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Coffee Concentrates

Liquid coffee concentrates offer convenience without compromising quality

Trend - Concentrated liquid coffees are becoming more popular--particularly as high-quality ingredients offer the same flavors as fresh brewed coffee. These concentrates are convenient and make drinking coffee in different ways much simpler.

Insight - Convenience is a huge motivator for most consumers, particularly as professional, social, and family responsibilities take up the majority of people's time. Brands that are able to balance convenience with high-quality offerings are going to be most appealing to consumers who are looking for ways to shorten daily rituals.
Workshop Question - How is your brand prioritizing convenience without sacrificing quality?
Trend Themes
1. Convenience with Premium Quality - Brands that can offer high-quality products with the convenience that customers need are likely to succeed.
2. Seasonal and Limited-edition Products - Offering unique and seasonal products like Jot Encore and Daydream Brew can attract loyal customers and increase sales.
3. Versatile Applications - Creating products like DreamPak's Ultimate Concentrated Coffee that can be used in drinks, cooking, and snacks have the potential to attract new customers and expand the market.
Industry Implications
1. Beverage Industry - Creating innovative products like liquid coffee concentrates that cater to the needs of coffee-drinkers can be an opportunity for starting a successful food and beverage business.
2. Retail Industry - Incorporating unique beverage products with versatile applications such as DreamPak's Ultimate Concentrated Coffee into stores can increase sales and attract more consumers.
3. Hospitality Industry - Using products like Split Tree's Cold Brewed Coffee mixer in cocktails and drink menus has the potential to offer unique and appealing flavors to guests and increase sales in the hospitality industry.
4.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
9 Featured, 79 Examples:
89,303 Total Clicks
Date Range:
May 21 — Nov 23
Trending:
Average
Consumer Insight Topics:

Featured Examples

Ready-to-Drink Coffee Concentrates
Ready-to-Drink Coffee Concentrates
Jot Ultra Coffee Dropped the Limited-Edition Daydream Brew
Jot Ultra Coffee added to its coffee concentrate collection with the launch of its limited-edition Daydream brew. The just-add-water coffee concentrate has a creamy chocolate flavor that has... MORE
Shelf-Stable Coffee Concentrates
Shelf-Stable Coffee Concentrates
DreamPak's Ultimate Concentrated Coffee is Spill-Proof
Under its Press’d line, DreamPak revealed Ultimate Concentrated Coffee, a shelf-stable liquid mix that’s touted as the most concentrated coffee on the market. The 50 times coffee... MORE
Holiday Cold Brew Concentrates
Holiday Cold Brew Concentrates
The Limited-Edition Jot Coffee Encore Cold Brew is Winter-Inspired
Jot Coffee’s Encore cold brew concentrate is a limited-edition seasonal beverage, ideal for frigid mornings and early sunsets. Coffee enthusiasts receive the perfect brew ready in a few... MORE
Whole Spiced Coffee Syrups
Whole Spiced Coffee Syrups
Transcendence Coffee Makes Elevated, Clean-Label Coffee Syrups
Transcendence Coffee makes whole spiced coffee syrups that are clean-label and useful for elevating everyday coffee-drinking experiences. These syrups were created by businesswomen Mitalee Bharadwaj... MORE
Expanded Coffee Concentrates
Expanded Coffee Concentrates
Tim Hortons Unveils a New Nationally Available Item for US Customers
Tim Hortons is releasing a new product called the ‘Cold Brew Concentrate’ across the U.S. to bolster its international presence outside Canada. Arriving in medium blend black, birthday... MORE
Super-Energizing Canned Coffees
Super-Energizing Canned Coffees
Super Coffee XXTRA Delivers a 200mg Jolt of Caffeine
An average cup of coffee contains about 95 milligrams of caffeine and for java lovers who are looking for a little more, there’s Super Coffee XXTRA. This canned coffee newly debuted at the... MORE
Chai-Concentrated Beverage Mixes
Chai-Concentrated Beverage Mixes
The Republic of Tea Introduces the Tablespoon Chai Concentrate
The Republic of Tea has released a new chai-concentrated beverage mix called Tablespoon Chai Concentrate. The beverage mix comes in an 8 oz recyclable glass bottle with concentrated liquid made for... MORE
Cold Brew Cocktail Mixers
Cold Brew Cocktail Mixers
Split Tree Launched a Non-Alcoholic Cold Brewed Coffee Mixer
Split Tree Cocktail Co. is an Ottawa-based mixer company known for its bar tools, cordials, and more. The Canadian brand recently launched its new Cold Brewed Coffee cocktail mixer, ideal for the... MORE
Premium Coffee Concentrates
Premium Coffee Concentrates
Onyx Coffee Extractions Take the Guesswork Out of a Perfect Brew
Onyx Coffee Extractions are the first coffee concentrates from Onyx Coffee and they were intentionally created to “take the guesswork out of brewing an exceptional cup of coffee.”... MORE

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