Products used to serve food are adapted with eco-friendly materials
Trend - Trays and containers that are typically intended for foodservice are increasingly made with environmentally friendly materials that avoid single-use plastics and can be recycled–promoting waste-free consumption in the food industry.
Insight - Consumers are more aware of climate change's impacts and their role in contributing to it, and so they're seeking out ways to mitigate this. These individuals are drawn to brands that facilitate the process of things like waste-reduction by holding themselves accountable to ethical and sustainable production practices.
Insight - Consumers are more aware of climate change's impacts and their role in contributing to it, and so they're seeking out ways to mitigate this. These individuals are drawn to brands that facilitate the process of things like waste-reduction by holding themselves accountable to ethical and sustainable production practices.
Workshop Question - How is your brand holding itself accountable when it comes to its impact on environmental harm?
Trend Themes
1. Eco-friendly Packaging Trend - More and more brands are choosing to replace single-use, plastic-based packaging options with sustainable alternatives, motivated by the growing consumer interest in environmental responsibility and waste reduction.
2. Reusable Item Trend - Consumer demand for sustainable and reusable items is driving businesses to create innovative reusable packaging, utensils, and other items that can reduce single-use waste and provide customers with more eco-conscious alternatives.
3. Zero-waste Trend - The zero-waste trend encourages consumers to buy products without any plastic or single-use packaging, leading to the growth of zero-waste stores, sustainable brands, and initiatives that offer packaging alternatives that can simultaneously be recycled or reused.
Industry Implications
1. Food Service - The food service industry is experiencing significant growth in eco-friendly packaging and reusable item movements, as brands and chains aim to meet sustainability goals and consumer preferences for reduced waste.
2. Packaging and Printing - The packaging and printing industries are experiencing significant changes due to consumer preferences for eco-friendly, sustainable, and reusable packaging options that can help reduce waste and meet sustainability goals.
3. Retail - Retailers are leveraging the trend towards zero-waste, offering products with reduced packaging or gone without plastic packaging altogether, while some even offer package-free shopping in bulk sections.
6 Featured, 51 Examples:
164,311 Total Clicks
Date Range:
Sep 19 — Sep 20
Trending:
V. Hot
Consumer Insight Topics:
