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Top 70 Food Branding Trends in August

From Spiced Protein Chips to Tropical Rum Packaging

— August 27, 2016 — Lifestyle
Kid-friendly drinking pouches filled with fruit water, desserts that are packaged in porcelain pots and refillable cold brew sleeves are just a few of the top August 2016 food branding and packaging ideas.

In terms of labeling, some of the most inventive concepts include Kashi adopting an editorial style for storytelling on its cereal boxes and Dogfish giving its IPA a most unusual name—'Flesh & Blood.' While gummy bears are traditionally seen as sugary junk food snacks, SmartSweets is a new candy brand that aims to reverse this notion with a clever naming scheme that highlights its high-fiber and low-sugar product formula.

Some of the most intriguing new food and beverage products from big-name brands include Mars' line of frozen desserts inspired by its candy bars, the ale Lulumeon created in collaboration with Stanley Park Brewing and 'Cheerwine Kreme' soda from Krispy Kreme and Cheerwine.
5.6
Score
Popularity
Activity
Freshness
70
Agave Cocktail Syrups
Agave Cocktail Syrups
The Groovy Food Company is Now Selling Agave Nectar for the Bar Trade
<
69
Political Pale Ales
Political Pale Ales
Sibling Revelry Brewing's New Swing State Beer Celebrates the State of Ohio
<
68
Squeezable Sweetener Bottles
Squeezable Sweetener Bottles
Butternut Mountain Farm's Maple Syrup Bottle Encourages Daily Use
<
67
Pull-Apart Pizzas
Pull-Apart Pizzas
Pizza Hut's Big Flavor Dipper Pizza is Returning for the Summer Olympics
<
66
Celebratory Chicken Wing Promotions
Celebratory Chicken Wing Promotions
This Restaurant Promotion Celebrates National Chicken Wing Day
<
65
Appetizer-Sized Pizzas
Appetizer-Sized Pizzas
DiGiorno's New Artisan Style Melts are Meant for Snacking
<
64
Free-From Frozen Yogurts
Free-From Frozen Yogurts
Only By Nature's Products Do Away with Added Sugars, Gluten and More
<
63
Co-Branded Donut-Flavored Sodas
Co-Branded Donut-Flavored Sodas
'Cheerwine Kreme' Combines Cherry Soda with the Taste of Donuts
<
62
Herb-Flavored Potato Chips
Herb-Flavored Potato Chips
Herbs and Potatoes Come Together in These Red Rock Deli Snacks
<
61
Baked Cheese Cups
Baked Cheese Cups
Lotito Foods' 'Folios' Can Be Used as Crispy Serving Bowls
<
60
Convenient Cold Brew Cartons
Convenient Cold Brew Cartons
Peet’s Coffee is Now Selling Cold Brew in Ready-to-Drink Cartons
<
59
Meaty Trail Mix Snacks
Meaty Trail Mix Snacks
EPIC's Hunt & Harvest Mixes Add a Protein Kick to Fruit and Nuts
<
58
Faux Porcelain Dessert Pots
Faux Porcelain Dessert Pots
ELAL Airlines' Ice Cream Pots are Made from Paper and Aluminum
<
57
Internationally-Inspired Snack Wraps
Internationally-Inspired Snack Wraps
Starbucks' New Wraps are Inspired by Certain Asian Cuisines
<
56
Macadamia Nut Butters
Macadamia Nut Butters
These New Spreads Offer a Fresh Take on Traditional Nut Butters
<
55
Folkloric Rum Branding
Folkloric Rum Branding
The Baron Samedi Spiced Rum Branding Takes Inspiration from Haitian Vodou
<
54
Frozen Cookie Sandwiches
Frozen Cookie Sandwiches
This Non-Dairy Dessert Boasts a Rice-Based Ice Cream Filling
<
53
English Dessert Packaging
