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Hyper-Local Neighbourhood

Real estate developers are betting on convenience and comfort

Trend - Architects, developers, and governments are proposing neighborhoods and developments that are centered around community-building and local businesses. These spaces are intended to be car-free and to have all necessities within a short walk or bike ride.

Insight - As urban centers expand in size and population, consumers are recognizing that their quality of life is depleting—whether that be due to social isolation, affordability issues, lengthy commutes, or pollution. As a result, many are moving away from city centers and turning to community-based neighborhoods. In doing so, individuals gain a sense of belonging because they can facilitate stronger connections with the people around, while also satisfying the need for convenience and cleaner air.
Workshop Question - How can your brand reach consumers in 15-minute cities?
Trend Themes
1. Hyper-local Neighborhoods - Creating neighborhoods where everything is a short walk or bike ride away within the community
2. 15-minute Cities - Encouraging car-free access for residents within the city by limiting travel time to 15-minutes by bike
3. Car-free Communities - Developing areas where cars are not allowed as a response to climate change and social isolation
Industry Implications
1. Real Estate Industry - Developing, selling, and leasing property in hyper-local and car-free neighborhoods
2. Urban Planning Industry - Re-designing cities and towns to prioritize and encourage cycling and pedestrianism
3. Sustainable Building Industry - Creating eco-conscious and energy-efficient buildings in car-free or low-carbon neighborhoods
6.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
8 Featured, 68 Examples:
224,288 Total Clicks
Date Range:
Jan 20 — Jul 23
Trending:
Hot
Consumer Insight Topics:

Featured Examples

15-Minute City Concepts
15-Minute City Concepts
Paris' Mayor Anne Hidalgo Envisions a Post-Car City
Paris’ mayor Anne Hidalgo is running for reelection and is extending her work to create a post-car city with a 15-minute city concept—where people will be able to get where they need in 15... MORE
Gridded Car-Free Furniture Stores
Gridded Car-Free Furniture Stores
The Car-Free Ikea Store in Vienna Has a Uniform Aesthetic
The car-free IKEA store in Vienna features a contemporary gridded design and a playful facade that incorporates greenery and glazed units. The facade was modeled after the aesthetic (and functional)... MORE
Bike-Friendly Neighborhood Concepts
Bike-Friendly Neighborhood Concepts
In Merwede, Every Three Households Shares One Car
Merwede is a new bike-friendly neighborhood proposal for Utrecht that’s designed to boost Dutch biking culture. Utrecht has experimented with closing the streets of its city center to vehicles... MORE
Vertical Co-Living Neighborhoods
Vertical Co-Living Neighborhoods
West of West Wins an AIA Competition in San Francisco
As populations grow in urban centers and housing is becoming scarce, many architects and designers are seeking solutions in the built environment and this co-living neighborhood is a great example.... MORE
Car-Free Neighborhoods
Car-Free Neighborhoods
Culdesac Tempe is Paving the Way to an Eco-Friendly Future
Culdesac Tempe is a car-free neighborhood. Deployed as a real estate experiment, the development is located in the “notorious walked-unfriendly Phoenix.  If successful, this project will... MORE
15-Minute Cities
15-Minute Cities
Reef's Real Estate Makes Neighbourhoods Accessible to Walkers and Bikers
The concept of the 15-minute city is growing in popularity as consumers are emphasizing a desire for the hyper-local. As a result, many retail institutions are prioritizing car-free access, while... MORE
Zero-Carbon Neighborhoods
Zero-Carbon Neighborhoods
Arney Fender Katsalidis Designed an Eco-Conscious Neighborhood in Rome
Architect Arney Fender Katsalidis is commissioned to transform an old railway site into a low-carbon neighborhood. Titled Campo Urbano, this project takes part in the Reinventing Cities program -... MORE
All-Inclusive Family Resorts
All-Inclusive Family Resorts
The Tyler Place Family Resort Encourages Families to Play Together
The Tyler Place Family Resort is one of the top all-inclusive family destinations in the U.S.. It offers a variety of packages and activities for families of all ages and sizes, including award-... MORE

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