Volvo and LEGO are Creating Futuristic Construction Machines
Laura McQuarrie — July 9, 2018 — Autos
References: prnmedia.prnewswire
The LEGO Technic Volvo Concept Wheel Loader ZEUX set is scheduled to hit toy stores this August, along with a digital prototype for an autonomous construction machine.
When LEGO and Volvo initially came together for a team-building event in 2016, they found the inspiration for a real LEGO Technic product, as well as the potential to reshape real-world construction vehicles of the future. LEGO and Volvo further refined their ideas with the aid of young kids, who helped to push the creativity and possibilities for the concept.
The 42081 Volvo Concept Wheel Loader ZEUX is touted as a futuristic LEGO Technic concept model with a working boom and bucket, a mapping drone, articulated four-wheel steering and an Eye function to connect interactions between humans and the machine.
When LEGO and Volvo initially came together for a team-building event in 2016, they found the inspiration for a real LEGO Technic product, as well as the potential to reshape real-world construction vehicles of the future. LEGO and Volvo further refined their ideas with the aid of young kids, who helped to push the creativity and possibilities for the concept.
The 42081 Volvo Concept Wheel Loader ZEUX is touted as a futuristic LEGO Technic concept model with a working boom and bucket, a mapping drone, articulated four-wheel steering and an Eye function to connect interactions between humans and the machine.
Trend Themes
1. Autonomous Construction Machines - Opportunities for disruptive innovation in the construction industry by creating autonomous machines that can perform tasks without human intervention.
2. Collaborative Design with Kids - Involving young kids in the design process to push creativity and explore new possibilities for future products and technologies.
3. Integration of Augmented Reality - Combining physical toys with augmented reality features to enhance the interactive play experience and create immersive learning opportunities.
Industry Implications
1. Toy Manufacturing - Developing innovative toys that incorporate advanced features like autonomous functionality and augmented reality.
2. Construction - Adopting autonomous construction machines to increase efficiency and productivity in construction projects.
3. Technology and Education - Exploring the integration of augmented reality in educational toys to provide interactive and immersive learning experiences for children.
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