English Dessert Packaging
These Desserts are Adorned with Stereotypical British Illustrations
<
52
Kid-Friendly Fruit Waters
Kid-Friendly Fruit Waters
The Capri-Sun Flavored Beverages Encourages Children to Drink More Water
<
51
Spiced Protein Chips
Spiced Protein Chips
The Maya Kaimal Snacks are Made Using Chickpeas and Rice Instead of Potato
<
50
Refillable Cold Brew Pouches
Refillable Cold Brew Pouches
Grady's Cold Brew Kits Offer a Storable Option That is Easy to Pour
<
49
Chipotle-Flavored Mayos
Chipotle-Flavored Mayos
Hellmann's Organic Mayonnaise Now Comes in a Spicy Chipotle Flavor
<
48
Collaborative Lemon Ales
Collaborative Lemon Ales
This Lemon Beer Was Created by Lululemon and Stanley Park Brewing
<
47
Cryptic Beer Labels
Cryptic Beer Labels
These Color-Coded Beer Label Designs Use Printing Industry Terms
<
46
Fruit-Based Frozen Desserts
Fruit-Based Frozen Desserts
'Nana Nice Cream' is Made with Avocados and Bananas
<
45
Single-Serve Nut Butters
Single-Serve Nut Butters
The PROBAR Spreadable Nut Butters Come in Single-Serve Packets
<
44
Vegetable-Infused Cheese Strings
Vegetable-Infused Cheese Strings
Burnett Dairy Blends Mozzarella and All-Natural Vegetables
<
43
Yogurt Dessert Popsicles
Yogurt Dessert Popsicles
Yasso's Frozen Greek Yogurt Desserts Come in Decadent Flavors
<
42
Burger-Shaped Pizzas
Burger-Shaped Pizzas
Domino's India is Selling an Unusual Burger-Inspired Pizza
<
41
All-Natural Energy Bars
All-Natural Energy Bars
KIND's Healthy Energy Bars are Made with Just Fruits, Veggies and Chia
<
40
Boosting Cognitive Teas
Boosting Cognitive Teas
The Begutea Blends Antioxidants and Vitality to Increase Brain Function
<
39
Microwaveable Grain Pouches
Microwaveable Grain Pouches
I Am Super Grains is a New Line of Healthy and Convenient Side Dishes
<
38
Vegetarian Cold Cuts
Vegetarian Cold Cuts
Rügenwalder Mühle is Selling Vegetarian-Friendly Cold Cuts
<
37
Chocolate Hummus Dips
Chocolate Hummus Dips
These Dessert Hummus Flavors are Available From Delighted By Hummus
<
36
Shaken Sugar Cube Packaging
Shaken Sugar Cube Packaging
The 'Cube Sugar' Box Tilts to Dispense One Piece At a Time
<
35
Food Truck-Inspired Chips
Food Truck-Inspired Chips
Wise Snacks' Potato Chips Take Inspiration from Food Truck Food
<
34
Omega-Rich Peanut Spreads
Omega-Rich Peanut Spreads
This SmartFruit Product Combines Peanut Butter and Omega from Flax
<
33
Artisanal Freeze-Dried Ice Creams
Artisanal Freeze-Dried Ice Creams
Gastronaut Ice Cream Is Crafted With the Spirit of Adventure
<
32
Superfood Produce Popsicles
Superfood Produce Popsicles
The Eat Pops 'Restore' and 'Green Detox' Ice Pops Contain Raw Veggies
<
31
Protein-Rich Milk Desserts
Protein-Rich Milk Desserts
Koupe Brands Itself as a "Smart Alternative to Ice Cream"
<
30
Editorial-Style Cereal Branding
Editorial-Style Cereal Branding
Kashi's New Cereal Box Designs Involve the Use of Storytelling
<
29
All-Natural Gummy Candies
All-Natural Gummy Candies
The New SmartSweets Candies are Made with Real, GMO-Free Ingredients
<
28
Protein-Rich Icelandic Yogurts
Protein-Rich Icelandic Yogurts
This Icelandic Dairy Product is Made from Heirloom Skyr Cultures
<
27
Healthy Whole-Grain Biscuits
Healthy Whole-Grain Biscuits
