Pepperidge Farm Now has Goldfish-Themed Macaroni and Cheese
Laura McQuarrie — July 2, 2013 — Lifestyle
References: brandeating & incrediblethings
Pepperidge Farm has a new addition to its line of Goldfish products, and it is not a new type of fish-shaped cracker. The commercial bakery is expanding their line of cheesy crackers with Goldfish macaroni and cheese. Just as many of its crackers are packed with variations of cheese flavorings, these mac and cheeses include a delicious lineup of four flavors, including Cheddar, Cheesy Pizza, Butter Parmesan and Nacho Cheese. Each flavor is made with real cheese sauces and contains no artificial preservatives.
Alike the beloved kids snack food, the pasta will be shaped like little goldfish, complete with little smiling faces. This is sure to appeal to kids, bringing delight that they can eat Goldfish both for snack and dinner.
Alike the beloved kids snack food, the pasta will be shaped like little goldfish, complete with little smiling faces. This is sure to appeal to kids, bringing delight that they can eat Goldfish both for snack and dinner.
Trend Themes
1. Cheesy Pasta Snacks - Opportunity to expand product line and target new markets with unique and playful food offerings.
2. Real Cheese Sauces - Opportunity to cater to the growing interest in healthier, natural ingredients and appeal to consumers looking for higher quality food products.
3. Branded Food Products - Opportunity to leverage existing brand recognition and increase product offerings to maintain competitive edge in the market.
Industry Implications
1. Food Manufacturing Industry - Opportunity to explore unique food products and flavorings to create a playful and engaging experience for customers.
2. Snack Food Industry - Opportunity to create new snack food offerings that cater to both children and adults seeking fun and flavorful snacks to enjoy.
3. Packaged Food Industry - Opportunity to capitalize on the growing trend of convenience foods that are both easy to prepare and offer unique and playful food experiences.
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