Scientifically boosted patches offer controllable day-long relief
Implications - Empowering consumers to take charge of their pain and jump back into their daily lives, pain patches are being accelerated with scientific and even technological integration, making them more customizable and longer-lasting than other treatments. Wary of ingesting pharmaceuticals that can impact their entire bodies or messy creams that require reapplication, consumers turn to patches with scientific and technological advancements as a solution they can control, targeting only areas that need it, with relief that promises to last the entire work day. By putting the power back into the consumer’s hands, patch products are gaining traction with consumers who seek more targeted and seamless pain relief.
Workshop Question - What is your company doing to deliver more choice for the consumer?
Trend Themes
1. Scientifically Boosted Pain Relief Patches - Pain relief patches are incorporating scientific and technological advancements for more customizable and longer-lasting treatments.
2. On-demand, Noninvasive Pain Relief Devices - Wearable pain relief devices such as iTENS and Kailo offer on-demand, noninvasive, and comfortable solutions for chronic pain.
3. Naturally Infused Pain Relief Patches - Hemp, heating, and herbal patches provide natural and organic relief through targeted, motion-activated heat technology and organic ingredients.
Industry Implications
1. Healthcare Industry - The use of technology and organic ingredients to create comfortable, on-demand, and noninvasive pain relief solutions presents opportunities for healthcare providers to improve patient outcomes.
2. Pharmaceutical Industry - Advancements in pain relief patches that offer more targeted and seamless pain relief may present disruptive innovation opportunities for the pharmaceutical industry.
3. Wellness Industry - Consumers' increasing interest in natural and organic pain relief solutions may create disruptive innovation opportunities for the wellness industry.
