Businesses turn to virtual alternatives for corporate retreats
Trend - As people continue working from home, corporate offices are exploring new ways to offer retreats for employees. Whether offering ways for employees to relax or to bond, virtual options give employers freedom while maintaining boundaries among employees.
Insight - As people grow accustomed to a corporate world that has drastically changed in the last several months, adaptability from both employers and employees has been key. People expect that the companies they work for are able to offer them benefits and flexibility, while employers seek out ways to push employees to remain engaged in unusual circumstances.
Insight - As people grow accustomed to a corporate world that has drastically changed in the last several months, adaptability from both employers and employees has been key. People expect that the companies they work for are able to offer them benefits and flexibility, while employers seek out ways to push employees to remain engaged in unusual circumstances.
Workshop Question - How is your brand maintaining flexibility for employees and customers?
Trend Themes
1. Virtual Corporate Retreats - With the growing need to work from home, virtual corporate retreats have become the new trend, offering memorable digital experiences for employees to bond and relax.
2. Remote Team-building Activities - Companies are turning to remote team-building activities to boost morale and maintain connectivity among employees, creating opportunities for businesses to offer personalized and unique virtual gathering experiences.
3. Meditation-focused Mobile Apps - Meditation-focused mobile apps are stepping up their game with biometric feedback and virtual reality technology to offer consumers a complete wellness experience, presenting innovative opportunities for businesses to promote mental and physical health for employees or customers.
Industry Implications
1. Wellness Industry - The wellness industry is seeing a rise in demand for meditation, yoga, and fitness programs that can be accessed digitally, creating opportunities for businesses to offer personalized and innovative wellness experiences for customers.
2. Team Building Industry - The team-building industry has evolved to offer immersive virtual experiences, presenting opportunities for businesses to provide unique and engaging team-building activities for remote teams.
3. Hospitality and Travel Industry - The hospitality and travel industry has been forced to adapt its offerings, sparking trends in virtual retreats and experiences, creating opportunities for businesses to offer innovative virtual experiences to customers looking for new ways to unwind and explore.