The New SnackWell's Biscuit Thins are Made for Healthy Snacking
<
26
Conveniently Canned Wines
Conveniently Canned Wines
Lila Wines are a Beach-Friendly Option for Wine Drinkers
<
25
Meat-Filled Cheese Sticks
Meat-Filled Cheese Sticks
'Cherky' is a Meat and Cheese Snack with Cheddar, Bacon and Peppers
<
24
Tropical Rum Packaging
Tropical Rum Packaging
This Rum's New Packaging Reflects Its Tropical Roots
<
23
Caffeinated Nut Chocolates
Caffeinated Nut Chocolates
The 'Coffee Nut' M&Ms is a Crowd-Selected New Peanut Flavor
<
22
Nutty Fruit Leather Snacks
Nutty Fruit Leather Snacks
The 'Nutty Goodness' Range is a Healthy Alternative to Chips
<
21
Uniquely Named Beers
Uniquely Named Beers
This One-of-a-Kind India Pale Ale is Named 'Flesh & Blood'
<
20
Functional Chocolate Treats
Functional Chocolate Treats
'Good Day Chocolate' Links Chocolate and Health
<
19
Blended Cereal Shakes
Blended Cereal Shakes
The Plan-n Beverage Contains Nuts, Milk and Museli For Easy Consumption
<
18
Soviet Gastro Pub Branding
Soviet Gastro Pub Branding
The Albatros Brand Identity References Russian Nostalgia
<
17
Preservative-Free Protein Bars
Preservative-Free Protein Bars
These Organic Protein Bars Are a Healthy Alternative to Meals
<
16
Colorful Condiment Jars
Colorful Condiment Jars
These Sweet and Savory Condiments are Made with a Unique Ingredient
<
15
Emoji-Themed Potato Snacks
Emoji-Themed Potato Snacks
The New McCain Emoticons are a Kid-Friendly Side Dish
<
14
International Chip Flavors
International Chip Flavors
Lay's is Celebrating the Olympics with Exotic New Chip Flavors
<
13
Vivid Vegetable Snack Packaging
Vivid Vegetable Snack Packaging
This Chips Branding Reflects the Product's Nutritious Qualities
<
12
Single-Serve Dessert Pots
Single-Serve Dessert Pots
Pots & Co. Packages Its Desserts in Reusable Ceramic Containers
<
11
Tropical Coconut Snack Packaging
Tropical Coconut Snack Packaging
The Imagery on These Packs is Inspired by Exotic Locations
<
10
Contrasting Beer Designs
Contrasting Beer Designs
These Opposing Beer Bottle Packages Were Created for Different Purposes
<
9
Nutritionally Balanced Snacks
Nutritionally Balanced Snacks
The New Balanced Breaks Snacks are Made for Nutritious Snacking
<
8
Connected Packaging Designs
Connected Packaging Designs
This Retail Packaging Innovation Turns Boxes into Connected Ones
<
7
Inspirational Superfood Packaging
Inspirational Superfood Packaging
TruVibe's Superfood Products are Packed to Motivate and Inspire
<
6
Geometric Beer Branding
Geometric Beer Branding
Peter Saville Created a Modern Packaging Design for 'Switch House' Beer
<
5
Pocket-Sized Protein Snacks
Pocket-Sized Protein Snacks
Oscar Mayer's P3 Portable Protein Packs are a Healthy Energy Source
<
4
Natural Juice Branding
Natural Juice Branding
This Juice Packaging Was Designed to Reflect Its Natural Production
<
3
Elegant Agave Packaging
Elegant Agave Packaging
This Agave is Packaged in a Way That Reveals Its Healthy Qualities
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2
Candy Bar-Flavored Desserts
Candy Bar-Flavored Desserts
These Frozen Desserts are Inspired by Popular Chocolate Brands
<
1
Colorful Superfood Branding
Colorful Superfood Branding
These Superfoods Are Packaged With Youthful Designs
<