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Connected Commute

Transportation spaces receive high-tech overhauls that engage travelers

Implications - Taking a technological approach to city infrastructure, designers are integrating digital features into public transit and transit stops to increase consumer engagement. Transforming public seating and decor into areas where commuters can socially connect and engage with technology, companies are seeking to not only occupy consumers, but also create a more interactive and memorable travel experience.
Trend Themes
1. Digitized Transit Stops - Tech-focused public transit stops that enhance consumer experiences through free WiFi, phone utility suites, charging stations, and transit information.
2. Eco-friendly Advertising - Green advertising bus shelters powered by solar panels, creating urban safety and eco-friendly revenue generation opportunities.
3. Smart City Sensors - Environmental-monitoring streetlights equipped with advanced features like intelligent lighting, IoT connectivity, air quality and weather emergency monitoring.
Industry Implications
1. Urban Planning and Infrastructure - Digital solutions to overhaul traditional infrastructure and create modernized cityscapes with integrated technology.
2. Public Transit and Commuting - Innovative transit stops and commuting technologies for an enhanced consumer experience and improved accessibility.
3. Green Technology and Sustainability - Eco-friendly and sustainable advertising and energy solutions that reduce carbon footprint while also generating revenue for businesses and local governments.
2.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 45 Examples:
313,842 Total Clicks
Date Range:
Jun 15 — Aug 17
Trending:
Mild
Consumer Insight Topics:

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