Dual-purpose home decor products suit consumers with limited space
Implications - Whether for design or for function, dual-purpose decor items can be both useful and contribute to the ambiance of the home. These products appeal to consumers with limited space, but those who still want to create ambiance without sacrificing the quality of the products. With Millennials being very status-driven, yet more likely to rent an apartment than own a home, utilizing space with high-quality items that serve more than one purpose is ideal.
Workshop Question - Think about how your product or service is used by your average consumer. How could you elevate that experience to be even more beneficial and worthwhile?
Trend Themes
1. Dual-purpose Home Decor - Designing products with dual-purpose decor items creates useful and appealing products, especially for consumers with limited space like Millennials.
2. Multipurpose Lighting - Multipurpose light bulbs are the ideal solution for households that want to cut clutter while still enjoying a reliable source of light.
3. Functional Furniture - Designing furniture with added functionality, like baby-holding coffee tables, offers parents more benefits, which can lead to more conversions.
Industry Implications
1. Home Decor - Creating innovative home decor products such as Dual-Purpose Decor items can increase interest and excitement in the home decor marketplace.
2. Smart Furniture - The development of new and functional furniture, like stationary bike office chairs, can revolutionize the furniture industry by offering unique features and added benefits.
3. Smart Home Technology - Creating multipurpose home accessories and adding functions such as charging USB ports to light bulbs creates new opportunities to merge technology with everyday household items.
5 Featured, 45 Examples:
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Date Range:
Aug 16 — Nov 16
Trending:
Warm
Consumer Insight Topics: