Subtly stylish washroom design takes the chaos out of routine
Implications - With the shift away from clutter towards a more streamlined lifestyle, comes a clean design aesthetic permeating the private sanctuary of the home – the bathroom. Clean lines, minimal color palettes and subtle textures create a harmonic space that allows for unwinding and de-stressing after a long day, or a neat and uncomplicated area to get ready for the day ahead. The movement towards minimalism within the washroom denotes a desire for harmony and tranquility, even in the must functional of spaces.
Workshop Question - Where can you help streamline your consumer's daily routine?
Trend Themes
1. Minimalist Bathroom Designs - The movement towards minimalism within the washroom denotes a desire for harmony and tranquility, creating innovation opportunities for space-saving, multi-functional and eco-friendly fixtures and fittings.
2. Innovative Bathroom Fixtures - The incorporation of classic aesthetics with modern style creates innovation opportunities for imaginative and luxurious designs for fittings and fixtures including shower heads, drapery sinks, invisible shower drains, and heated soaking tubs.
3. At-home Spa Experiences - The demand for at-home relaxation amenities creates innovation opportunities for products like floatation tubs and heated soaking tubs, which provide similar relaxation experiences as spas and salons but in the comfort of the home.
Industry Implications
1. Interior Design - Interior designers are poised to benefit from the shift towards minimalist bathroom designs and innovative fixtures which require expert skills for harmonizing functionality with style.
2. Luxury Goods - Luxury goods companies have opportunities to create premium quality bathroom fixtures and fittings to meet the demand of high-end consumers who desire luxurious and innovative at-home spa experiences.
3. Sustainable Living - The increasing popularity of eco-friendly products in minimalist bathroom designs creates innovation opportunities for companies to develop sustainable and environmentally-friendly fixtures and fittings.
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Date Range:
Oct 15 — Apr 18
Trending:
V. Hot
Consumer Insight Topics: