
Bruichladdich's New Eco Initiative Aims to Upkeep Islay's Charm
<
88
Pink Alcohol-Free Spirits
Pink Alcohol-Free Spirits
Lyre’s Pink London Spirit is a Non-Alcoholic Version of Pink Gin
<
87
Spiked Pumpkin Seltzers
Spiked Pumpkin Seltzers
Bud Light's Pumpkin Spice Seltzer Shares the Comforting Flavors of Fall
<
86
CBD-Infused Sparkling Waters
CBD-Infused Sparkling Waters
Just Live CBD Sparkling Water Refreshes with Fruit Flavors
<
85
Keto-Friendly Coffee Starter Kits
Keto-Friendly Coffee Starter Kits
Bulletproof Recently Launched a New Coffee Start Kit
<
84
Tiki-Inspired  Alcohol Packs
Tiki-Inspired Alcohol Packs
Oskar Blues Brewery Released a New Tiki-Inspired Mix Pack
<
83
Broad-Spectrum Hydration Drinks
Broad-Spectrum Hydration Drinks
MANTRA’s New Zero Sugar Formula Features 72+ Trace Marine Minerals
<
82
Ready-to-Drink Low-Calorie Cocktails
Ready-to-Drink Low-Calorie Cocktails
SunSplash Canned Cocktails are Made with Bright Flavors
<
81
Balanced Refreshing Seltzers
Balanced Refreshing Seltzers
Something & Nothing Seltzers are Made Simply & Low in Calories
<
80
Highly-Potent Beers Blends
Highly-Potent Beers Blends
Boston Beer Co's New Beer is So Strong Its Illegal in Some States
<
79
Light-Up Festive Liqueurs
Light-Up Festive Liqueurs
M&S is Selling Elegant Bottles with Edible Flakes of Silver Leaf
<
78
Plant-Based Whipped Creams
Plant-Based Whipped Creams
Costa Coffee Introduces 'Vege Kreme' in Poland
<
77
Gemstone Spirit Promotions
Gemstone Spirit Promotions
The Smirnoff 21 Diamonds Promotion Kicks Off in September
<
76
Low-Calorie Hard Seltzer Expansions
Low-Calorie Hard Seltzer Expansions
Topo Chico Hard Seltzer Gets Nationwide Distribution
<
75
50's Pop Star-Themed Whiskeys
50's Pop Star-Themed Whiskeys
Grain & Barrel Spirits Launches Commemorative Elvis Presley Whiskey
<
74
Planet-Friendly Pale Ales
Planet-Friendly Pale Ales
BrewDog Planet Pale Boasts Pineapple and Lime Flavors
<
73
Actress-Approved Sparkling Mixers
Actress-Approved Sparkling Mixers
The Betty Buzz Non-Alcoholic Sparkling Mixers are High-Quality
<
72
Workforce Beer Cans
Workforce Beer Cans
Budweiser Created Limited-Edition Labor Day Cans
<
71
Sugar-Free Oat Milks
Sugar-Free Oat Milks
Oat Canada Launches Signature Barista-Quality Product in 1,000 New Locations
<
70
Persian-Inspired Cocktail Seltzers
Persian-Inspired Cocktail Seltzers
Pasha’s Persian Lemonade is Low-Calorie with Real Ingredients
<
69
Charitable Lychee-Flavored Ciders
Charitable Lychee-Flavored Ciders
The Peacock Lychee & Lime Cider Has a 4.0% ABV
<
68
Craft Cola Bourbon Cocktails
Craft Cola Bourbon Cocktails
Grisly's Cosmic Black Ready to Drink Cocktail is Richly Flavored
<
67
Premium Anniversary Tequilas
Premium Anniversary Tequilas
Don Julio Debuted the Ultima Reserva for its 80th Anniversary
<
66
Root Beer-Flavored Hard Seltzers
Root Beer-Flavored Hard Seltzers
Stewart’s Spiked Seltzer Pairs with Classic American Comfort Food
<
65
Canned Non-Alcoholic Cocktails
Canned Non-Alcoholic Cocktails
Lyre’s Non-Alcoholic Spirts Can Now Be Enjoyed by the Can
<
64
Spy Film-Inspired Champagnes
Spy Film-Inspired Champagnes
Bollinger Unveils James Bond-Themed 'Cuvée 007'
<
63
Authentic Fruit-Tequila Seltzers
Authentic Fruit-Tequila Seltzers
Løs Sundays Has Launched New 'Sparkling Tequila Seltzer' Line
<
62
Fall Drink-Inspired Bodycare
Fall Drink-Inspired Bodycare
Native's Limited-Edition Line is Inspired by Popular Fall Drinks
<
61
Pop-Up Lemonade Stands
Pop-Up Lemonade Stands
Smirnoff is Celebrating the End of Summer and Its Pink Lemonade Lineup
<
60
Brewed Pretzel Beers
Brewed Pretzel Beers
Snyder Bier Tastes Like Snyder's of Hanover Mini Pretzels
<
59
Experiential Whisky Facilities
