AI is being used to help consumers strengthen communication
Implications - The rise of social media is essentially based in the consumer desire to communicate with more people, more frequently. The natural next step in this progression is technology dedicated to helping consumers improve their style of communication. Adding predictive technology such as AI into this process streamlines a potentially stressful part of everyday life for the consumer.
Workshop Question - How can your brand utilize technology for better communication?
Trend Themes
1. Predictive Communication - AI is being used to help consumers strengthen communication.
2. Personal AI Chatbot Platforms - Consumers are raising their own AI-powered personal chatbots for personalized communication and memory keeping.
3. Empathetic AI Chatbots - AI chatbots with empathetic responses can be leveraged to better extract information from people.
Industry Implications
1. Communication & Messaging - AI technology is being integrated into communication and messaging platforms to improve user experiences.
2. Management & Leadership - AI solutions are being used to assist managers in small team management for more effective meetings and goal setting.
3. Healthcare & Mental Health - AI-powered supportive phrasing apps and empathetic chatbots are being developed to help people communicate better with friends living with depression.