Swarovski crystals are still 'blinging' products to new levels of media attention
Implications - Swarovski crystals rose to the pinnacle of fashion accessories, but unlike most short-lived fads, the ornate Austrian embellishments are continuing to be designer favorites. They are bedecking bodies, covering contact lenses, garnishing bicycle wheel covers and even encrusting toilets.
Trend Themes
1. Luxury Bling - Consumers are willing to pay for high-end, Swarovski-encrusted products in a variety of industries.
2. Personalization - Customization is key in the demand for unique products, especially in gadgets and accessories.
3. Crystal Obsession - Swarovski crystals are still a popular embellishment, even beyond fashion accessories.
Industry Implications
1. Luxury Goods - The market for expensive, high-end products has a vast range, from furniture to coffee machines.
2. Gadgets and Technology - The demand for unique, customized devices and accessories continues to grow.
3. Home Decor - Swarovski crystals are used to create luxurious home decor pieces like fireplaces, sinks, and high chairs.