Experiential Whisky Facilities
Johnnie Walker Celebrates 200 Years and a New Facility in Edinburgh
<
58
Youthful Adventure Beers
Youthful Adventure Beers
Snow Beer's Refreshed Look Speaks to Gen Z
<
57
Mexican Holiday-Celebrating Cans
Mexican Holiday-Celebrating Cans
The Perrier Día de los Muertos Launched in Time for the Holiday
<
56
Organic Pumpkin Spice Lattes
Organic Pumpkin Spice Lattes
Organic Traditions Launched its Instant Pumpkin Spice Latte
<
55
Virtual Coffee Platforms
Virtual Coffee Platforms
De'Longhi Launched an Online Coffee Lounge for Roasters and Coffee Lovers
<
54
Hydrating Drink Mixes
Hydrating Drink Mixes
MANTRA Labs is Introducing its New Electrolyte-Infused HYDRATE Powder
<
53
Espresso-Flavored Vodkas
Espresso-Flavored Vodkas
Masons of Yorkshire Introduces Vodka Line Including Coffee-Based Variant
<
52
On-the-Go Resealable Milk Cartons
On-the-Go Resealable Milk Cartons
Organic Meadow's Organic Single Serve Shelf Stable Milk Boxes
<
51
Ayurvedic Stress-Managing Elixirs
Ayurvedic Stress-Managing Elixirs
Solvasa’s Golden Moment Supports Body Functions
<
50
Celeb-Backed Tequila Brands
Celeb-Backed Tequila Brands
Eva Longoria Launches Luxury Tequila 'Casa Del Sol'
<
49
Economical Coffee Subscriptions
Economical Coffee Subscriptions
Pret a Manger Offers a Coffee Subscription Plan to Its Customers
<
48
Mycelium-Powered Beverages
Mycelium-Powered Beverages
Host Defense Mushrooms' MycoBrew Beverages Share Functional Benefits
<
47
Beginner-Friendly Party Drinks
Beginner-Friendly Party Drinks
Natural Light's Vodka Drink is Perfect for Unseasoned Drinkers
<
46
Flavorful Immune-Boosting Drinks
Flavorful Immune-Boosting Drinks
Super DC Vitamin Drinks Have Been Rolled Out in the UK
<
45
Charitable Cocktail Campaigns
Charitable Cocktail Campaigns
Campari and Imbibe Kick Off the 9th Annual Negroni Week
<
44
Refreshing Gin-Based Canned Cocktails
Refreshing Gin-Based Canned Cocktails
The CANTEEN Gin Spritz Comes in Three Flavor Options
<
43
RTD Gin-Based Beverages
RTD Gin-Based Beverages
The Finnish Long Drink is a Refreshing Alternative to Hard Seltzer
<
42
Creamy Pumpkin Frappes
Creamy Pumpkin Frappes
Frisch’s Big Boy is Serving Up a New Pumpkin Frappe This Fall
<
41
Sleek Drip Coffee Machines
Sleek Drip Coffee Machines
The Brew by BALMUDA is a Sleek Addition to Any Kitchen
<
40
Probiotic Oat Beverages
Probiotic Oat Beverages
Lifeway Foods Created a Dairy-Free, Vegan Probiotic Beverage
<
39
Vietnamese Beer Brand Designs
Vietnamese Beer Brand Designs
Deme Beer Unveils New Brand Identity and Packaging
<
38
Strong Seltzer Variety Packs
Strong Seltzer Variety Packs
The White Claw Surge Variety Pack Includes Two New Flavors
<
37
On-Draft CBD Beverages
On-Draft CBD Beverages
Cruise Beverage Launches First-Ever Nitro Infused CBD Drink on Draft
<
36
Transluscent Handblown Whisky Vessels
Transluscent Handblown Whisky Vessels
David Adjaye Designed a Bottle for the World's Oldest Whisky
<
35
Low-Alcohol Mead Beverages
Low-Alcohol Mead Beverages
Bemuse's Sparkling Mead Meets the Demand for Less Alcohol
<
34
Vegan-Friendly CBD Coffee Creamers
Vegan-Friendly CBD Coffee Creamers
Identity Launches New Flavors of CBD-Infused Coffee Additives
<
33
Integrated Functional Mushroom Products
Integrated Functional Mushroom Products
Earth & Star Expands its Portfolio with Coffee and More
<
32
Celeb-Backed Pomegranate Vodkas
Celeb-Backed Pomegranate Vodkas
Sean 'Diddy' Combs Launches Limited Edition 'CÎROC Pomegranate'
<
31
Keto-Friendly Energy Drinks
Keto-Friendly Energy Drinks
Rowdy Energy Debuts Two New Flavors of its Health-Conscious Beverage
<
30
Low-Alcohol Japanese Seltzers
Low-Alcohol Japanese Seltzers
