The return of neon fashion and simultaneous integration of fluorescent interiors
Implications - Neon is coming back as one of the hottest fashions for daring dressers, a sharp contrast to the dull greys on the other end of the style spectrum. It’s also debuting in untraditional places like fluorescent animals. The neon fad reflects a strong desire to be noticed and to stand out.
Trend Themes
1. Neon Fashion - Neon fashion is making a comeback as one of the hottest fashions for daring dressers, reflecting a strong desire to be noticed and to stand out
2. Glow-in-the-dark Animals - Glow-in-the-dark animals using genetically modified florescent protein as a way to study pollutants in fish and water without harming the ecosystem
3. Rainbow Fashion - The rise of crayon-box couture is no coincidence; the fashion industry is embracing the more fantastical, fun and child-like aspect of adornment as an antidote to the sleek, harsh style that dominated the runway for quite some time
Industry Implications
1. Fashion & Apparel - The fashion and apparel industry can leverage neon colors and rainbow designs to add a sense of fun and child-like elements to clothing lines
2. Animal Testing & Research - Genetically modified florescent protein in animals provides a non-intrusive way to study pollutants in fish and waterways for the ecologically conscious industry
3. Personal Care & Household Products - The household industry can introduce vibrantly colored products like Renova's neon TP that adds a crisp design to an item that's otherwise overlooked
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Date Range:
Dec 07 — Sep 08
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