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DIY Fast Food Frugality

Modern foodies favor at-home takes on consumer franchise cuisine

Implications - Though the recession is over, cautious consumers still relish in the opportunity to save wherever they can. This is reflected in all industries, most recently within the realm of food. Foodies are combining the desire to save money with nostalgia appeal by releasing DIY recipes of famous franchise favorites from pop culture. This also allows for consumers to customize the cuisine to suit their own diet restrictions and tastes.
Trend Themes
1. DIY Food - Consumers are combining the desire to save money with nostalgia appeal by releasing DIY recipes of famous franchise favorites from pop culture, allowing for consumers to customize the cuisine to suit their own diet restrictions and tastes.
2. Healthy Alternatives - Food bloggers and companies are coming up with recipes for foods and drinks normally considered unhealthy but with healthier ingredient options, such as using natural sweeteners and non-dairy milk.
3. Homebrewing - Homebrewing kits are becoming increasingly popular, offering beer lovers the chance to make their own customized, homemade brews in a stress-free and easy-to-use manner.
Industry Implications
1. Food and Beverage - DIY food trends and healthy alternatives are disrupting traditional food and beverage businesses, prompting them to think outside the box and offer customizable and healthier options.
2. DIY and Crafting - People are becoming more interested in creating things from scratch, from food to clothing. The trend towards DIY has been growing steadily over the years and is expected to continue.
3. Health and Wellness - Health-conscious consumers are driving demand for healthier ingredients in food and beverages, leading to a surge in natural and organic products.
4.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
10 Featured, 79 Examples:
586,178 Total Clicks
Date Range:
Feb 13 — Aug 13
Trending:
Warm
Consumer Insight Topics:

Featured Examples

DIY Creme Eggs
DIY Creme Eggs
This Recipe Inspired by Cadbury's Chocolate Eggs is Perfect for Easter
These DIY creme eggs are just in time for Easter. The recipe is actually pretty straight forward and doesn’t contain as much magical ingredients as the Cadbury ads would suggest. Ashley... MORE
DIY Healthy Gummy Bears
DIY Healthy Gummy Bears
Blogger Undressed Skeleton Shows How to Make Healthy Gummy Candies
Everyone loves to snack on a few gummy candies, and with food blogger Undressed Skeleton’s latest DIY recipe, you can now make a healthy version of the famous gummy bear candy out of yummy... MORE
DIY Beer Brewing Kits
DIY Beer Brewing Kits
The BrewSmith Kit Lets Beer Lovers Brew Their Own Ales at Home
The BrewSmith home beer brewing kit is the perfect way to brew some quality beers in the comfort of a beer lover’s own home. Containing all the necessary materials to brew everything from... MORE
Vegan Chocolate Delights
Vegan Chocolate Delights
Vegan Chocolate Snickers are the Perfect Tasty Snack
When you feel an uncontrollable urge for a sweet treat why not opt for a delicious vegan chocolate treat. Mock snickers bars are tasty, crunchy and pack in the flavor. The vegan delights are simple... MORE
Frothy St. Patricks Snacks
Frothy St. Patricks Snacks
The Homemade Shamrock Shake is Made with Creamy Ingredients
The Cupcakes and Cashmere Homemade Shamrock Shake has been posted on behalf of blogger Emily Schuman in anticipation of St. Patricks Day. Much like the holiday is the recipe’s green coloring,... MORE
play_circle_filledSweet-Savory Snack Tutorials
Sweet-Savory Snack Tutorials
The Homemade Cheez-Its Work in Diverse Flavors
The Homemade Cheez-Its tutorial has been posted on behalf of blogger Emily Schuman’s website Cupcakes and Cashmere. Schuman’s love of Cheez-It’s snacks began at an early age while grocery... MORE
Homemade Fish-Shaped Crackers
Homemade Fish-Shaped Crackers
This Homemade Goldfish Crackers Recipe is Simple and Quick
Food lovers will adore this homemade and healthy alternative to the classic sodium-rich Goldfish crackers. Blogger Lara Ferroni created this DIY Goldfish cracker recipe that allows foodies to... MORE
Healthy Frosty Milkshakes
Healthy Frosty Milkshakes
This DIY Wendy's Frosty Tastes Just as Good as the Real Thing
While the Wendy’s Frosty chocolate milkshakes are a notoriously popular fast-food snack, they aren’t the best food item to be putting into your body. Blogger Etc recently posted a health-... MORE
Kombucha Tea Brewing Sets
Kombucha Tea Brewing Sets
This Kombucha Brew Kit is Perfect for Health Aficionados
Kombucha Brooklyn offers a Kombucha Brew Kit for the home that will make a great gift this holiday season! For those who don’t know, kombucha is a naturally fermented probiotic tea. Jessica... MORE
DIY Pumpkin Coffee
DIY Pumpkin Coffee
This Recipe Explains How to Make the Infamous Fall Flavored Hot Beverage
One thing people have come to greatly anticipate every autumn is pumpkin spiced everything, and especially pumpkin coffee. However, you will quickly feel like you are hemorrhaging cash if you are... MORE

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