Sapporo's Water Sour is a Dry, Low-Calorie Alcoholic Seltzer
<
29
Wine-Paired Cracker Experiences
Wine-Paired Cracker Experiences
This Cheez-It Experience Focuses on Pairings of Crackers and Wine
<
28
Playful Alcohol-Infused Gelatin Shots
Playful Alcohol-Infused Gelatin Shots
SLRRRP Shots Has Seen Sales Triple Since 2018 Launch
<
27
Nostalgic Candy-Flavored Beers
Nostalgic Candy-Flavored Beers
Brewdog Has Launched First-Ever Parma Violets Flavored Beer
<
26
Eco Sparkling Water Makers
Eco Sparkling Water Makers
SodaStream Terra is a Next-Generation Sustainable Kitchen Product
<
25
Non-Alcoholic Cannabis Spirits
Non-Alcoholic Cannabis Spirits
'AMASS Afterdream' is a Cannabis-Based Spirit Alternative
<
24
Noodle Soup-Inspired Sodas
Noodle Soup-Inspired Sodas
Nissin's Cup Noodle Soda Celebrates Its 50th Anniversary
<
23
Biodegradable Tea Collections
Biodegradable Tea Collections
Tease's Product and Packaging is 100% Biodegradable & Refillable
<
22
Eco-Friendly Tea Cartons
Eco-Friendly Tea Cartons
Saint James Tea is a Line of Organic Tea to Take on the Go
<
21
Sparkling Dealcoholized Wines
Sparkling Dealcoholized Wines
0.5% ABV Wild Life Botanicals is Low in Calories
<
20
Vodka-Infused Whipped Cream Shots
Vodka-Infused Whipped Cream Shots
Cardi B Set to Launch 'Whipshots' with Starco Brands
<
19
Powdered Immune-Boosting Supplements
Powdered Immune-Boosting Supplements
Nuun Launches 'Immunity 3' Stick Packs in Time for Flu Season
<
18
Highly-Immersive Whiskey Bars
Highly-Immersive Whiskey Bars
Lark Distillery Has Launched a Luxury Whiskey Experience in Tasmania
<
17
Japanese Gin Spirits
Japanese Gin Spirits
Ukiyo is a Premium Brand Sharing Products Like Blossom & Yuzu
<
16
Mexican Hot Chocolate Kits
Mexican Hot Chocolate Kits
McCormick's Collab Celebrates Día de los Muertos
<
15
Calm-Inducing Hemp-Based Drinks
Calm-Inducing Hemp-Based Drinks
Hemp Hop Launches Health-Conscious 'NARDT' Relaxation Beverage
<
14
Branded Tequila Byproduct Bars
Branded Tequila Byproduct Bars
Jose Cuervo Announced the Launch of a Bar Created from 100% Agave
<
13
Bartender-Quality Boxed Cocktails
Bartender-Quality Boxed Cocktails
Boxology Cocktails Provide the Mixology Experience in a Box
<
12
Eye-Catching Craft Beer Designs
Eye-Catching Craft Beer Designs
Vocation Brewery Reveals Major Brand Identity Redesign
<
11
Uplifting Probiotic Drinks
Uplifting Probiotic Drinks
Sunny Culture's Water Kefir Supports the Gut-Brain Connection
<
10
Reusable Ceramic Coffee Filters
Reusable Ceramic Coffee Filters
The Aritayaki Coffee Set Was Inspired by Ancient Japanese Tech
<
9
Drinkable Whipped Creams
Drinkable Whipped Creams
Japan's M.G.K. Sells Whipped Cream in a Can with a Wide Straw
<
8
Health-Focused Cultural Centers
Health-Focused Cultural Centers
Triptyque Architecture's New Mixed-Use Complex Redefines Health
<
7
Ketone-Infused Energy Drinks
Ketone-Infused Energy Drinks
Vitanav Has Launched a Better-For-You Energy Drink Called 'Kenetik'
<
6
Calming Canned Drinks
Calming Canned Drinks
Leilo's Functional Beverages Boast a Dose of Calm in a Can
<
5
Compact Coffee Machines
Compact Coffee Machines
The nutribullet Brew Choice Pod + Carafe is a Versatile Appliance
<
4
Light Gin Spirits
Light Gin Spirits
Quarter's Low-ABV Gin is Made with the Same Process as Full-Strength Spirits
<
3
Sparkling Mushroom Elixirs
Sparkling Mushroom Elixirs
Odyssey Elixirs' Drinks Enhance Energy and Focus with Adaptogens
<
2
On-The-Go Cocktail Kits
On-The-Go Cocktail Kits
Aperol Has Annouced the Launch of the 'Aperol Spritz Kit' in the UK
<
1
Art-Inspired NFT Clothing
Art-Inspired NFT Clothing
Glendfiddich Partners With Stephanie Fung on Digital-Only Fashion Line
<